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AC Air Purifier Market - By Type (Portable Air Purifier, Fixed Air Purifier), By Technology (HEPA filters, Activated Carbon filters, Ionic filters, UV filters, Others), By Room Coverage Range {Small space (Under 500 sq.ft ,Medium space(500 - 1000 sq.ft), Large space (1000 - 1500 sq.ft), Extra Large (Above 1500 sq.ft)}By Price Range, By End User, By Distribution Channel, Forecast 2024 – 2032

  • Report ID: GMI9972
  • Published Date: Jun 2024
  • Report Format: PDF

AC Air Purifier Market Size

AC Air Purifier market size was valued at around USD 1.45 billion in 2023 and is anticipated to register a CAGR of 7.5% between 2024 to 2032. As individuals become increasingly aware of the health risks associated with indoor air pollution, demand for air purification devices has increased. Individuals are increasingly looking for ways to improve the air quality in their homes and businesses, which is fueling the rapid growth of AC air purifiers.

AC Air Purifier Market

Concerns about respiratory health, allergic reactions, and airborne illnesses, particularly in densely populated urban regions with high pollution levels, have driven up demand for air purifiers. AC air purifiers offer an economical option for continuous air filtering in homes. As people become more health-conscious, they are investing in products that promote a healthy living environment. AC air purifiers are increasingly seen as a valuable tool for improving indoor air quality and mitigating the health risks associated with air pollution.

According to the United States Environmental Protection Agency (EPA), indoor air can be five times as polluted as outdoor air. According to the Centers for Disease Control and Prevention, 1 in 12 people have asthma. People living with asthma have inflamed bronchial tubes. Pollutants such as pet hair and dander, pollen, or dust mites irritate their airways, causing difficulty breathing. Furthermore, as developing economies experience economic growth, disposable incomes are rising. This allows consumers to invest in non-essential items like home appliances, including AC air purifiers. According to the World Bank global GDP will reach USD 104.7 trillion in 2024. This growth in disposable income creates opportunities for increased consumer spending on products like AC air purifiers.

Making unusual noise is the major concern related to AC air purifiers. Incorrectly installed or clogged filters can lead to a series of noises ranging from clicking to rattling, indicating the air purifier is straining to function as intended. Similarly, dust build-up on ionizer pins can result in ticking sounds. To address the issue manufacturers are developing air purifier with low noise technology. Additionally, strong presence of alternative solution such as air purifiers which provide complete coverage for whole living or working area may also directly impact on the sales of market. However, many entry-level or compact air purifiers are intended for smaller rooms and may struggle to properly clean the air in larger spaces.

AC Air Purifier Market Trends

Individuals are becoming increasingly concerned about the quality of indoor air as living standards rise and air pollution concerns worsen. As a result, indoor air purifiers gained more attention, and several high-quality air purifier devices have entered the market. There have been various advances in the air purification and humidifying business sectors to meet the increased demand for products that enhance the quality of the air humans breathe. This trend has enabled any family to benefit from technological and industrial breakthroughs in these increasingly valuable items.

One of the most promising trends in air purification is the advancement of improved filtration technology. These improvements aim to improve the efficiency and lifetime of air purifiers. For instance, some air purifiers now have multi-stage filtering techniques that go above HEPA filters. Activated carbon filters with enhanced chemisorption properties are becoming more popular. These filters are good in capturing volatile organic compounds (VOCs), smells, and smoke particles, making them perfect for residences in cities and wildfire-prone areas.

AC Air Purifier Market Analysis

AC Air Purifier Market Size, By Type, 2021 – 2032 (USD Million)

Based on type, the market can be segmented into portable air purifier and fixed air purifier. In 2023, the fixed air purifier segment accounted for revenue of around USD 941.8 Million in the year 2023 and expected to reach around USD 1.71 billion by 2032. Fixed AC air purifiers integrate directly into a home's HVAC system, ensuring cleaner air throughout the entire house. This is especially beneficial for larger spaces or multi-story dwellings, where portable units might struggle to circulate purified air effectively. According to a 2024 survey by the National Air Filtration Association (NAFA), 65% of respondents with fixed AC air purifiers expressed satisfaction with their ability to clean air in all rooms of their home.

Furthermore, fixed AC air purifiers can handle larger volumes of air compared to portable units. This implies more efficient air filtration and a greater ability to remove airborne pollutants. The Association of Home Appliance Manufacturers (AHAM) certifies Clean Air Delivery Rate (CADR) for air purifiers, which indicates how effectively they remove smoke, dust, and pollen. Fixed AC units typically achieve higher CADR ratings compared to portables, as shown in AHAM's latest directory.

