Augmented Reality Market Size & Share 2017 - 2024
Market Size by Component (Hardware [Smart Glasses, Head-Mounted Display (HMD), Head-Up Display (HUD)], Software), by Application (Medical, Automotive, Aerospace & Defense, Gaming, Retail, Industrial), Industry Analysis Report, Regional Outlook, Application Potential, Price Trends, Competitive Market Share & Forecast.Download Free PDF
Report Content
Chapter 1 Methodology & Scope
1.1 Methodology
1.1.1 Initial data exploration
1.1.2 Statistical model and forecast
1.1.3 Industry insights and validation
1.1.4 Definition and forecast parameters
1.2 Data Sources
1.2.1 Secondary
1.2.2 Primary
Chapter 2 Executive Summary
2.1 AR industry 3600 synopsis, 2014 – 2024
2.1.1 Business trends
2.1.2 Regional trends
2.1.3 Component trends
2.1.4 Display device trends
2.1.5 Application trends
Chapter 3 AR Industry Insights
3.1 Industry segmentation
3.2 Industry landscape, 2014 - 2024
3.3 Industry ecosystem analysis
3.4 Capital Investment
3.5 Notable Mergers & Acquisitions in the AR market
3.6 Technology & innovation landscape
3.6.1 Augmented Reality Earbuds
3.6.2 Smart Glasses for Blind People
3.6.3 Augmented Reality Helmet
3.7 Regulatory landscape
3.7.1 Digital Millennium Copyright Act (DMCA)
3.7.1 Communications Decency Act (CDA)
3.7.2 Child Online Protection Act (COPA)
3.7.3 Federal Trade Commission (FTC)
3.8 Industry impact forces
3.8.1 Growth drivers
3.8.1.1 Emerging AR applications across e-commerce and retail
3.8.1.2 Increasing investments in the AR technology
3.8.1.3 Rising demand in medical and automotive industry
3.8.1.4 Increasing adoption of AR enabled smart glasses
3.8.2 Industry pitfalls and challenges
3.8.2.1 Privacy concerns pertaining to the AR technology
3.8.2.2 Financial constraints and complexity
3.9 Growth potential analysis
3.10 Porter’s analysis
3.11 Competitive landscape, 2016
3.11.1 Strategic landscape
3.12 PESTEL analysis
Chapter 4 Augmented Reality Market, By Component
4.1 Global augmented reality headsets market share, by component, 2016 & 2024
4.2 Hardware
4.2.1 Augmented reality hardware market, 2014 - 2024
4.2.2 Augmented reality hardware market, by region, 2014 - 2024
4.2.3......... Head-mounted display
4.2.3.1 Head-mounted display market, 2014 - 2024
4.2.3.2 Head-mounted display market, by region, 2014 - 2024
4.2.4......... Head-up display
4.2.4.1 Head-up display market, 2014 - 2024
4.2.4.1 Head-up display market, by region, 2014 - 2024
4.2.5......... Smart glasses
4.2.5.1 Smart glasses market, 2014 - 2024
4.2.5.1 Smart glasses market, by region, 2014 - 2024
4.3 Software
4.3.1 Augmented reality software market, 2014 - 2024
4.3.2 Augmented reality software market, by region, 2014 - 2024
Chapter 5 Augmented Reality Market, By Application
5.1 Global augmented reality market share, by application, 2016 & 2024
5.2 Medical
5.2.1 Augmented reality market in medical applications, 2014 - 2024
5.2.2 Augmented reality market in medical applications, by region, 2014 - 2024
5.3 Automotive
5.3.1 Augmented reality market in automotive applications, 2014 - 2024
5.3.2 Augmented reality market in automotive applications, by region, 2014 - 2024
5.4 Aerospace & defense
5.4.1 Augmented reality market in aerospace & defense applications, 2014 - 2024
5.4.2 Augmented reality market in aerospace & defense applications, by region, 2014 - 2024
5.5 Gaming
5.5.1 Augmented reality market in gaming applications, 2014 - 2024
5.5.2 Augmented reality market in gaming applications, by region, 2014 - 2024
5.6 Retail
5.6.1 Augmented reality market in retail applications, 2014 - 2024
