Pregnancy Detection Kits Market - By Product (Line Pregnancy Tests, Digital Devices), By Test Type (Urine Test for HCG, Blood Test for HCG), Distribution Channel & Forecast, 2023 - 2032

Industry Statistics

Pregnancy Detection Kits Market size surpassed USD 1 billion in 2022 and is projected to exhibit over 5.4% CAGR between 2023 and 2032 owing to increasing awareness about various pregnancy testing kits among the population base in developing countries.
 

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Pregnancy detection kits are medical devices that are designed to detect the presence of human chorionic gonadotropin (hCG) hormone in a woman's urine. This hormone is produced by the placenta shortly after a fertilized egg implants in the uterus. Pregnancy detection kits are easy to use and can provide accurate results within minutes. Additionally, the majority of patients have shifted their inclination towards self-testing pregnancy kits, thereby accelerating market growth.
 

Technological advancements in pregnancy detection kits will propel the industry landscape

Prominent industry players are continuously focusing on product innovation with integration of advanced technologies. Such developments are aimed towards offering simplified and convenient monitoring products. Innovations in pregnancy detection will have a positive impact on pregnancy detection kits business expansion.
 

Rapid urbanization and growing literacy rate among women globally will stimulate the market demand

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Pregnancy Detection Kits Market from line pregnancy tests segment held the largest revenue size over USD 800 million in 2022 and is estimated to reach USD 1.3 billion by 2032. This is attributed to wide product availability with involvement of major industry players in frequent product launches will propel the segment progression. The products offer early detection of pregnancy along with cost-effectiveness and high accuracy thus impelling its adoption rate among the population base.
 

Rising disposable income and healthcare expenditure in emerging countries

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Pregnancy detection kits market from blood test for HCG segment is anticipated to witness highest CAGR at 5.9% during the forecast period owing to better accuracy. Blood tests measure the accurate levels for HCG and thus are vastly preferred by healthcare professionals. Moreover, blood tests for HCG are quite accurate, with a sensitivity of around 25 mIU/ml, which is much lower than most urine-based tests. This indicates that blood tests can detect pregnancy quite early on, even before a missed period.
 

Increasing government initiatives towards awareness regarding pregnancy detection kits will accelerate the industry trends

Hospital pharmacies segment dominated the global pregnancy detection kits market accounting for more than 53% revenue share in 2022 and is estimated to witness significant revenue over USD 1.3 billion by 2032. This is owing to growing number of birth rates across developing countries, rising awareness about pregnancy detection kits, and increasing adoption of self-testing products.
 

Increasing birth rates globally will foster the regional industry landscape

North America pregnancy detection kits market accounted for more than USD 500 million in 2022 and will grow momentously more than USD 1 billion by 2032. The affordability of pregnancy detection kits among the target population base and ongoing technological developments for early detection of pregnancy are primarily responsible for the growth of the regional market. Further, the region's high healthcare spending on health care management and rising disposable income will propel the regional industry expansion.
 

Pregnancy Detection Kits Industry Players

Some of the notable key industry players operating in the pregnancy detection kits market include Alere Inc., Prestige Brands Holdings Inc., Quidel Corporation, Procter & Gamble Co., Piramal Enterprises, Cardinal Health, Confirm Biosciences, SPD Swiss Precision Diagnostics, Church & Dwight, Abbott Laboratories, Germaine Laboratories, Mankind Pharma, Mylab Discovery Solutions, among others.
 

Some of the recent industry developments:

• In June 2022, Mylab Discovery Solutions launched the PregaScreen, an at-home pregnancy test kit that allows women to detect their pregnancy status themselves. This has resulted in business expansion of the company globally.
   

Pregnancy detection kits market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2018 to 2032 for the following segments:

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By Product

• Line pregnancy tests
  • Test cassette format
  • Test strip format
  • Test midstream format
• Digital devices         
• Others

By Test Type

• Urine test for HCG
• Blood test for HCG

By Distribution Channel

• Hospital pharmacies
• Online pharmacies
• Retail pharmacies

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • France
  • UK
  • Spain
  • Italy
  • Russia
  • Poland
  • Switzerland
  • Norway
  • Finland
  • Sweden
  • Denmark
  • The Netherlands
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • South Korea
  • Taiwan
  • Indonesia
  • Vietnam
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Colombia
  • Chile
• Middle East & Africa
  • Saudi Arabia
  • South Africa
  • UAE
  • Israel