Hand Sanitizer Market worth over $3.6bn by 2026

Hand Sanitizer Market size is set to surpass USD 3.6 billion by 2026, according to a new research report by Global Market Insights, Inc.

Rising cases of COVID-19 disease is anticipated to boost the hand sanitizer industry growth. The outbreak has reinforced the significance of hand sanitizer and personal hygiene practices among consumers. The adoption of good hygiene practices will call for greater market demand.


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Health experts recommending hand sanitizer utilization

Rise in COVID-19 pandemic globally coupled with surging positive cases and deaths due to spread of the disease has set an alarm for the healthcare givers. The infection spread through direct contact with infected person and indirect contact with surfaces in the immediate environment. As per the World Health Organization (WHO), many health experts and medical professionals have recommended the use of mask and hand sanitizer as the basic and only preventive measure available till date. Hand sanitizer is effective against coronavirus and helps to eradicate the virus and other germs. This has surged the demand for hand hygiene products in the market.

Availability of liquid hand sanitizer will propel the market growth

Hand Sanitizer Market

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The liquid hand sanitizer segment valuation was around USD 380 million in 2019 attributed to the wide availability of high alcohol content liquid hand sanitizer that are used as hand rub in hospitals, clinics and research institutes for their anti-microbial activity.

Browse key industry insights spread across 80 pages with 141 market data tables & 9 figures & charts from the report, “Hand Sanitizer Market Size By Type (Gel, Liquid, Foam), By Composition (Alcohol-based Sanitizer, Alcohol-free Sanitizer), By Distribution Channel (Retail {Pharmaceutical Stores, Supermarkets, Convenience Stores}, Online Platform), Industry Analysis Report, Regional Outlook, Application Potential, Price Trends, Competitive Market Share & Forecast, 2020 – 2026” in detail along with the table of contents:


Benefit of alcohol-based sanitizer will boost its adaptation rate

The alcohol-based sanitizer segment is projected to witness around -2.2% growth during the forecast period owing to the ability of alcohol to destroy the outer covering of enveloped viruses such as coronavirus and many others. It is also effective against most of the pathogenic bacteria and germs.

Online distribution channel will experience a notable growth in the market

The online platform segment size valued at nearly USD 260 million in 2019 due to change in consumer purchasing behavior and rising preference for e-commerce. Also, online platforms are accessible and introduce consumers to a wide range of hand hygiene products that usually are not available in neighborhood stores.

Favorable regulations provide lucrative market growth opportunities in the European region

Europe hand sanitizer market revenue was over USD 415 million in 2019 on account of the increasing government spending on personal hygiene products for easy access to hand sanitizer to the public. Additionally, European regulatory bodies are providing funds to local hand sanitizer manufacturers to meet the growing demand.

Focus of market players on introducing innovative hand sanitizer will offer several expansion opportunities

Few of the prominent industry players include 3M, Bath & Body Works Direct, Best Sanitizer, Certus Medical, Deb Group (S. C. Johnson & Son), Ecolab, Godrej Group, GOJO Industries, Hartmann Group, ITC Limited, Kutol, PZ Cussons, Reckitt Benckiser Group, The Himalaya Drug Company, Unilever, and Vi-Jon.

These industry players have undertaken various business strategies to expand market foothold. This will help them evolve as leading companies in the industry. For instance, in April 2019, ITC launched pen sanitizer spray so that consumers may carry the sanitizer in pocket everywhere they go. Such new product launches will lead to diversification and expansion of firm’s business.

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