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The industry participants are focusing on introducing solutions with subscription-based services to build a digital marketplace. For instance, in December 2021, Kahoot! ASA launched Kahoot!+ AccessPass, a new user subscription that allows users to access premium content. The launch aims to give consumers access to a larger collection of ready-to-use premium course content. The material on the platform and mobile applications with Kahoot!+ AccessPass is generated by well-known producers & publishers and provides learners of all ages access to unique content on various themes. It is updated weekly with unique content to make learning more affordable, engaging, and enjoyable for students.
Key players operating in the game-based learning market include