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Frozen Bakery Market size to surpass $81 Bn by 2032

  • Published Date: February 28, 2023

Frozen Bakery Market size is predicted to reach USD 81 billion by 2032, according to a new research report by Global Market Insights Inc.
 

Growing consumer interest in vegan and plant-based diets has pushed the food sector to focus on R&D, product innovation & development, and the introduction of vegan bakery products, which is likely to contribute to industry demand. Additionally, market growth is also estimated to be driven by the increasing preference for frozen foods by a growing number of retailers, restaurants, and caterers to reduce waste and have the flexibility to respond to changing consumer demands while offering delicacies.
 

Soaring demand for plant-based food products to promote savory snacks segment growth

In terms of recipes, the frozen bakery market from savory snacks segment is set to exceed USD 10.5 billion by 2032, attributed to the rising consumption of biscuits, pizzas, frozen bread, and savory pastries. Additionally, mounting consumer inclination toward plant-based, vegan, and vegetarian products is driving product innovations, which is likely to propel segment growth. In August 2022, baked goods manufacturer Wright Food Group launched its latest vegan savory pastry range and a new line of core ready meals in the foodservice space.
 

Growing inclination toward time-saving food options to increase ready-to-bake segment share

The frozen bakery market from ready-to-bake segment will cross USD 56.5 billion by 2032, due to the mounting demand from cafeterias and restaurants that do not require daily resupply and are looking to cut preparation time and costs without compromising food quality. Moreover, consumers are turning to quick, time-saving alternatives catered by easily available ready-to-eat bakery items, which is slated to boost the industry growth.
 

Browse key industry insights spread across 350 pages with 623 market data tables and 25 figures & charts from the report, “Frozen Bakery Market Size, By Recipe (Bread, Viennoiserie, Patisserie, Savory Snacks, Others), By Product (Ready-to-Prove, Ready-to-Bake, Fully Baked), By End-User (Convenience Stores, Hypermarkets & Supermarkets, Artisans Bakers, Hotels, Restaurants, and Catering (HORECA), Bakery Chains, Online Channels), COVID-19 Impact Analysis, Regional Outlook, Application Potential, Competitive Market Share & Forecast, 2023 - 2032” in detail along with the table of contents:
https://www.gminsights.com/industry-analysis/frozen-bakery-market

 

Government policies promoting tourism to favor the HORECA segment

The hotels, restaurants, and catering (HORECA) segment is anticipated to grow at over 6% CAGR between 2023 and 2032. Frozen doughs are gaining popularity among bakers and hoteliers as they help streamline preparation processes and manage time, which makes it easier to provide services and organize daily operations. Moreover, the escalating number of restaurants and hotels resulting from government measures to promote tourism is likely to aid segment progression.
 

Widespread consumption of bread as a staple food to complement the Europe industry expansion

The Europe frozen bakery market is poised to be worth USD 29 billion by 2032. The bakery business is flourishing in European nations such as Germany, which has around 10,000 bakeries. The German Bakers Association estimates that each household in the country consumes approximately 56 kilograms of bread and baked goods annually. Furthermore, increasing efforts by several firms to enhance their standing in the expanding bakery industry are expected to impel the market revenue. In September 2022, Martin Braun-Gruppe, a leading European frozen bakery products supplier, partnered with AgriTech accelerator StartLife to modernize the baking industry.
 

Prevalent adoption of veganism to define the competitive landscape

Major players involved frozen bakery market includes Canada Bread Company, Europastry, General Mills, Kellogg Company, Vandemoortele, Don Maiz SAS., Patagonia Artisan Bakers, Aryzta AG, Associated British Foods Plc, and Conagra Brands, Inc.
 

In order to increase their market share, these companies engage in effective strategies, including partnerships, product portfolio expansions, and new product launches. For instance, in May 2022, Dawn Foods, a Michigan-based bakery products specialist, expanded its vegan frozen foods line with the addition of a vegan finished frozen doughnut.
 

Authors: Kiran Pulidindi, Kunal Ahuja