North America Portable Generators Market Size - By Product (Conventional Portable, Inverter Portable), By Fuel & Power Rating (Diesel, Gasoline), By Phase (Single Phase, Three Phase), By End-Use (Residential, Commercial, Construction) & Forecast, 2024 – 2032

North America Portable Generators Market Size

North America Portable Generators Market size surpassed USD 4.2 billion in 2023 and is anticipated to expand at 4.1% CAGR from 2024 to 2032. The industry is shaped by insufficient power supply, persistent power outages, changing consumer preferences, and ongoing infrastructure development. Increasing frequency and severity of weather-related blackouts coupled with rising dependence on backup power solutions to maintain daily-life operations will escalate the industry outlook. The popularity of these generators can be largely attributed to their affordable pricing and versatile capabilities, making them suitable for a wide tandem of applications. The global market for portable generators is likely to cross USD billion by 2032.

COVID– 19 Impact

The COVID- 19 had no impact on the North America portable generators market. The industry has experienced rapid growth on account of rising adoption of remote work concepts and increasing consumer demand for uninterrupted electricity supply. Furthermore, the need for emergency backup power in response to crises and the establishment of specialized healthcare facilities have had a positive impact on the industry.

North America Portable Generators Market Analysis

 The single phase generator sets market will be sustained by growing customer awareness and the presence of unreliable grid infrastructure. These generators are well-suited for residential & small commercial spaces due to their operational suitability for small power range applications and relatively low maintenance requirements. The North America portable generators market is marked by the active involvement of multinational companies and an increasing presence of specialized regional players.

The portable inverter generator market captured industry share of 40% in 2022. The adoption of these units will be driven by continuous technological advancements, particularly in engine modifications and noise reduction. Moreover, these units offer key benefits including lightweight, fuel efficiency and speed control, driving the industry dynamics.

The gasoline gensets market will witness growth rate of 4% between 2023 and 2032. The surging consumer focus toward systems with easier mobility and less surface footprint will sustain the dominance of these units. The ability of portable generators to effectively meet the power needs of residential establishments will contribute to their widespread adoption in the industry. Ongoing construction boom in line with robust infrastructure development will boost the deployment high capacity portable gensets.  

The construction industry was valued at over USD 1 billion in 2022. The increased infrastructure spending and robust construction activities have resulted in a high portable generators market in North America as an essential power supply source. For instance, the construction industry plays a significant role in contributing to the economy of the U.S.

The U.S. portable generators market is estimated to amass USD 5 billion by 2032. The industry will witness an appreciable momentum owing to frequent incidence of natural disasters such as droughts, hurricanes, floods, windstorms, earthquakes, and tsunamis, coupled with the aging electrical infrastructure. The emergence of real estate investments and the presence of favorable regulatory policies to adopt reliable backup power solutions will further add to the industry statistics.

North America Portable Generators Market Share

The major players operating in the competitive business landscape includes :

• Honda Motor
• Generac Power Systems
• Champion Power Equipment
• Briggs & Stratton
• Cummins
• Yamaha Motor Corporation
• Westinghouse Electric Corporation
• WEN Products
• Caterpillar
• DuroMax Power Equipment
• Kohler
• FIRMAN Power Equipment
• Powermate
• Mitsubishi Heavy Industries
• A-iPowe
• Deere & Company
• Atlas Copco
• Green Power America
• Wacker Neuson
• Energizer.
   

North America Portable Generators Industry News

• In August 2022, Cummins Inc. partnered with Grupel, a manufacturer of generators in Europe with over 45 years of experience in the power market. The partnership allowed the strategic growth of both companies along with the installation of a new range of generator products with power ratings ranging from 20 kVA to 700 kVA. The partnership augmented the revenues of both companies and propelled their growth in the Europe market.
   
• In January 2021, Cummins expanded the gasoline & liquid propane gensets by launching Onan QG 2800i & 2500i to cater to the recreational vehicle market. These units are 62.7% less quiet and have 60.6% less vibration compared to other alternatives. The inverter-based units are easier to operate & maintain and are used by the Class B vans & truck campers offering a power output of 2.8 kW & 2.5 kW. Moreover, the new product line includes gasoline EVAP model to cater to the towable applications.
   

This North America portable generators market research report includes in-depth coverage of the industry with estimates & forecast in terms of “Units” & “USD” from 2019 to 2032, for the following segments:

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Market, By Product

• Conventional Portable
• Inverter Portable

Market, By Fuel & Power Rating

• Diesel
  • < 20 kW
  • 20 - 50 kW
  • > 50 - 100 kW
• Gasoline
  • < 2 kW
  • 2 kW - 5 kW
  • 6 kW - 8 kW
  • > 8 kW - 15 kW
• Others

Market, By Phase

• Single Phase
• Three Phase

Market, By End Use

• Residential
• Commercial
• Construction

The above information has been provided for the following countries:

• U.S.
• Canada