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Orthodontic Supplies Market Size By Product (Fixed Braces {Brackets, Archwires, Ligatures, Anchorage Appliances}, Removable Braces, Orthodontic Adhesives), By Patient (Children & Teenagers, Adults), Industry Analysis Report, Regional Outlook, Application Potential, Competitive Market Share & Forecast, 2020 – 2026

  • Report ID: GMI2005
  • Published Date: Dec 2020
  • Report Format: PDF

Industry Trends

Orthodontic Supplies Market size valued at around USD 5.04 billion in 2019 and is projected to grow at over 11% CAGR between 2020 and 2026. Increasing prevalence of oral diseases including malocclusion is uplifting the market growth. Growing technological advancements along with rising awareness pertaining to oral health and orthodontic procedures are some of the major factors contributing to the market expansion. Increasing number of people opting for orthodontic procedures and growing disposable income in developed regions has resulted in augmented demand for orthodontic supplies. Furthermore, ongoing research and development in orthodontics is resulting in an enhanced adoption of orthodontic supplies.

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However, several stringent regulatory bodies impose regulations on processing and distribution of orthodontic supplies in order to ensure high-level patient care. The U.S. Food and Drug Administration (USFDA) regulates the manufacturing and labelling of orthodontic supplies. The Dental Products Panel (DPP) under U.S. FDA reviews and evaluates data concerning the safety and effectiveness of marketed and investigational orthodontic products. The Center for Radiological Devices and Health (CDRH) is encouraging dental professionals to use faster X-ray film in order to reduce the patient’s exposure to radiations. Therefore, the regulations imposed by these regulatory bodies are leading to development of effective orthodontic products.

The emergence of COVID-19 pandemic at a global level is a growing public health concern and has somewhat impacted the orthodontic supplies market demand. Children and adults comprise of vast majority of orthodontic patients and regular inflow of such patients in orthodontic settings increases the chances of their exposure to the virus. Therefore, the practice of social distancing is being highly recommended in orthodontic settings. Orthodontists have been recommended to reduce the number of patients while adult patients are advised to not take the companions to orthodontic clinics. Moreover, healthcare professionals across the globe have postponed the nonurgent orthodontic procedures to decline the risk of patients being exposed to COVID-19 in hospitals. Several orthodontic settings have ceased to operate due to decreased inflow of patients. However, the improving pandemic situation across the globe has further streamlined the industry expansion.

Growing number of malocclusion cases will drive the orthodontic supplies market value in the coming years. Malocclusion predominantly affects children and reaches its highest prevalence in the world in early childhood. According to a recent research article, more than half of the adolescents and children across the globe suffer from at least one type of malocclusion. Therefore, with increase in number of children globally, the prevalence of malocclusion is growing significantly.

Increase in number of people suffering from dental injuries driven by mechanical falls and injuries associated with accidents is leading to growing number of malocclusion cases. Malocclusion impacts dentofacial aesthetics and psychological self-confidence with a negative impact on everyday life. It also causes patients to feel uncomfortable about their dental and facial appearance led by social interactions. Therefore, majority of the population is seeking orthodontic treatment, thereby increasing the demand for orthodontic supplies. Poor oral health in adult population is considered as a risk factor for malocclusion. Thus, the consistent increase in such population is leading to rise in number of malocclusion cases.

Growing preference for removable braces owing to their ease of design and reinsertion will stimulate the orthodontic supplies market revenue

Removable braces segment accounted for USD 3.29 billion in 2019 impelled by their fine design providing greater comfort, ease of removal and reinsertion. These braces can be removed for a few hours in the day, thereby assisting the patients in fulfilling their needs such as eating, drinking and cleaning the teeth. Thus, these braces reduce the risk of oral hygiene problems arising during treatment and are in huge demand for treatment of children and adult population.

Removable braces put minimum pressure on patient’s teeth and gradually move the teeth into their place. Removable braces are invisible, and they are increasingly preferred due to their aesthetic appearance. Moreover, some of the removable braces are cost-effective and are less expensive than traditional braces. Removable braces have proven to be effective in correcting mild-to-moderate conditions pertaining to crowded teeth, irregularly spaced teeth, and skew and protruding teeth. These braces also require fewer visits or consultations with the orthodontist owing to the shorter length of treatment. Removable braces may also be used to maintain teeth in their correct position after treatment with a fixed braces system.

Increasing number of adult patients will spur the market growth

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 Adult segment in the orthodontic supplies market is expected to showcase 10% growth rate till 2026 propelled by the rise in adult population base with growing concern of facial aesthetic and rising prevalence of orthodontic conditions. Adult patients are seeking orthodontic treatments in order to improve their facial aesthetics and to have easier replacement of teeth, tooth repositioning or restoration. Therefore, the demand for orthodontic supplies for treatment of adult patients is significantly increasing.