Global AC Air Purifier Market Revenue Share, By Technology, (2023)

Based on technology, the AC Air Purifier market is categorized into HEPA filters, activated carbon filters, ionic filters, UV filters, others. In 2023, HEPA filters segment accounted for revenue of around USD 528.2 million in the year 2023 and expected to reach USD 1.04 billion by 2032. HEPA filters meet a strict standard set by the U.S. Department of Energy (DOE). They are certified to capture at least 99.97% of airborne particles as small as 0.3 microns in diameter. This exceptional efficiency makes them ideal for removing a wide range of pollutants, including dust, allergens like pollen and pet dander, smoke, and even some bacteria and viruses.

According to a 2024 consumer survey by the Association of Indoor Air Quality Professionals (IAQP), 72% of respondents with HEPA-equipped air purifiers reported a significant reduction in allergy and asthma symptoms.

On the other hand, in the commercial premises such as offices, retail spaces, restaurants, hotels, and educational institutions, AC Air Purifier systems are designed to create comfortable environments for occupants while meeting specific operational needs. Here, centralized heating and cooling systems, rooftop units, and variable refrigerant flow (VRF) systems are common solutions used to regulate indoor temperatures efficiently across larger areas.

Asia Pacific AC Air Purifier Market Size, 2021 – 2032, (USD Million)

 North America dominated the global AC air purifier market with revenue of around USD 468.4 Million in the year 2023 and expected to reach around USD 884.4 Million by 2032. Country such as U.S and Canada experiencing rapid urbanization, leading to increased industrial activity, traffic congestion, and air pollution. Heightened awareness about the adverse effects of air pollution on respiratory health, especially for individuals with allergies, asthma, and other respiratory conditions, is fueling the adoption of air purifiers. This growing concern about air quality is driving demand for AC air purifiers as a solution for cleaner indoor air.

Manufacturers are integrating air purifiers with smart technologies, allowing users to control and monitor the devices through mobile apps or voice commands. These connected air purifiers can provide real-time air quality data, filter replacement reminders, and energy-saving features. Additionally, the demand for environmentally friendly and energy-efficient products is changing the market dynamics and pushing manufacturers to come up with new ideas and solutions that support the concept of responsible consumption.

North America: In terms of country, US is dominating with the overall market share of around 78.7% in the North America ac air purifier market. One of the most significant drivers of the US market growth is consumers' growing awareness of the importance of keeping high indoor air quality. As per the Blueair survey an air purification solutions provider, 81% of Americans report they suffer from “negative” symptoms when in their home, with 48% of individuals naming allergies and 41% identifying nasal congestion as the main culprits.

On the other hand, Canada AC air purifier market expressing notable growth rate of around 7.9% in 2023. With rising pollution levels and the presence of allergies and other airborne pollutants, people are becoming increasingly concerned about the air they breathe, particularly in their homes. This has resulted in an increase in demand for air purifiers in the Canada region, particularly AC air purifiers, which are meant to remove pollutants and allergens from the air, resulting in a clean and healthy atmosphere.

Europe: The Europe AC Air Purifier market was valued at around USD 357 Million in 2023 and is anticipated to register a CAGR of 7.4% between 2024 to 2032. The growing levels of air pollution in European cities have raised concerns about interior air quality. This has pushed many people to purchase air purifiers to ensure a clean and healthy atmosphere for themselves and their family.

In terms of country, Germany is dominating the Europe market in terms of market value of around USD 67.8 Million during the 2023.According to Robert Koch Institute, 10-15% of adults in Germany are affected by chronic bronchitis, a key component of COPD which emphasis on the importance of keeping the air quality intact.

On the other hand, U.K. experiencing notable growth in AC Air Purifier market and anticipated to grow at 7.1% CAGR during the forecast period. U.K.’s AC Air Purifier industry is influenced by both new construction activities and the replacement of aging systems, particularly in historical buildings.

Asia Pacific: The Asia Pacific market was valued at around USD 454.8 Million in 2023 and is anticipated to register a CAGR of 8.1% between 2024 to 2032. The growth can be attributed to several factors, including growing pollution levels, increased health awareness, and improvements in technology in the air purification sector.

In terms of country China is dominating the Asia Pacific AC air purifier market in terms of market value around USD 146.2 Million in the year 2023 and expected to reach around USD 297.3 Million by 2032. Increasing air pollution, and rising health concerns are the major factor driven the demand for AC air purifier in China. The study conducted by the Centre for Research on Energy and Clean Air (CREA) 2023 revealed that, 13 out of China’s 31 provincial capitals have not met the national standard for PM2.5, and 11 provincial capitals have not met the standard for ozone.

