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Rhinoplasty Implants Market - By Procedure (Surgical, Non-surgical), By Gender (Female, Male), By End-use (Hospitals, Ambulatory Surgical Centers) & Forecast, 2021-2027

  • Report ID: GMI5064
  • Published Date: Jun 2021
  • Report Format: PDF

Rhinoplasty Implants Market Size

Rhinoplasty Implants Market size was valued at around USD 700 million in 2020 and is projected to grow at a CAGR of over 15.9% between 2021 and 2027. Ongoing innovations associated with 3D computer-assisted techniques have improved preoperative assessment, meticulous planning, and use of 3-dimensional–guided osteotomies. The rising technological advancement in aesthetic procedures has fuelled the demand for rhinoplasty implant procedures. It is a widely performed cosmetic procedure credited to the extensive benefits.

Rhinoplasty Implants Market Overview

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However, the lack of skilled professionals for rhinoplasty procedure may adversely affect the rhinoplasty implants market growth. The risk factors associated with these procedures may increase owing to the surgeon’s lack of appropriate training and required skills. The unqualified physician may put a patient at serious risk of injury. The market expansion can be hampered in emerging economies as these particular issues are rising among cosmetic surgeons. The shortage of skilled surgeons is an issue that has long been at the forefront of the medical sector.

Moreover, the regulations in these treatments are limited attributed to these procedures are rarely available through National Health Service and primarily take place in the private sector. Thus, the UK Review Committee recommended the creation of approved training schemes and accreditation qualifications for surgical and non-surgical procedures that will prove beneficial for the industry growth. In addition to this, high costs associated with the surgical procedures and unsatisfactory outcomes are set to restrict the industry expansion.

The emergence of the COVID-19 pandemic is an unprecedented health concern across the globe and has moderately impacted the market. Initially, an outbreak of SARS-CoV-2 has disrupted the supply chain and put restrictions on trade and movement of goods, thereby affecting the market. For instance, the U.S. declared a national emergency and a ban on all elective therapeutic and diagnostic procedures, as well as elective surgical in outpatient and inpatient settings.

However, the American Academy of Facial Plastic and Reconstructive Surgery reported a rapid rise in treatments and bookings during the COVID-19 pandemic for surgical rhinoplasty. This upsurge is credited to the benefits of working from home, and the flexibility to recover from treatments due to social distancing. These factors coupled with unprecedented virtual lifestyle, less travel, and masks have led to a surge in surgical procedures. As a result, the pandemic will have a significant impact on the market progression.

Rhinoplasty Implants Market Trends

Growing beauty consciousness among teenagers and adults across the globe is one of the prime factors driving the market value. Surging multiculturalism in Western countries has shifted some beauty norms that have increasingly turned up on demand for surgical and filler rhinoplasty for nose augmentation. Additionally, celebrity culture has a significant influence on beauty consciousness due to publicly admitting of having these treatments and procedures done. These cosmetic procedures and non-invasive aesthetic procedures are gaining popularity significantly. This current perception of flawless beauty becomes more unattainable that results in the female seeking cosmetic treatments to achieve perfection. With this growing willingness to undertake the financial burden for rhinoplasty, finance companies are offering various policies to ease this burden and make these procedures more attainable. Certain rhinoplasty procedures may also have significant psychological benefits for some individuals including both social and emotional. This contributes to stimulated competition and the constant emergence of product and marketing innovations.

Rhinoplasty Implants Market Analysis

The surgical segment is anticipated to expand at 15.3% growth rate through 2027 led by multiple advantages such as positive effect on facial aesthetic, uplift the size of the nose, improve breathing, etc. Surgical rhinoplasty is one of the most popular facial plastic surgical procedure attributed to this treatment that can enhance both cosmetic and functional problems. The widely used techniques for these procedures are open and closed rhinoplasty to attain better outcomes. Closed rhinoplasty is the most preferred technique owing to it several benefits such as no visible scarring, shorter recovery period, less postoperative bruising and swelling among others.