5.6.2 Augmented reality market in retail applications, by region, 2014 - 2024
5.7 Industrial
5.7.1 Augmented reality market in industrial applications, 2014 - 2024
5.7.2 Augmented reality market in industrial applications, by region, 2014 - 2024
5.8 Others
5.8.1 Augmented reality market in other applications, 2014 - 2024
5.8.2 Augmented reality market in other applications, by region, 2014 - 2024
Chapter 6 Augmented Reality Market, By Region
6.1 Global augmented reality market share, by region, 2015 & 2024
6.2 North America
6.2.1 North America augmented reality market, 2014 - 2024
6.2.1 North America augmented reality market, by component, 2014 - 2024
6.2.2 North America augmented reality market, by display device, 2014 - 2024
6.2.3 North America augmented reality market, by application, 2014 - 2024
6.2.4 U.S.
6.2.4.1 U.S. augmented reality market, 2014 - 2024
6.2.4.2 U.S. augmented reality market, by component, 2014 - 2024
6.2.4.3 U.S. augmented reality market, by display device, 2014 - 2024
6.2.4.4 U.S. augmented reality market, by application, 2014 - 2024
6.2.5 Canada
6.2.5.1 Canada augmented reality market, 2014 - 2024
6.2.5.2 Canada augmented reality market, by component, 2014 - 2024
6.2.5.3 Canada augmented reality market, by display device, 2014 - 2024
6.2.5.4 Canada augmented reality market, by application, 2014 - 2024
6.3 Europe
6.3.1 Europe augmented reality market, 2014 - 2024
6.3.2 Europe augmented reality market, by component, 2014 - 2024
6.3.3 Europe augmented reality market, by display device, 2014 - 2024
6.3.4 Europe augmented reality market, by application, 2014 - 2024
6.3.5 Germany
6.3.5.1 Germany augmented reality market, 2014 - 2024
6.3.5.2 Germany augmented reality market, by component, 2014 - 2024
6.3.5.3 Germany augmented reality market, by display device, 2014 - 2024
6.3.5.4 Germany augmented reality market, by application, 2014 - 2024
6.3.6 UK
6.3.6.1 UK augmented reality market, 2014 - 2024
6.3.6.2 UK augmented reality market, by component, 2014 - 2024
6.3.6.3 UK augmented reality market, by display device, 2014 - 2024
6.3.6.4 UK augmented reality market, by application, 2014 - 2024
6.3.7 France
6.3.7.1 France augmented reality market, 2014 - 2024
6.3.7.2 France augmented reality market, by component, 2014 - 2024
6.3.7.3 France augmented reality market, by display device, 2014 - 2024
6.3.7.4 France augmented reality market, by application, 2014 - 2024
6.3.8 Italy
6.3.8.1 Italy augmented reality market, 2014 - 2024
6.3.8.2 Italy augmented reality market, by component, 2014 - 2024
6.3.8.3 Italy augmented reality market, by display device, 2014 - 2024
6.3.8.4 Italy augmented reality market, by display device, 2014 - 2024
6.3.8.5 Italy augmented reality market, by application, 2014 - 2024
6.3.9 Russia
6.3.9.1 Russia augmented reality market, 2014 - 2024
6.3.9.2 Russia augmented reality market, by component, 2014 - 2024
6.3.9.3 Russia augmented reality market, by display device, 2014 - 2024
6.3.9.4 Russia augmented reality market, by application, 2014 - 2024
6.4 Asia Pacific
6.4.1 Asia Pacific augmented reality market, 2014 - 2024
6.4.2 Asia Pacific augmented reality market, by component, 2014 - 2024
6.4.3 Asia Pacific augmented reality market, by display device, 2014 - 2024
6.4.4 Asia Pacific augmented reality market, by application, 2014 - 2024
6.4.5 China
6.4.5.1 China augmented reality market, 2014 - 2024
6.4.5.2 China augmented reality market, by component, 2014 - 2024
6.4.5.3 China augmented reality market, by display device, 2014 - 2024
6.4.5.4 China augmented reality market, by application, 2014 - 2024
6.4.6 Japan