On the other hand, India is emerging as a fastest growing country for the AC Air Purifier market in terms of CAGR of 8.7% between 2024 to 2032. Rising air pollution and increasing air borne infection in the country is the major factor boosting the air purifier market growth in the country. According to the World Air Quality Report 2023, with an average annual PM2.5 concentration of 54.4 micrograms per cubic meter, India had the third worst air quality out of 134 countries.

AC Air Purifier Market Share

AC Air Purifier Company Market Share Analysis (2023)

Key players involve in the market are Daikin, Dyson, Honeywell International Inc., Blueair and Versuni Holding B.V. accounting market share of 15-20% in 2023. Manufacturers are continually investing in R&D to build advanced AC air purifiers with technological advances such as HEPA filtration, activated carbon filters, UV-C light sterilization, ionization technology, and smart sensors. Manufacturers are implementing technology like Wi-Fi connectivity, voice control, and mobile app integration to provide customers more control and convenience.

AC Air Purifier Market Share

Major companies operating in the AC air purifier industry include:

  • Airocide Europe
  • AprilAire
  • Blueair
  • Daikin
  • Dyson
  • Honeywell International Inc.
  • Krug & Priester GmbH & Co. KG
  • LG Electronics
  • Medify Air
  • SharkNinja, Inc.
  • Sharp Consumer Electronics
  • Versuni Holding B.V.
  • Whirlpool
  • WINIX     

AC Air Purifier Industry News

  • In October 2023, Dyson revealed the latest and most powerful air purifier called Dyson Purifier Big + Quiet.  The new air purifier is effective for spaces as big as 1000 sq.ft. The new Dyson Purifier Big+Quiet uses Cone Aerodynamics that claims to deliver 10-meter projection.
  • In May 2023, Sharp unveils the new pure fit plasma cluster air purifier for superior healthy living. Pure fit Plasma cluster Air purifier uses various unique technologies in harmony with people’s lifestyle.  By the new “dual suction” structure, it realizes obvious compact body size for its coverage area and combined with SHARP unique COANDA air flow technology as well as the triple filtering system, it provides authentic air purification performance and user experiences.
  • In March 2023, Blueair introduce the new Blue Pure Max line of air purifiers. The new models feature enhanced performance, minimal noise, a refreshed design, and new smart features through the Blueair app. These easy-to-use air purifiers can clean the air in rooms up to 1,524 square feet in as little as 30 minutes depending on the size of the model.

The AC air purifier market research report includes in-depth coverage of the industry, with estimates & forecasts in terms of revenue (USD Million) (Thousand Units) from 2021 to 2032, for the following segments:

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Market, By Type, 2021 – 2032

  • Portable Air Purifier
  • Fixed Air Purifier  

Market, By Technology, 2021 – 2032

  • HEPA filters
  • Activated Carbon filters
  • Ionic filters
  • UV filters
  • Others   

Market, By Room Coverage Range, 2021 – 2032

  • Small space (Under 500 sq.ft)
  • Medium space (500 - 1000 sq.ft)
  • Large space (1000 - 1500 sq.ft)
  • Extra Large (Above 1500 sq.ft)

Market, By Price, 2021 – 2032

  • Low
  • Medium
  • High

Market, By End User, 2021 – 2032

  • Residential
  • Commercial
    • Corporate
    • HoReCa
    • Institution
    • Healthcare
    • Retail
    • Others

Market, By Distribution Channel, 2021 – 2032

  • Online
    • E-Commerce Site
    • Company Website 
  • Offline
    • Specialty Stores
    • Individual Stores
    • Others

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada 
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Rest of Asia Pacific 
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America 
  • MEA
    • Saudi Arabia
    • UAE
    • South Africa
    • Rest of MEA


Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

AC air purifier industry size was worth USD 1.45 billion in 2023 and is projected to expand at 7.5% CAGR from 2024 to 2032, owing to the increasing awareness of the health risks associated with indoor air pollution.

The fixed type segment in the AC air purifier industry accounted for USD 941.8 million in 2023 and is anticipated to grow at significant rate between 2024 and 2032, as they integrate directly into a home's HVAC system for ensuring cleaner air throughout the entire house.

The HEPA filters technology segment in the AC air purifier industry accounted for USD 528.2 million in 2023 as they are certified to capture at least 99.97% of airborne particles as small as 0.3 microns in diameter.

North America air purifier industry size was USD 468.4 million in 2023 and is projected to witness substantial gains from 2024 to 2032, accrued to the rising industrial activity, traffic congestion, and air pollution in the region.

AC Air Purifier Market Scope

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Premium Report Details

  • Base Year: 2023
  • Companies covered: 15
  • Tables & Figures: 531
  • Countries covered: 21
  • Pages: 340
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