Home > Food, Nutrition & Animal Feed > Plant-based Sausages Market

Plant-based Sausages Market Size - By Source (Soy-based, Wheat-based, Pea-based, Mushroom-based, Potato-based), By Product Type (Raw Sausages, Cooked Sausages, Smoked Sausages), Flavor, Distribution Channel & Global Forecast, 2023 – 2032

  • Report ID: GMI6389
  • Published Date: Aug 2023
  • Report Format: PDF

Plant-based Sausages Industry Analysis

Plant-based Sausages Market size was valued at USD 955 million in 2022 and is estimated to witness 23.6% CAGR from 2023 to 2032. Growing health consciousness among consumers is driving the demand for healthier food choices. Plant-based sausages are perceived as healthier alternatives to traditional meat sausages as they are typically lower in saturated fats and cholesterol. The increasing adoption of plant-based and vegan diets has fueled the demand for meat alternatives, including plant-based sausages.

Plant-based Sausages Market

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Consumers are becoming more aware of the environmental impact of meat production, such as greenhouse gas emissions and deforestation. Plant-based sausages, which have a lower environmental footprint compared to meat sausages, align with sustainability values.


Replicating the taste and texture of traditional meat sausages can be challenging. Consumers have high expectations for plant-based sausages to closely resemble the flavor and mouthfeel of meat, and any shortcomings in this aspect could lead to lower consumer acceptance.  Sourcing high-quality plant-based ingredients and ensuring a stable supply chain can be complex, especially when there is a surge in demand. Plant-based ingredients, particularly certain protein sources, can be more expensive than conventional meat ingredients.

COVID-19 Impact

The closure of restaurants and foodservice establishments during lockdowns resulted in a decline in sales of plant-based sausages used as ingredients in restaurant dishes. This impacted the foodservice demand for these products. Some consumers may have prioritized essential purchases, leading to reduced discretionary spending on specialty products like plant-based sausages. Thus, the reduced number of COVID-19 cases and implementation of subsequent strategies by government and non-government organizations is set to drive the market growth.

Plant-based Sausages Market Trends

Manufacturers were continuously innovating to improve the taste, texture, and nutritional profile of plant-based sausages. They were exploring a wide variety of plant-based protein sources, such as pea, soy, jackfruit, and mushrooms, to cater to different consumer preferences and dietary needs. Consumers were seeking plant-based sausages with clean labels and minimal processing. Products free from artificial additives, preservatives, and GMOs gained popularity as consumers looked for healthier and more natural options. The industry was increasingly highlighting the sustainability benefits of plant-based sausages, such as reduced greenhouse gas emissions, lower water usage, and land conservation.

Plant-based Sausages Source Segmentation

Global Plant-based Sausages Market Size, By Source, 2021 - 2032 (USD Million)

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The plant-based sausages market from soy-based segment reached USD 237.2 million revenue in 2022. Soy-based sausages are among the most established and widely available options, making them familiar to consumers. Soy is a rich source of protein, making soy-based sausages popular among those seeking a protein-packed meat alternative.

Plant-based Sausages Product Type Segmentation

Global Plant-based Sausages Market Revenue Share, By Product Type, (2022)

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The raw sausages segment accounted for 40% of the plant-based sausages market share in 2022. Raw plant-based sausages offer culinary flexibility, allowing consumers to incorporate them into various recipes and dishes as they cook.

Plant-based Sausages Flavor Segmentation

The plant-based sausages market from original flavor segment is anticipated to grow at 28.3% CAGR during the forecast period. Classic flavors like original or mild appeal to consumers seeking familiar and straightforward taste profiles similar to traditional meat sausages.

Plant-based Sausages Distribution Channel Segmentation

Based on distribution channel the market from supermarkets segment will gain remarkable momentum during the forecast timeline. Supermarkets and hypermarkets have extensive reach and are accessible to a large number of consumers, making plant-based sausages readily available to a broad audience.

Plant-based Sausages Regional Analysis

U.S. Plant-based Sausages Market Size, 2020- 2032 (USD Million)

U.S. plant-based sausages market size held over USD 298.3 million in 2022. The popularity of plant-based diets, such as vegan, vegetarian, and flexitarian, is on the rise in North America. Plant-based sausages align with these dietary choices, contributing to their growing demand.

Plant-based Sausages Industry Leaders

Some of the major companies operating in the plant-based sausages industry are Good Catch Foods, Ocean Hugger Foods, Sophie's Kitchen, TUNO, New Wave Foods, Loma Linda, Akua, Wild Type, Kuleana, Sushi Mushi, New Wave Food, Tomato Sushi, Surya Foods, VBites, Atlantic natural food. These companies focus on strategic partnerships, new product launch & commercialization for market expansion. Furthermore, these companies are heavily investing in research that allows them to introduce innovative products and garner maximum revenue in the market.

Plant-based Sausages Industry News:

  • In March 2022, Impossible Foods announced that it had raised USD500 million in a new funding round, which accelerate the company's growth and expand its product offerings in coming years.

This plant-based sausages market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD Million & Units from 2018 to 2032, for the following segments:

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Market, By Source

  • Soy-based
  • Wheat-based
  • Pea-based
  • Mushroom-based
  • Potato-based
  • Others

Market, By Product Type

  • Raw Sausages
  • Cooked Sausages
  • Smoked Sausages

Market, By Flavor

  • Original/Unflavored
  • Spicy
  • Italian Style
  • Breakfast Style
  • Bratwurst Style
  •  Chorizo Style
  • Others

Market, By Distribution Channel

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online Retail
  • Convenience Stores
  • Health Food Stores
  • Others

The above information has been provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
  • Asia Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Indonesia
    • Malaysia 
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Egypt


Authors: Kiran Pulidindi, Kunal Ahuja

Frequently Asked Questions (FAQ) :

The market size of plant-based sausages reached USD 955 million in 2022 and is estimated to cross USD 7.94 billion by the end of 2032, driven by growing health consciousness among consumers and high demand for healthier food choices worldwide.

Soy based sausages market reached USD 237.2 million in 2022, owing to increasing demand for protein packed sausages and meat alternatives.

The raw sausages product type segment held 40% of the market share in 2022, due to advantages such as flexibility and widespread usage in several cuisines.

Some of the prominent plant-based sausage companies are Good Catch Foods, Ocean Hugger Foods, Sophie's Kitchen, TUNO, New Wave Foods, Loma Linda, Akua, Wild Type, Kuleana, and Sushi Mushi.

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Premium Report Details

  • Base Year: 2022
  • Companies covered: 15
  • Tables & Figures: 248
  • Countries covered: 21
  • Pages: 180
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