Home > Sustainable & Smart Technologies > Pet Wearable Market

Pet Wearable Market Size, By Product (Smart Collar, Smart Vest, Smart Harness, Smart Camera), By Technology (RFID Devices, GPS, Sensors, Bluetooth), By Application (Medical Diagnosis & Treatment, Identification & Tracking, Fitness Monitoring, Behavior Monitoring & Control), By End-Use (Household, Commercial), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 – 2027

  • Report ID: GMI151
  • Published Date: May 2021
  • Report Format: PDF

Industry Trends

Pet Wearable Market size crossed USD 2.5 billion in 2020 and is expected to grow at around 22% CAGR from 2021 to 2027. The rising disposable income of people globally will boost industry growth. According to the Office for National Statistics (ONS), the average household disposable income in the UK increased by about USD 858 between 2019 and 2020. This has allowed individuals to spend more on innovative pet wearable products to ensure a comfortable and high-quality life for their furry friends.

Get more details on this report - Request Free Sample PDF

The pet wearable industry witnessed the worst hit in the first quarter of 2020 as manufacturing facilities, retail stores, warehouses, and transportations were shut down. The COVID-19 pandemic also impacted customers’ financial incomes as companies were closed due to recession & lay off and other challenges that emerged in the global market. The industry observed a downfall as manufacturers shut down their facilities owing to the shortage of raw materials, components, and labor.

The emergence of second & third waves of the pandemic following partial lockdowns also hindered the market growth in the first quarter of 2021. With the lifting of the travel ban, improving economic growth, and rising R&D expenditures, the market is poised to see gradual growth by the end of 2021.

Adoption of smart collars to track missing pets will contribute to the market revenue

Get more details on this report - Request Free Sample PDF

The U.S. pet wearable market size is set to expand at more than 16% CAGR through 2027. Rising number of missing pets has driven the acceptance of smart collars for real-time location and health monitoring. According to American Humane, over 10 million cats and dogs are lost each year in the U.S. This has encouraged market players to introduce innovative pet wearable devices that enable pet loss prevention.

Government focus on mandating RFID implants in pets to propel the pet wearable market demand

In 2020, the India RFID-based pet wearables segment accounted for above 30% of the regional revenue share. An increasing number of pet-missing complaints has encouraged the government to focus on implementing RFID devices into the pet’s skin and provide them a permanent ID. For instance, in August 2019, the Indian government passed a law that requires pet owners to get their pets microchipped and registered with the Kennel Club of India (KCI). The legislation has made it mandatory for dogs to have microchips to prevent the misrepresentation of breeds.

The rise in livestock production and usage of IoT technology to spur the market statistics

Government authorities across various regions are investing heftily in the livestock industry to enhance productivity. In January 2020, the Japan government proposed a subsidy program to increase beef & dairy production by 2035. With the increasing number of animals per farm, the need for reliable and quality livestock products is projected to grow in the market. The use of IoT technology and the availability of low-cost livestock monitoring devices is likely to foster market expansion.

Rising obesity-related concerns in pets will boost the adoption of advanced health monitoring devices

The UK pet wearable market demand for fitness monitoring is estimated to achieve steady growth between 2021 and 2027. Rising health concerns related to obesity and overweight of pets is driving the regional demand. According to a report by Burgess Pet Care 2021, 51% of pets in the UK are obese with over 600,000 are overweight. This has led to an increased demand for innovative pet wearable devices to accurately monitor a pet’s health and well-being. These devices facilitate the early detection of diseases and behavioral issues in pets. It continuously collects vital signs to warn pet owners about illness, stress, or other health-related problems at an early stage.

The rising pet population in Europe to fuel market revenue

Get more details on this report - Request Free Sample PDF

The Europe pet wearable market size captured around 20% revenue share in 2020. The market will gain traction with the growing trend of pet humanization in countries such as the UK, France, and Spain. The UK ranks first in the number of pet population with 26% of the adults in the country owning a pet dog. With the increasing number of pets across Europe, smart pet wearable devices, such as security cameras and smart harnesses, are gaining immense popularity in the market. These devices allow pet owners to monitor their pet’s activities remotely through their smartphones, enhancing pet security & safety.

Players are introducing smart pet wearable devices to attract pet parents and increase their market share

Key pet wearable market players include DeLaval, Inc., PetPace, Ridogulous Labs, Garmin Ltd., FitBark, Invisible Fence, High Tech Pet Products, Loc8tor, Whistle Labs, Inc., IceRobotics, Nedap, Otto Petcare, Motorola Mobility LLC, Silent Herdsman Limited, Dropcam (Nest), Dairymaster, Pet Vu, Inc., i4c Innovations, and Tagg. Companies are introducing smart pet wearable devices integrated with innovative features to capitalize on the expanding pet adoption across the globe. In January 2021, Petpuls Lab, a South Korean startup, launched an AI-powered dog collar that can detect five emotions in dogs by monitoring their barks through voice recognition technology.

This market research report on pet wearable includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD and shipment in units from 2017 to 2027, for the following segments:

Market, By Product

  • Smart Collar
  • Smart Vest
  • Smart Harness
  • Smart Camera

Market, By Technology

  • RFID devices
  • GPS
  • Sensor
  • Bluetooth
  • Others

Market, By Application

  • Medical Diagnosis & Treatment
  • Identification & Tracking
  • Behavior Monitoring & Control
  • Fitness Monitoring

Market, By End-Use

  • Household
  • Commercial

The above information is provided on a regional and country basis for the following:

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
  • Latin America
    • Brazil
    • Mexico
  • MEA
Authors: Preeti Wadhwani, Saloni Gankar

Frequently Asked Questions (FAQ) :

The industry share of pet wearables exceeded USD 2.5 billion in 2020 and will expand at a CAGR of over 22% CAGR through 2027.
Smart collars are pegged to observe a CAGR of more than 16% in the U.S. pet wearable industry up to 2027 with the surge in the number of missing pets in the country.
India RFID-based pet wearables market was responsible for more than 30% of the regional revenue share in 2020 and will grow with increasing government efforts and the rise in the number of pet-missing complaints.
The U.K. industry revenue from the fitness monitoring application segment is expected to grow by 2027 driven by increasing health concerns pertaining to the obesity of pets.
Europe accounted for over 20% of the overall market revenue share in 2020 and will expand owing to the rising trend of pet humanization across countries such as the U.K., France, and Spain.

Buy Now

Immediate Delivery Available

Premium Report Details

  • Base Year: 2020
  • Companies covered: 21
  • Tables & Figures: 415
  • Countries covered: 13
  • Pages: 300
  • Upcoming Report: Details can be customized to meet your information and data needs. Feel free to share your detailed research requirements via this form.

Get a report that explains COVID-19 impact on this market

 Request Free Sample

Budget constraints? Get in touch with us for special pricing

Request Discount