Automotive Flooring Market Size By Material (Polyurethane, Polypropylene, Rubber, Nylon), By Product (Carpet, Mat), By Vehicle (PCV, LCV, HCV), By Distribution Channel (OEM, Aftermarket), Industry Analysis Report, Regional Outlook, Application Growth Potential, Price Trends, Competitive Market Share & Forecast, 2019 – 2026

Industry Trends

Automotive Flooring Market size valued at USD 1.45 billion in 2018 and will grow at a CAGR of over 3.3% from 2019 to 2026.
 

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Automotive flooring includes carpet and mat installed in the bottom surface to enhance the vehicle comfort. The product including carpet and mat act as sound absorbers and reduce the vibration transmission. The manufacturers are increasing the sound absorption coefficient to enhance the performance. Further, they protect the surface from dirt, wear and corrosion. Majority of the products are made from polyurethane, polypropylene, rubber, nylon, vinyl, and leather.
 

Increasing consumer awareness pertaining to noise and vibration generated by the vehicle body, chassis and components will induce significant growth potential in the automotive flooring market size. Growing adoption of premium vehicles in both emerging and developed nations will enhance the product demand. The suppliers are developing all-weather mats with luxury styling with fitted finish to increase the comfort level for the feet.
 

The industry participants are developing lightweight materials to adhere to regulations pertaining to component weight and emissions. For instance, Autoneum developed automotive interior carpet that offers light weight, design flexibility and acoustic performance. Further, the product is capable to provide 30% weight saving as compared to standards interior carpets.
 

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Superior durability to escalate the polypropylene adoption

Polypropylene flooring products held significant share close to 35% in 2018 owing to higher durability and appearance. The materials offer resistance against soiling that reduces the cleaning and maintenance requirements. The automotive flooring industry participants are utilizing polypropylene skin on the products to provide dimensional stability and meet low moulding temperature demand.
 

Rubber mats will foresee steady growth with advantages including easy cleaning ability and protection against harsh and dirty climate. The product has resistance to wear and tear and offer high service life. The suppliers utilize the rubber backing to prevent slippage. However, limited color variants and aesthetic performance will restrict its penetration over the study timeframe.
 

NVH requirement in vehicles giving impetus to carpet installation

Carpet have significant share in the automotive flooring market size and will foresee steady growth. This is attributed to its installation to enhance the resistance against noise, vibration and harshness (NVH). Rising installation of lightweight vehicle interiors for interior acoustics will escalate its installation over the study timeframe.
 

The mats lead the industry size and is likely to exhibit gains of 3.5% CAGR over the forecast timeframe, owing to installation as accessory during vehicle delivery. Growing mats adoption to protect carpets against dirt, wear and corrosion will drive the segment penetration. The vehicle owners are utilizing mat to protect cargo areas in vehicle. Further, increasing availability of decorative mats for interiors will escalate the industry size.
 

Passenger cars to bank upon increasing adoption of accessories

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Passenger cars dominate the market size owing to increasing demand for vehicle accessories. The vehicle manufacturers install the carpets on the interior surface prior to installation of seating and components. The industry participants are expanding their product portfolio to serve larger consumer base. However, fluctuating passenger car sales will restrict the industry expansion over the study timeframe.
 

The LCV holds substantial share with increasing adoption of commercial vehicle across the globe. Proliferating logistics industry is escalating the demand for commercial vehicles. The fleet owners install the mat in the trunk/rear portion to limit the damage to the goods. The HCV will foresee steady growth with installation of carpets to enhance noise and vibration resistance.
 

Product customization to drive aftermarket penetration

Automotive flooring aftermarket will foresee strong growth over the forecast period with increasing availability of customized products with design alterations in line with consumer requirement. The segment generated revenue over USD 340 million in 2014 and is witness promising gains on account of increasing service life across the globe along with shifting consumer inclination towards vehicle modification to enhance the vehicle aesthetics.
 

OEM leads the industry size with installation of flooring products during vehicle production or assembly. The interior accessories enhance the vehicle integrity and passenger comfort. Increasing awareness pertaining to VOC emissions from vehicle interiors is leading to the development of innovative products.
 

 Asia Pacific to lead the industry size

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Asia Pacific dominates the industry size with high vehicle production statistics and sales. Improving economic condition and consumer spending for vehicle accessories to enhance comfort level is escalating the product adoption. Further, strong automotive aftermarket in the region is positively influencing the industry expansion.
 

Europe automotive flooring market volume will witness strong growth with rising adoption of premium and luxury vehicle. The vehicle manufacturers install accessories with lighter and durable material to meet low emission mobility requirements. Product manufacturers are developing easy to clean mats offering water and scratch resistance to enhance the service life.
 

Joint ventures & partnerships by key players for diversification

The industry players operating are engaged in joint ventures & partnerships for diversifying their product line and increasing their revenue generation. For instance, IAC Group signed a contractual agreement with Shanghai Shenda Co. Ltd. to form a joint venture for the supply of soft trim and acoustics. The prominent players operating in the market 3M, DuPont, Auto Custom Carpets, Autoneum, Low & Bonar, Hyosung Corporation, and Auria Solutions among others.
 

The automotive flooring market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD million from 2014 to 2026, for the following segments:
 

By Material

• Polyurethane
• Polypropylene
• Rubber
• Nylon
• Others

By Product

• Carpet

• Mat

By Vehicle

• PCV
• LCV
• HCV

By Distribution Channel

• OEM

• Aftermarket

The above information is provided on a regional and country basis for the following:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Poland
  • Netherlands
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Thailand
  • Indonesia
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Chile
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Iran
  • South Africa