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Pet Wearable Market Size By Product (Smart Collar, Smart Vest, Smart Harness, Smart Camera), By Technology (RFID Devices, GPS, Sensors, Bluetooth), By Application (Medical Diagnosis & Treatment, Identification & Tracking, Fitness Monitoring, Behavior Monitoring & Control), By End-Use (Household, Commercial), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2023 – 2032

  • Report ID: GMI151
  • Published Date: Feb 2023
  • Report Format: PDF

Industry Drivers

Pet Wearable Market size valued at USD 3 billion in 2022 and is anticipated to register over 10% CAGR between 2023 and 2032, on account of an increase in the number of pet tech solution manufacturers.

Pet Wearable Market

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The pet humanization trend has led to a greater increase in demand for advanced devices from pet parents. Scientific innovations are leading to the introduction of smart wearables to accurately monitor and promote the well-being of pets worldwide. These devices can support the early detection of diseases and behavioral issues. The collected data from these wearables can also warn pet owners regarding stress and other existing medical condition. The rise in the number of pet tech startup companies will therefore contribute to product usage over the estimated timeline.

The pet industry continues to gain traction, especially in Spain, the UK, France, Poland, and other European countries. Over the years, the preference for GPS-based wearable medical devices has surged to track pet activity and maintain security, thereby creating lucrative opportunities for the market expansion. However, the lack of awareness regarding advanced wearable technologies and economic constraints may limit the production of pet wearable devices to a certain extent.

Growing cat ownership will stimulate the development of smart pet collar devices

Pet Wearable Market Volume Share By Product

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The pet wearable market value from the smart collar product will be worth over USD 4 billion by 2032, propelled by the increasing cat ownership and deployment of innovative wearable pet technologies. As per statistics from the American Veterinary Medical Association, the rate of households owning at least one cat rose from around 26% between 2016 and 2020 to 29% in 2022. Smart collars are also designed with GPS tracking, activity monitoring, and other features, allowing pet parents to monitor their pet’s location. The increase in adoption of pet animals such as cats will therefore boost product usage to keep track of pet movements and locations in real-time.

Integration of vital sign collection & other health attributes to drive use of sensors in pet wearables

In terms of technology, the pet wearable market share from the sensors segment is set to depict over 15% CAGR through 2032, driven by their capability to collect and analyze vital signs to help detect health issues and alert pet owners. Smart wearable device manufacturers have integrated image, temperature, heart rate, water, and accelerometer sensors for varied pet care applications. Furthermore, their prominent role in monitoring pet behavior, movement, and health-related biometric data will further amplify wearable health sensor development.

Increasing burden of dog obesity may proliferate adoption of fitness monitoring devices

The pet wearable market size for fitness monitoring application is slated to exhibit a CAGR of 15% during the forecast period, as a result of the rising cases of dog obesity. According to survey data from the Association for Pet Obesity Prevention, around 56% of dogs in the U.S. are considered obese or overweight. This severe disease burden is likely to escalate the use of wearable fitness trackers to monitor activity levels. Additionally, the high investment in innovative wearable tech is also expected to bolster the use of pet fitness monitoring devices.

Increase in pet-owning households to accelerate the deployment of wearable tech devices

Authors: Preeti Wadhwani, Anish Pathak

Frequently Asked Questions (FAQ) :

The market size of pet wearable crossed USD 3 billion in 2022 and is poised to witness 10% CAGR during 2023 to 2032, owing to an increase in the number of pet tech solution manufacturers.

The smart collar product segment is set to be valued at over USD 4 billion by 2032, given the increasing cat ownership and deployment of innovative pet wearable technologies.

The market value for pet wearable in North America reached USD 2 billion in 2022, owing to the strong focus of pet owners on maintaining the health and wellness of their animals.

Wagz, Inc., Whistle Labs (Mars Incorporated), Tractive, Scollar, Inc., Petcube, Inc., PetPace LLC, Nedap NV, Loc8tor, Ltd., Garmin International, Inc., Fitbark, Inc., Dogtra, and Afimilk Ltd. are some of the key players functioning in the market.

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Premium Report Details

  • Base Year: 2022
  • Companies covered: 14
  • Tables & Figures: 480
  • Countries covered: 17
  • Pages: 300

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