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Prepared Flour Mixes Market size to exceed $35bn by 2026

  • Published Date: February 5, 2020

Prepared Flour Mixes Market size is set to surpass USD 35 billion by 2026, according to a new research report by Global Market Insights Inc.

The prepared flour mixes industry shall register significant gains from 2019 to 2026 owing to rising demand form bakery and food processing business. The increasing development of food processing industry coupled with rising investments of international market players in bakery industry is likely to propel market growth.

Consumer preference towards convivence foodstuffs may strengthen the market share

Increasing adoption of modern lifestyles has increased the demand for prepared flour mixes owing to rise in consumption of bread and bakery products. Increasing consumer spending on convivence food products such as ready to cook mixes and bakery products may drive the overall market growth. Convenience largely relates to changes in the social habits, increased working hours for women, changing household arrangements which may enhance product demand from household application segment.

Global bread mix business valued at over USD 9.5 billion in 2018. Bread mix offers an immediate solution to the consumption of staple food in various regions with a comfort for cooking. Global bread business is expected to surpass USD 200 billion by 2026. Moreover, with high demand for different varieties of whole meal bread, multigrain bread mix owing to rising consumer consciousness related to healthy food products may foster the prepared flour mixes market demand.

Rising trends towards bakery chains to drive prepared flour mixes industry growth

Increasing consumer demand necessitates bakery manufactures to offer new products in bakery industry chain. Changing food habits of consumers owing to modern lifestyle is anticipated to have more consumption of bakery products which in turn increased demand for pastry, bread and cake mixes.

Cake mix is a convenient way of baking cakes with their several advantages such as shorter production times, less preparation time and are cost effective which may upsurge prepared flour mixes business trends. Increasing number of bakery shop chains in order to offer various products with different flavors and easy availability of cake mixes in organized retail sector is likely to boost market outlook.

“As per industry forecasts, prepared flour mixes demand from bakery shops is projected to witness a substantial growth of 6.5% at the end of 2026 owing to increasing consumption of bakery products”

Browse key industry insights spread across 175 pages with 165 market data tables and 25 figures & charts from the report, “Prepared Flour Mixes Market Statistics By Product (Bread Mixes, Pastry Mixes, Batter Mixes), By Application (Household, Bakery Shops, Food Processing Industry), Application Potential, Price Trends, Competitive Market Share & Forecast, 2019 – 2026” in detail along with the table of contents:

Increasing investment trends in food processing industry to drive market expansion in Europe

High consumer preference towards various bakery products such as breads, burgers, cakes, pies, sandwiches and muffins in European countries are likely to drive the demand for prepared flour mixes. Manufacturers are focusing on ensuring sustainable food production in Europe with affordable food quality and diversity. Growing investments in bakery industry as it one of the most affordable ready to eat food available has led to lucrative growth of regional market.

European consumers are looking for instantaneous and nutritious products to help them lessening their calories and sugar intake, without diminishing taste. Developments and innovations towards healthy bakery products such as gluten-free, wholegrain and additive free products is likely to foster prepared flour mixes market growth.

“As per the analysis, prepared flour mixes industry from food processing industry is likely to surpass USD 9.5 billion by 2026 owing to growing developments towards food products which are affordable to consumers”

Adoption of cafe culture to drive various business opportunities for the market in Asia Pacific

Changing consumer preference in the region and adoption of western style diet and transforming their breakfast and snacks menu to more breads and other products. Increasing trends in millennials to consume bakery products in cafe and bakery shops is likely to drive more opportunities for prepared flour mixes market. Rising consumer awareness regarding low fat and sugar products may induce several items which are of high nutrition and aid in weight management.

Various cafes and restaurants now provide their bread mix with different grains in order to offer a healthy dish to consumers. Bread mix business accounted for over 45% revenue share in 2018. The bakery food products are becoming very popular among Indians owing to their high nutritional value and affordability these products are of large-scale consumption.

Rising population, foreign influence, increasing female working population and change in eating habits of people are some of the key factors driving the market statistics. Bakery cafes work like in a similar fashion of any small eateries where people can stop by for some quick hands-on refreshment. Their menu consists of mostly baked products including sandwiches, puffs, croissants along with other usually product offering which in turn drive prepared flour mixes market growth.

Manufacturers are focusing to increase their industry growth by improving their production lines and engaging in strategic collaborations & partnerships. Prepared flour mixes manufacturers are also indulged in strategic joint ventures to offer new inventions & creativeness to improve their product range. Some key players in prepared flour mixes market include CSM, Nippon flour mills, Bakel, Orangerie, Prima flour, McCormick and IREKS.

Authors: Kunal Ahuja, Amit Rawat

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