Adult patients suffer from orthodontic conditions such as insufficient bone between the roots for adequate blood supply, marginal bone loss, overbite and mild gingivitis infections owing to the aging factor. The demand for adult orthodontics has increased with rise in patient awareness and change in lifestyles. Dental multidisciplinary has allowed better management of the most complex and unique demands of adult patients with improvement in the quality of care and treatment prognosis, thereby augmenting the demand for orthodontic supplies.

Rising healthcare expenditure will create growth opportunity for North America region

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U.S. dominated the North America orthodontic supplies market and held over 93% of revenue share in 2019 on account of the increasing disposable income, growing number of people preferring aesthetic orthodontic treatments along with improved dental care system. According to a study by the American Association of Orthodontics, around one-third of the American population is unhappy with their smiles and prefer undergoing orthodontic procedures. Rising disposable income in the country has enabled the population to have access to dental care services. On an average 15% to 20% of the U.S. population suffers from malocclusion. As a result, there is an increase in visits to orthodontic settings in the region.

Growing awareness in the region pertaining to oral health has compelled the population to visit orthodontic clinics. For instance, the American Association of Orthodontists (AAO) is committed to educating the public about the need and benefits of orthodontic treatment. The American Dental Association (ADA) Commission on Dental Accreditation (CODA) accredits predoctoral dental education programs such as programs for dental hygienists and advanced dental educational programs. In addition, the federal government directly provides and pays for the oral health care of several distinct segments of the U.S. population.

Germany held the majority revenue share in the Europe orthodontic supplies market and exceeded USD 331 million in 2019 owing to the rising number of teenagers undergoing orthodontic procedures. The density of dentists throughout Germany has increased considerably and the volume of services has increased by more than 27% in the past couple of decades. Furthermore, the German dental healthcare policy focusing towards cost-effective model has resulted in increasing adoption of orthodontic treatment. 

Several strategic initiatives implemented by major market players will boost the industry growth

Some of the key players operating in the orthodontic supplies market are 3M, Align Technology Inc., American Orthodontics Inc., Astar Orthodontics Inc., DB Orthodontics Ltd, Dental Morelli Ltd., G&H Orthodontics Inc and Rocky Mountain Orthodontics. These companies are engaged in strategic acquisitions, mergers, collaborations and partnerships in order to foster their industrial presence along with the geographical reach. The consistent investment by these market leaders has led to development of innovative products and product launches, thereby assisting them in expanding their product portfolio and enhance their customer base.

Recent industry developments:

  • In July 2020, Align Technology, Inc. today announced the global launch of the Align Digital and Practice Transformation (ADAPT) service to provide the necessary tools and support to assist doctors and efficiently migrate to a digital orthodontic practice with a clear aligner model. The strategic move will assist the company in enhancing their product portfolio and expand their customer base.
  • In May 2019, Great Lakes Dental Technologies announced the launch of new ComfortTrack clear aligner material designed specifically for patient comfort. The strategic move assisted the company in enhancing their product portfolio.

Orthodontic supplies market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2015 to 2026, for the following segments:

By Product, 2015-2026 (USD million)

  • Fixed Braces
    • Brackets
    • Archwires
    • Ligatures
    • Anchorage Appliances
  • Removable Braces
  • Orthodontic Adhesives
  • Others

By Patient, 2015-2026 (USD million)

  • Children & Teenagers
  • Adults

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
  • Latin America
    • Brazil
    • Mexico
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE


Authors: Sumant Ugalmugle, Rupali Swain

Frequently Asked Questions (FAQ) :

The global industry for orthodontic supplies was pegged at USD 5.04 billion in 2019 and will record a CAGR of more than 11% up to 2026 owing to the increased prevalence of disorders like malocclusion.
The market share of removable braces in orthodontic supplies market was USD 3.29 billion during 2019 due to benefits like improved comfort, easy removal and fine design.
Orthodontic supplies industry size from the adults segment register around 10% CAGR over 2020-2026 with increasing focus on facial aesthetic and access to orthodontic treatments.
Germany orthodontic supplies industry held the largest share in Europe and was valued at more than USD 331 million in 2019 owing to a rising number of teenagers opting for orthodontic procedures.

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Premium Report Details

  • Base Year: 2019
  • Companies covered: 17
  • Tables & Figures: 180
  • Countries covered: 16
  • Pages: 200
  • Upcoming Report: Details can be customized to meet your information and data needs. Feel free to share your detailed research requirements via this form.

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