6.4.6.1 Japan augmented reality market, 2014 - 2024
6.4.6.2 Japan augmented reality market, by component, 2014 - 2024
6.4.6.3 Japan augmented reality market, by display device, 2014 - 2024
6.4.6.4 Japan augmented reality market, by application, 2014 - 2024
6.4.7 India
6.4.7.1 India augmented reality market, 2014 - 2024
6.4.7.2 India augmented reality market, by component, 2014 - 2024
6.4.7.3 India augmented reality market, by display device, 2014 - 2024
6.4.7.4 India augmented reality market, by application, 2014 - 2024
6.4.8 South Korea
6.4.8.1 South Korea augmented reality market, 2014 - 2024
6.4.8.2 South Korea augmented reality market, by component, 2014 - 2024
6.4.8.3 South Korea augmented reality market, by display device, 2014 - 2024
6.4.8.4 South Korea augmented reality market, by application, 2014 - 2024
6.4.9 Taiwan
6.4.9.1 Taiwan augmented reality market, 2014 - 2024
6.4.9.2 Taiwan augmented reality market, by component, 2014 - 2024
6.4.9.3 Taiwan augmented reality market, by display device, 2014 - 2024
6.4.9.4 Taiwan augmented reality market, by application, 2014 - 2024
6.5 Latin America
6.5.1 Latin America augmented reality market, 2014 - 2024
6.5.2 Latin America augmented reality market, by component, 2014 - 2024
6.5.3 Latin America augmented reality market, by display device, 2014 - 2024
6.5.4 Latin America augmented reality market, by application, 2014 - 2024
6.5.5 Brazil
6.5.5.1 Brazil augmented reality market, 2014 - 2024
6.5.5.2 Brazil augmented reality market, by component, 2014 - 2024
6.5.5.3 Brazil augmented reality market, by display device, 2014 - 2024
6.5.5.4 Brazil augmented reality market, by application, 2014 - 2024
6.5.6 Mexico
6.5.6.1 Mexico augmented reality market, 2014 - 2024
6.5.6.2 Mexico augmented reality market, by component, 2014 - 2024
6.5.6.3 Mexico augmented reality market, by display device, 2014 - 2024
6.5.6.4 Mexico augmented reality market, by application, 2014 - 2024
6.6 Middle East & Africa
6.6.1 Middle East & Africa augmented reality market, 2014 - 2024
6.6.2 Middle East & Africa augmented reality market, by component, 2014 - 2024
6.6.3 Middle East & Africa augmented reality market, by display device, 2014 - 2024
6.6.4 Middle East & Africa augmented reality market, by application, 2014 - 2024
Chapter 7 Company Profiles
7.1 AccuVein Inc
7.1.1 Business Overview
7.1.2 Financial Data
7.1.3 Product Landscape
7.1.4 Strategic Outlook
7.1.5 SWOT Analysis
7.2 Affectiva, Inc.
7.2.1 Business Overview
7.2.2 Financial Data
7.2.3 Product Landscape
7.2.4 Strategic Outlook
7.2.5 SWOT Analysis
7.3 APX Labs
7.3.1 Business Overview
7.3.2 Financial Data
7.3.3 Product Landscape
7.3.4 Strategic Outlook
7.3.5 SWOT Analysis
7.4 Blippar
7.4.1 Business Overview
7.4.2 Financial Data
7.4.3 Product Landscape
7.4.4 Strategic Outlook
7.4.5 SWOT Analysis
7.5 Daqri LLC
7.5.1 Business Overview
7.5.2 Financial Data
7.5.3 Product Landscape
7.5.4 Strategic Outlook
7.5.5 SWOT Analysis
7.6 Google Inc.
7.6.1 Business Overview
7.6.2 Financial Data
7.6.3 Product Landscape
7.6.4 Strategic Outlook
7.6.5 SWOT Analysis
7.7 Infinity Augmented Reality Inc.
7.7.1 Business Overview
7.7.2 Financial Data
7.7.3 Product Landscape
7.7.4 Strategic Outlook
7.8 LAFORGE Optical
7.8.1 Business Overview
7.8.2 Financial Data
7.8.3 Product Landscape
7.8.4 Strategic Outlook
7.8.5 SWOT Analysis
7.9 MAGIC LEAP INC.
7.9.1 Business Overview
7.9.2 Financial Data
7.9.3 Product Landscape
7.9.4 Strategic Outlook
7.9.5 SWOT Analysis
7.10 Marxent Labs, LLC
7.10.1 Business Overview
7.10.2 Financial Data
7.10.3 Product Landscape
7.10.4 Strategic Outlook