Rhinoplasty Implants Market Size

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The rhinoplasty implants market for female segment is expected to grow at 16.1% CAGR by 2027 on account of the rising beauty consciousness, social media impact, and the desire for self-satisfaction among others. Studies confirmed a high usage of social media platforms has influenced some female patients to undergo rhinoplasty. Patient satisfaction further translates to optimistic online reviews and drives patient retention. Hence, players in the market are strongly emphasizing on social media marketing to drive the market growth significantly. Research studies showed that self-confidence identified as a significant factor in rhinoplasty implants treatment. Further, social conditions, environmental factors, and personality characteristics play a vital role in women incline to rhinoplasty implant procedures.

The hospital segment accounted for USD 318 million in 2020 impelled by the availability of board-certified skilled professionals, quality of care, patient satisfaction, experience, etc. Easy accessibility to novel advanced technologies surge the preference for rhinoplasty implants procedures in hospitals. Iintensive post-surgical care and continuous monitoring provided in hospitals will surge the patient preference for these healthcare settings. Therefore, rising hospital admissions with nose issues and demand for rhinoplasty implants procedures along with the developments in computer simulation technologies drive the demand for rhinoplasty in these facilities.

Global Rhinoplasty Implants Market

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U.S. rhinoplasty implants market captured 93% of revenue share in 2020 driven by numerous factors comprising surging adoption of advanced equipment by surgeons, and rising number of rhinoplasty implants across the country. Moreover, a growing number of minimally invasive surgeries and the increasing number of product launches are contributing to the market expansion. For instance, liquid rhinoplasty is emerging as the non-surgical alternative to the conventional nose-job in the country. With the advent of dermal fillers for the nose job to change the appearance of the nose, liquid rhinoplasty is gaining substantial popularity due to its relatively low cost, convenience and short recovery time. The accessibility to proper consultation services, and stringent protocols for patient safety are further impelling the market demand.

Italy dominated the Europe market and accounted for over USD 49 million in 2020 propelled by the success of rhinoplasty implants procedures, meticulous planning, and skilled performance by doctors in the country. It is considered as one of the most preferred countries for nose job owing to medical developments, minimum recovery time, and quick & successful results among others. In Italy, rhinoplasty implants area of ??treatment is constantly developing, and modern technologies are broadly used to correct defects. The main advantages of performing these procedures in Italy are the extent of the operation according to the indications, high level of service, etc.

Rhinoplasty Implants Market Share

Some of the major participants operating in the market are

  • Implantech
  • Koken
  • Surgiform Technologies LLC
  • Wanhe Plastics
  • Stryker
  • W.L. Gore Associates
  • Allergan (AbbVie)
  • Luminera

The major companies focus on strategic collaborations, mergers and partnerships in order to expand their business and launch new procedures to strengthen the procedure portfolio. Furthermore, these leaders are investing in research and development activities that allow these players to garner maximum revenue share.

Rhinoplasty implants market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2016 to 2027, for the following segments:

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Market, By Procedure, 2016 - 2027 (USD Million)

  • Surgical
    • Open Rhinoplasty
    • Closed Rhinoplasty
  • Non-surgical

Market, By Gender, 2016 - 2027 (USD Million)

  • Female
  • Male

Market, By End-use, 2016 - 2027 (USD Million)

  • Hospitals
  • Ambulatory Surgical Centers
  • Others

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
  • Asia Pacific
    • Japan
    • China
    • India
    • Thailand
    • South Korea
  • Latin America
    • Brazil
    • Mexico
    • Columbia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • Iran


Authors: Mariam Faizullabhoy

Frequently Asked Questions (FAQ) :

Annual revenue from the rhinoplasty implants industry exceeded USD 700 million in 2020 and will expand at a 15.9% CAGR up to 2027.

The industry share from surgical procedures will grow at a 15.3% rate up to 2027 driven by a higher need for positive effects on facial aesthetic, uplifting the size of the nose, and improve breathing.

The female gender segment is poised to observe a 16.1% CAGR through 2027 due to the advancements in beauty consciousness, and social media influence.

The overall market size from hospitals reached USD 318 million in 2020 and will significantly grow with the higher availability of board-certified skilled professionals in the facilities.

U.S. held close to 93% of the rhinoplasty implants revenue share in 2020 and will see expansion through 2027 owing to the rising adoption of advanced equipment by surgeons across the country.

Rhinoplasty Implants Market Scope

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Premium Report Details

  • Base Year: 2020
  • Companies covered: 12
  • Tables & Figures: 243
  • Countries covered: 18
  • Pages: 200
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