Car Mobile Holder Market
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The global car mobile holder market was valued at USD 565.6 million in 2023 and is estimated to grow at a CAGR of over 4.3% from 2024 to 2032.
The growth of the demand for car mobile holders stems from stricter safety policies. The rise in the number of mobile phone users while driving has, in turn, led to a growth in the number of accidents, which has made governments and other regulatory authorities come up with stricter regulations to promote better driving practices. For example, the National Highway Traffic Safety Administration (NHTSA) reported a total of 3,308 deaths in 2022 due to distracted driving and, as a response, implemented tougher hands-free laws. Such regulations boost the demand for car mobile holders. Furthermore, rising consumer awareness regarding the consequences of distracted driving has been bridging the gap of demand for safer phone usage. The combination of support from legislation and awareness from the general public is propelling the growth of the market.
Report Attribute | Details |
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Base Year: | 2023 |
Car Mobile Holder Market size in 2023: | USD 565.6 Million |
Forecast Period: | 2024 - 2032 |
Forecast Period 2023 - 2032 CAGR: | 4.3 |
2023 Value Projection: | USD 862.9 Million |
Historical Data for: | 2021 - 2023 |
No of Pages: | 370 |
Tables, Charts & Figures: | 296 |
Segments Covered: | Type, mounting location, material, pricing, distribution channel, region |
Growth Drivers: |
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Pitfalls Challenges: |
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In addition to this, as more drivers start using navigation applications, the demand for car mobile holders has also grown. With the increased reliance of drivers on correctly functioning apps for directions, traffic changes, and quicker routes, there has been an intensified demand for functional and accessible car mobile holders. This allows users to position devices safely and adequately for hands-free navigation. This promotes safety and convenience while driving. Hence, the increased use of navigation technologies is propelling the market.
Compatibility issues are a major challenge in the car mobile holder industry. The variety of consumer mobile phones makes it hard for producers to design mobile holders that are compatible with every available phone. Holders designed for particular sets are often deemed unsatisfactory by consumers, whose variants do not fit as securely on newer or differently sized devices. The constant fluctuation in mobile phone sizes and features mean manufacturers have to frequently update their products. This adds to the cost of production and makes inventory management more difficult. Such compatibility issues can dampen consumer faith, leading to a drop in sales and brand loyalty in the market.
North America: In Canada, everything amounted to correspondence with SACEA, which is a car holder project in the physical social sector that is focused more on the transitional population of car groups. Stricter driving regulations in Canada enhance the American automotive sector. Fewer drivers are becoming a liability on the road because the US sent the leftover money.
Europe: The estimated size of the United Kingdom market for car mobile holders was around 35.4% during the year 2023, and this is expected to grow around 5.2% in the forecast period. There is also an increasing number of ridesharing services drivers such as Uber and Lyft in the US, which further increases the mobile car holder market. These developments show the rise in market growth due to safety and comfort factors, which clearly show the greater US mobile car holder market expansion.
Asia Pacific: TechMatte, Spigen, Portronics, and Scosche industries are at the forefront of the car mobile holders in the APAC region in 2023 and were able to get 5 to 10% of this expanding market share. Price wars are very common with these products from many different brands and manufacturers of holders. Therefore, it becomes very difficult to make a considerable profit. In addition, it is easy for the competition to duplicate most of these products due to the large quantity of items available, thereby leading to a price war as a means of competition. So, the end result will be lower average prices.
In 2023, key companies like TechMatte, Spigen, Portronics and scosche industries held a combined market share of 5-10%. The car mobile holder industy is highly competitive, with many brands competing for market share, leading to low profit margins. This competition makes it hard for companies to stand out, as many products have similar features. As a result, pricing strategies become crucial, often leading to price wars to attract customers. These pricing pressures limit profitability, pushing companies to innovate or find niche products with features to stay competitive in this crowded market.
Major players operating in the car mobile holder industry are:
Market, By Type
Market, By Mounting Location
Market, By Pricing
Market, By Material
Market, By Distribution Channel
The above information is provided for the following regions and countries:
The Asia Pacific market recorded around USD 235.9 million in 2023 and is expected to witness over 5.2% growth till 2032, influenced by the rise in e-commerce and the presence of major car manufacturers.
The key players in the industry include Arkon Mounts, Aukey Official, Belkin, Bonafide Creation, Brodit AB, iOttie, Kenu, Mpow, Nite Ize, Portronics, Scosche Industries, Spigen, TechMatte, Vanmass, and WixGear.
The market size of car mobile holder reached USD 565.6 million in 2023 and is estimated to grow at a 4.3% CAGR from 2024 to 2032, driven by stricter safety regulations.
The rubber material segment held 62% share in 2023 and is set to expand at a 5% CAGR through 2032, owing to its excellent grip and flexibility.