7.10.5 SWOT Analysis
7.11 Medsights Tech Corp.
7.11.1 Business Overview
7.11.2 Financial Data
7.11.3 Product Landscape
7.11.4 Strategic Outlook
7.11.5 SWOT Analysis
7.12 Microsoft Corporation
7.12.1 Business Overview
7.12.2 Financial Data
7.12.3 Product Landscape
7.12.4 Strategic Outlook
7.12.5 SWOT Analysis
7.13 Niantic, Inc.
7.13.1 Business Overview
7.13.2 Financial Data
7.13.3 Product Landscape
7.13.4 Strategic Outlook
7.13.5 SWOT Analysis
7.14 Nintendo Co. Ltd
7.14.1 Business Overview
7.14.2 Financial Data
7.14.3 Product Landscape
7.14.4 Strategic Outlook
7.14.5 SWOT Analysis
7.15 Optinvent
7.15.1 Business Overview
7.15.2 Financial Data
7.15.3 Product Landscape
7.15.4 Strategic Outlook
7.15.5 SWOT Analysis
7.16 Osterhout Design Group
7.16.1 Business Overview
7.16.2 Financial Data
7.16.3 Product Landscape
7.16.4 Strategic Outlook
7.17 Prologue Immersive
7.17.1 Business Overview
7.17.2 Financial Data
7.17.3 Product Landscape
7.17.4 Strategic Outlook
7.17.5 SWOT Analysis
7.18 PTC Inc.
7.18.1 Business Overview
7.18.2 Financial Data
7.18.3 Product Landscape
7.18.4 Strategic Outlook
7.18.5 SWOT Analysis
7.19 Qualcomm Incorporated
7.19.1 Business Overview
7.19.2 Financial Data
7.19.3 Product Landscape
7.19.4 Strategic Outlook
7.19.5 SWOT Analysis
7.20 Recon Instruments Inc.
7.20.1 Business Overview
7.20.2 Financial Data
7.20.3 Product Landscape
7.20.4 Strategic Outlook
7.20.5 SWOT Analysis
7.21 Samsung Electronics
7.21.1 Business Overview
7.21.2 Financial Data
7.21.3 Product Landscape
7.21.4 Strategic Outlook
7.22 Sony Corporation
7.22.1 Business Overview
7.22.2 Financial Data
7.22.3 Product Landscape
7.22.4 Strategic Outlook
7.23 Sphero, Inc.
7.23.1 Business Overview
7.23.2 Financial Data
7.23.3 Product Landscape
7.23.4 Strategic Outlook
7.23.5 SWOT Analysis
7.24 Total Immersion
7.24.1 Business Overview
7.24.2 Financial Data
7.24.3 Product Landscape
7.24.4 SWOT Analysis
7.25 Wikitude GmbH
7.25.1 Business Overview
7.25.2 Financial Data
7.25.3 Product Landscape
7.25.4 Strategic Outlook
7.25.5 SWOT Analysis
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Base Year: 2016
Companies Profiled: 25
Tables and Figures: 385
Countries covered: 14
Pages: 242
Download Free PDF
Base Year: 2016
Companies Profiled: 25
Tables and Figures: 385
Countries covered: 14
Pages: 242
Download Free PDF
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Preeti Wadhwani. 2017, December. Augmented Reality Market Size By Component (Hardware [Smart Glasses, Head-Mounted Display (HMD), Head-Up Display (HUD)], Software), By Application (Medical, Automotive, Aerospace & Defense, Gaming, Retail, Industrial), Industry Analysis Report, Regional Outlook, Application Potential, Price Trends, Competitive Market Share & Forecast, 2017 – 2024 (Report ID: GMI695). Global Market Insights Inc. Retrieved June 14, 2026, from https://www.gminsights.com/toc/details/augmented-reality-ar-market
Augmented Reality Market
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Augmented Reality Market Size
Augmented Reality (AR) Market size exceeded USD 1 billion in 2016 and is predicted to grow at a massive CAGR of over 65% from 2017 to 2024. The shipments are poised to register growth of over 75% till 2024. Ongoing technological advancements coupled with the increasing demand for the technology in surgical visualization and healthcare education are anticipated to drive the industry growth. The technology provides real-time data and assists healthcare professionals during complicated surgical procedures. It helps to improve and secure the patient’s treatment by minimizing the risks associated with invasive surgery processes.
