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Construction Toys Market Size, COVID-19 Impact Analysis, Regional Outlook, Trend, Competitive Market Share & Forecast, 2023 – 2032

  • Report ID: GMI5097

Global Construction Toys Market size is anticipated to witness healthy growth between 2023 and 2032, on account of the product’s capability to boost problem-solving skills among children or preschoolers. Studies have suggested that children who engage in building complex structures outperform others on spatial intelligence tests. The growing awareness about construction play and its association with the improvement in creative and cognitive thinking abilities is encouraging parents to purchase construction outdoor toys.

Construction play involves the manipulation of toys or objects to build or create something new, playing a key role in the healthy development of children. Apart from spatial reasoning, these toys also help develop language skills, motor skills, hand-eye coordination, social competence, divergent thinking, and engineering skills.

Manufacturers, however, have been facing challenges regarding the presence of toxic materials in toys. To ensure safety for use among children, government departments introduced stringent regulations for toy makers to undergo tests to meet chemical, physical, and electrical safety requirements. These factors, alongside the presence of counterfeit and low-quality products, may assert a negative impact on the market dynamics.

The construction toys market value from the tinker toys segment is set to register a substantial increase through 2032. These toys serve as tools or materials for children to explore and can support their kinesthetic learning style. Tinker toys can also help develop problem-solving abilities, social skills, and motor skills. Through their usage, children can also develop the ability to use tools, communicate and collaborate with others, experiment, observe, tap into previous knowledge, make discoveries, and persevere. The high awareness about the role of tinkering in effective learning is likely to fuel tinker toy sales.

Based on the material, the wood segment is set to hold a major share of the construction toys market by 2032, given the gradual shift in preference from plastic to wooden products to limit environmental impacts. Other than eco-friendliness, wooden construction toys are also considered safe and can be sustained for generations due to the durability of this material. Furthermore, its emergence as a non-toxic material and product ability to boost cognitive development will contribute to product consumption over the forecast period.

Asia Pacific construction toys market size will gain momentum during the forecast timeline, credited to an increase in investment toward early childhood development in the region. Due to the onset of the COVID-19 pandemic, however, services supporting the learning and development of young children may suffer more than the education levels across the region. Despite these challenges, the prioritization of the safe reopening of early learning centers and the escalation of toy businesses will support the market growth.

Some of the leading companies operating in the construction toys market include Nanoblock, Hamleys, KnuckleStrutz, Tegu, Playmonster LLC, The LEGO Group (Kirkbi), K’NEX (Basic Fun, Inc.), and Mattel. These companies are focusing on product range expansions and other strategies to strengthen their presence in the global market.

For instance, in April 2022, Mattel, Inc. expanded its sustainable offering with the launch of new construction toys from its Matchbox and MEGA brands. This expanded offering was aimed at achieving 100% recycled or bio-based plastic materials in its products and packaging by 2030. These initiatives were intended to allow the company to establish a strong footprint in the industry.

Blocks are a staple form of construction toys in elementary schools, playschools, and daycare centers. The strong focus on preschool franchise expansion is therefore serving as a key factor influencing the global construction toys market trends. To cite an instance, in 2022, London Kid Preschool introduced the Pro and Premium Plans to expand to 1,000 locations in India by 2023 and further strengthen its international presence in the UAE, Nepal, South Africa, and other locations. Such initiatives will promote the usage of construction toys to enhance the cognitive development of children in preschool.

The construction toys market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2018 to 2032, for the following segments:

Market, By Type

  • Roof-mounted
  • Side-mounted
  • Platform-mounted
  • Others

Market, By Material

  • Steel
  • Aluminum

Market, By Application

  • OEM
  • Aftermarket

The above information is provided for the following regions and countries:

  • North America 
  • U.S.
  • Canada 
  • Europe 
  • UK
  • Germany
  • France
  • Italy
  • Russia 
  • Asia Pacific 
  • China
  • India
  • Japan
  • South Korea 
  • Latin Americ 
  • Brazil
  • Mexico 
  • Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa

What Information does this report contain?

Historical data coverage: 2018 to 2022; Growth Projections: 2023 to 2032.
Expert analysis: industry, governing, innovation and technological trends; factors impacting development; drawbacks, SWOT.
6-7 year performance forecasts: major segments covering applications, top products and geographies.
Competitive landscape reporting: market leaders and important players, competencies and capacities of these companies in terms of production as well as sustainability and prospects.
Authors: Avinash Singh

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Access to a company wide audience; includes subsidiary companies or other companies within a group of companies