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Printed Cartons Market Size By Material (Paper Board, Corrugated Board, Kraft Board, Coated Paper, Liquid Board), By Disposal Method (Combustion, Landfilled, Recycled), By End-user (Food & Beverage, Hardware & Electronics, Homecare, Healthcare, Cosmetics & Personal Care), Industry Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2021 – 2027

  • Report ID: GMI1540
  • Published Date: Jun 2021
  • Report Format: PDF

Industry Overview

Printed Cartons Market size was USD 332.9 billion in 2020 and will grow at a CAGR of 6.1% between 2021 and 2027. Favorable trends associated with food & beverage will propel the industry growth in the future.

Printed cartons are small, light box or containers used for packaging of foods & beverages, healthcare products, household essentials, cosmetics, electronics, etc. These cartons are made of various materials, paperboard, corrugated board, kraft board, liquid board, etc. They are environment-friendly and can be efficiently recycled.

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Printed cartons are widely used in the packaged food industry. They are used in the packaging of a variety of food products such as soups, spices, dairy products, and others. These products not only add to the aseptic value of the food products but also add to the product availability through the aesthetic properties.

The rigidity of printed cartons coupled with their tangibility will make them a favorable option in the food & beverage industry. The rising disposable income coupled with changing dietary patterns will positively influence the overall processed food & beverage sales, in turn, positively contributing to the overall printed cartons market.

Paperboard is widely used in the packaging of cosmetics & luxury products. For secondary packaging of cosmetics & personal care products, paperboard is considered the best material due to its versatile capacity to adapt to the needs of a variety of individual products. Packages made of paperboard are considered a powerful branding tool by cosmetics manufacturers as they can be coated with printed paper or plastics. Personal care and cosmetic products are expected to witness a solid growth trajectory in future due to rising population, lifestyle changes, etc.

Flexography, lithography, and digital are the most common techniques used by major manufacturers to print on substrates. Printed cartons help in the proper identification and branding of products. However, effective printing technologies increase the product cost, which is projected to be one of the major restraints of the overall printed cartons market.

Printing facilities require high initial investments and setup costs, which means that the product prices vary accordingly. With increasing innovations in printing techniques, the equipment requires more set up costs, which act as a major barrier to the overall printed cartons market growth. Moreover, the rising raw material costs, such as paper & pulp, are also adding up to the overall costs.

Cost-effective packaging will drive corrugated board sales


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In 2020, corrugated board segment held over 55% share in printed cartons market. Corrugated board is made of two components, medium and liner. Both liner and medium are manufactured from containerboard. Liner is the outer surface of the corrugated packaging material. Medium is prepared into flutes or arches and joined between the liner facings. It is primarily used across the hardware & electronic industry as it provides various benefits including moisture resistance, shock resistance, and sustainability. Its main drivers are e-commerce and digital printing industries, which have positive impacts on the corrugated packaging industry. The rapid expansion of e-commerce can be attributed to efficient supply chain.

Increasing environmental awareness is expected to trigger printed carton recycling


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Recycling segment will witness over 5.5% CAGR by 2027. Packaging is used in various industries such as food & beverage, pharmaceutical, electronics, personal care, and bulk chemical. The huge proportion of wastes generated by these industries include packaging products and materials. Most countries that do not have infrastructures required to recycle these wastes from packaging end up in landfill activities. Toxic waste emissions from these products cause soil pollution.

Recyclable packaging helps in reducing the waste generated from packaging materials. Changing consumer lifestyles, procuring goods in smaller quantities, and increased consumer awareness toward eco-friendly packaging products are driving the recyclable packaging market. Further, recyclable packaging reduces operational costs; thus, improving efficiency and minimizing wastes.

Food & beverage segment will dominate the market within the forecast period

The food & beverage segment will cross USD 210 billion by 2027. The growing population in Asia Pacific and the Middle East is a major contributor for the rapidly growing food & beverage industry, which will have subsequent positive impacts on the packaging material demand and thereby result in boosting the printed cartons market share by 2027.

The Indian food & beverage industry growth is supported by the availability of a large raw material production base and natural supply advantages along with a large population base that spends a high proportion of their disposable income on food. Additionally, changing consumer lifestyles across the globe will propel the demand for processed, frozen, and packed foods, which will also have a positive influence on the packaging market; thus, the growing packaging industry will boost the printed cartons market growth.

Rising cosmetic sales will drive industry growth in Europe

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Europe will hold over 20% share in printed cartons market over forecast timeframe. The region is one of the largest personal care industry contributors, mainly due to consistent innovations and development and the presence of a large number of SMEs and big companies in the region. According to Cosmetics Europe, skin & hair care segments are projected to witness significant gains in the near future. Cosmetic products require packaging with different designs and graphics to attract customers. Coated paper is widely used as a packaging material for personal care products owing to its lightness and easy printability. Favorable trends associated with personal care and the cosmetic industry will generate a positive outlook for the printed cartons market.

Mergers & acquisitions to play a key role in business expansion

Industry players are adopting various strategies including production capacity expansion, mergers & acquisitions, and new product development to gain a competitive advantage. In June 2017, DS Smith acquired DPF Groupe, a company engaged in multi-material packaging solutions and corrugated producers. This will aid the company to expand its customer base in Europe printed cartons industry. Nippon Paper Industries Co., Ltd., International Paper, Smurfit Kappa Group, Tetra Pak International S.A., WestRock Company, Amcor Limited, and Mondi PLC are some of the key players in the printed cartons market.

The Printed Cartons Market report includes in-depth coverage of the industry with estimates & forecast in terms of volume in Kilo Tons and revenue in USD million from 2017 to 2027, for the following segments:

By Material

  • Paperboard
  • Corrugated board
  • Kraft board
  • Coated paper
  • Liquid board

By Disposal Method

  • Combustion
  • Landfilled
  • Recycled

By End-user

  • Food & beverage
  • Hardware & electronics
  • Homecare
  • Healthcare
  • Cosmetics & personal care
  • Others

The above information is provided on a regional and country basis for the following:

By Region

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • Indonesia
    • Malaysia
    • Brazil
    • Mexico
  • MEA
    • South Africa
    • GCC
Authors: Kiran Pulidindi, Akshay Prakash

Frequently Asked Questions (FAQ) :

Printed cartons market size reached USD 332.9 billion in 2020 and is expected to grow at a CAGR of 6.1% through 2027.
Corrugated board segment captured over 55% of printed cartons industry share in 2020 and will expand due to growth of ecommerce and digital printing industries.
Recycled printed cartons could grow at a CAGR of 5.5% up to 2027 due to need for circularity in food & beverage, personal care, and other end-use sectors.
Printed cartons industry share from food & beverage sector could hit an annual valuation of USD 210 billion by 2027.
Europe could account for about 20% of printed cartons industry share by 2027 due to increasing demand in cosmetics and personal care products.

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Premium Report Details

  • Base Year: 2020
  • Companies covered: 31
  • Tables & Figures: 221
  • Countries covered: 17
  • Pages: 230
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