The applications of computer-generated perceptual information related to visual, auditory, haptic, somatosensory, and olfactory will improve patient education and outcomes. These tools can also detect the signs of depression and other mental illnesses by reading the patients’ facial expressions, voice tones, and physical gestures. The integration of AI with technology is further transforming the healthcare industry.
Increasing smartphone penetration in developing economies is expected to boost the AR market. in June 2019, Vivo Communication Technology Co. Ltd. announced the launch of 5G smartphone with AR glass, supporting the dual screen display and Six Degrees of Freedom (6DoF) technology. The smartphones include several applications such as mobile office, AR games, 3D high-definition video, facial recognition, and object recognition.
Augmented Reality Market Analysis
Hardware devices accounted for the majority of the augmented reality market share owing to their wide adoption in the enterprise and commercial applications. The Head-Mounted Displays (HMD) and Head-Up Displays (HUD) markets are projected to grow at a significant rate through 2024 due to the increasing demand in several industries. The increasing safety demand and improving the Situational Awareness (SA) among pilots will fuel the device adoption in the aviation industry.
Moreover, these devices are highly adopted in military & defense applications to support deployable training solutions and simulation requirements for flight operators. For instance, the U.S. Army's Flight School XXI (FSXXI) is using an advanced helmet-mounted display in its helicopter simulation training program to enhance virtual training and operational reality.
Implementation of technology in gaming applications will allow users to scan the physical environment and provide enhanced experience by integrating visual & audio content. The technology provides users an interactive experience of a real-world environment on smartphones, tablets, and portable gaming systems. Advances in the augmented reality are helping software developers to develop innovative games to enhance the skills and experiences of the end-user. Furthermore, the launch of various apps by global companies such as Facebook and Microsoft are allowing users to have unique interactions with the real world.
The European augmented reality market accounted for more than 25% revenue share in 2016. The development of industrial and automobile sectors in the region will provide ample growth benefits. In 2018, the UK automotive manufacturing sector increased by 0.3% from USD 59 billion to USD 100 billion, driven by the presence of established sports car manufacturers in the country including Jaguar Land Rover, Daimler AG, Lister Motor Company Ltd., and Lagonda. These players are highly investing in technology for car designing and production.
Augmented Reality Market Share
Key augmented reality market players include :
The companies are engaged in providing various hardware components including smart glasses, HMDs, HUDs, and other software services. These market participants are increasingly investing in the adoption of the latest technologies to enhance productivity.
The market research report on augmented reality (AR) includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD and shipments in units from 2014 to 2024, for the following segments:
Market, By Component
Market, By Application
The above information is provided on a regional and country basis for the following: