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Hand Sanitizer Market worth over $4.5bn by 2027

  • Published Date: May 31, 2021

Hand Sanitizer Market size is set to surpass USD 4.5 billion by 2027, according to a new research report by Global Market Insights Inc.

Ever since the COVID-19 hit the world and was declared pandemic, all the countries across the world are trying to stop spreading the virus. The virus is transmitted through nasal/oral droplets when a person comes in direct contact with an infected person or an infected environment. To counter this, health agencies have issued several guidelines and preventive measures such as frequent washing of hands, use of filtered masks, and use of hand sanitizers. According to health experts, hand sanitizers with alcohol have the best outcomes in terms of reducing the microbial load on the surface of hands.

Product innovation by the hand sanitizer manufacturers will create market growth opportunities

Global Hand Sanitizer Market, By Type

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The liquid hand sanitizer segment value was around USD 1.3 billion in 2020, attributed to high production and availability of alcohol-based liquid hand sanitizers that are used mainly in hospitals, clinics, and research institutes for reducing the microbial load and preventing infection.

Browse key industry insights spread across 201 pages with 357 market data tables & 16 figures & charts from the report, “Hand Sanitizer Market Size By Type (Gel, Liquid, Foam), By Composition (Alcohol-based Sanitizer, Alcohol-free Sanitizer), By Distribution Channel (Retail {Pharmaceutical Stores, Supermarkets, Convenience Stores}, Online Platform), Industry Analysis Report, Regional Outlook (U.S., Canada, Germany, UK, France, Italy, Spain, Austria, Sweden, Norway, Denmark, Poland, Switzerland, Netherlands, Turkey, Russia, Japan, China, India, Australia, Malaysia, Thailand, Singapore, South Korea, Brazil, Mexico, Chile, Argentina, South Africa, Saudi Arabia, UAE, Iran, Israel, Qatar), Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 – 2027” in detail along with the table of contents:


Less effectiveness of alcohol-free hand sanitizers on skin will thwart the market growth

The alcohol-free hand sanitizer market is projected to register -0.3% CAGR through 2027. Alcohol-free hand sanitizers are generally formulated with quaternary ammonium compounds to reduce microbial load, and water & skin conditioners for moisturizing purposes. Although there are few good alcohol-free sanitizers in the market, most of the alcohol-free hand sanitizers have observed to be less effective in reducing germs as compared to alcohol-based sanitizers. Also, WHO as well as CDC have recommended usage of alcohol-based hand sanitizers for better results.

Increased sales through online platforms will exhibit notable growth

The online platform segment revenue was more than USD 880 million in 2020, owing to changing consumer behavior and purchasing pattern. Moreover, online platforms provide ease of access to wide variety of products with lucrative deals and discounts, thus attracting many customers. Additionally, travel restrictions and complete lockdowns in many countries has led people to purchase essential goods through such online platforms.

Government support and favorable regulatory norms will fuel European market expansion

Europe hand sanitizer market size crossed USD 1.4 billion in 2020. The regional market demand is largely attributed to high government spending on personal hygiene and care products, government awareness campaigns regarding precautionary measures for COVID-19, and increased demand and usage of hand sanitizers. Additionally, increased government support for manufacturers to meet the growing demand of hand sanitizers will have a positive impact on the market revenue.

Authors: Sumant Ugalmugle, Rupali Swain