Leisure Boats Market Size, By Boat, By Type, By Propulsion System, By Application, By End Use, By Growth Forecast, 2025 - 2034

Report ID: GMI4557
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Published Date: May 2025
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Report Format: PDF

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Leisure Boats Market Size

The global leisure boats market size was valued at USD 46.6 billion in 2024 and is estimated to register a CAGR of 7.3% between 2025 and 2034.
 

Leisure boats market

Global disposable incomes increase, particularly among the middle and upper-middle classes, a noticeable trend has developed towards investing in luxury and recreational pursuits. Boating has become a popular leisure activity, providing both relaxation and a sense of social prestige. This trend is particularly evident in areas like North America, Europe and certain parts of Asia-Pacific, where individuals are looking for fresh ways to relax and connect with nature. People are dedicating a larger portion of their budgets to outdoor activities, leading to a consistent and significant increase in the demand for leisure boats, including yachts and smaller cruisers.
 

The fast-paced growth of coastal and marine tourism is considerably boosting the demand for leisure boats. Countries with stunning shorelines and island chains are investing significantly in infrastructure like marinas, ports, and boat rental services to lure tourists. This development has not only increased boat sales but has also given rise to a thriving charter market. Regions like the Mediterranean, Southeast Asia and the Caribbean are witnessing an increase in boating activities fueled by tourism. The growth of eco-tourism and adventure travel has made leisure boats essential for accessing remote beaches, diving locations and stunning coastal regions.
 

Contemporary leisure vessels are advancing swiftly thanks to technological breakthroughs. Innovations like GPS navigation, intelligent dashboards, hybrid propulsion systems and AI-driven autopilot controls have improved safety, efficiency, and enjoyment for users. These developments are particularly attractive to novice or less experienced boaters who value convenience and ease of use. The introduction of entertainment systems and sustainable design elements improves the onboard experience. Boat manufacturers are dedicated to innovation and addressing environmental challenges through electric and hybrid models, with technology playing a crucial role in attracting tech-savvy and eco-conscious consumers.
 

For instance, in September 2024, Azimut Yachts and Volvo Penta launched Azimut Seadeck 7 at the Cannes yachting festival, representing a notable advance in sustainable leisure boating. This hybrid-electric yacht merges Volvo Penta’s IPS with AI-optimized autopilot and intelligent navigation systems, guaranteeing silent electric cruising and reduced fuel consumption. It offers several operational modes, including Pure Electric and Hotel mode, which facilitate zero-emission operation over long periods. Designed for eco-conscious consumers, the yacht lowers CO₂ emissions by as much as 40%, creating a new model for environmentally sustainable and technology-driven marine experiences.
 

Leisure Boats Market Trends

  • An emerging trend in the recreational boating industry is the advancement of smart boat technology. Manufacturers are progressively outfitting boats with integrated digital systems that enable owners to track performance, navigation, battery status, and safety notifications via mobile applications or onboard displays. These intelligent features enhance the boating experience, particularly for novice users, and facilitate maintenance planning by identifying problems early. As boating becomes increasingly connected, tech-savvy consumers are attracted to the convenience, automation, and reassurance provided by these innovations, transforming expectations in both the premium and mid-range markets.
     
  • The movement towards sustainability is significantly influencing the leisure boating sector. An increasing number of manufacturers are launching electric and hybrid boats to satisfy consumer demand for more environmentally friendly options. These boats generate lower emissions, minimize noise pollution and demand less upkeep than conventional fuel-powered vessels. Thanks to improvements in battery technology and government incentives encouraging clean energy, boaters are becoming more receptive to electric models. This trend encompasses not only environmental accountability but also the enhancement of the on-water experience through quieter, smoother and more efficient cruising.
     
  • Leisure boats are progressing in their intelligence due to the application of contemporary technology. Touchscreen interfaces, GPS navigation, wireless connectivity and voice-command systems are now commonplace in numerous models. These technological innovations enhance safety, comfort and convenience, rendering boating more enjoyable and accessible, even for novices to the activity. Boaters can now keep track of fuel consumption, engine performance, and maintenance schedules in real-time using smartphone applications. As the population of tech-savvy buyers continues to increase, this trend is driving manufacturers to create more intelligent and connected boating experiences.
     
  • For instance, in September 2024, Sea-Doo launched a 10.25-inch touchscreen display for its pontoon boats, improving the boating experience with advanced smart technology. This intuitive interface works in perfect harmony with the BRP GO! app, delivering features like marine navigation, ride tracking, and media control. This intuitive system allows boaters to conveniently modify settings, monitor performance metrics, and access real-time data. The display is designed to ensure optimal visibility and control, appealing to both inexperienced and seasoned users who seek convenience and connectivity while at sea.
     

Leisure Boats Market Analysis

Leisure Boats Market, By Boat, 2022-2034, (USD Billion)

Based on boat, the leisure boats market is segmented into sailing boats, motorboats, jet skis, wave runners and inflatable boats. In 2024, the motorboats segment held a market revenue of over USD 29 billion.
 

  • The trend towards sustainability is having a profound impact on the leisure boating sector, particularly with speedboats, bowriders, and cabin cruisers. These smaller, highly functional vessels are now being engineered with electric and hybrid propulsion systems to lessen their environmental impact. Manufacturers are highlighting low-emission designs and quieter operations, which appeal to consumer demand for cleaner and more responsible boating experiences. Developments in lithium-ion battery technology have enhanced both range and performance, making electric models of speedboats and bowriders more achievable.
     
  • Yachts and cabin cruisers are increasingly adopting sustainable practices by integrating larger hybrid systems and utilizing solar energy. Prominent yacht manufacturers are equipping their vessels with noise-reducing electric engines, which improve travel comfort and reduce maintenance needs compared to conventional fuel-powered models. Hybrid yachts enable owners to navigate quietly through ecologically sensitive regions, attracting both luxury seekers and environmentally aware consumers. This initiative promotes environmental consciousness while simultaneously improving the onboard experience, contributing to a more tranquil and enjoyable journey. The shift towards sustainability is transforming consumer perceptions and engagement in recreational boating.
     
  • The motorboat sector is experiencing significant growth as consumers increasingly favor high-performance, low-maintenance boats, their compact design, improved fuel efficiency, and cutting-edge onboard technology make them attractive for both inland and coastal use. Innovations such as joystick docking, real-time engine monitoring, and integrated GPS systems improve safety and ease of use for novice operators. The expansion of the rental and sharing economy is enhancing the availability of motorboats for younger and infrequent users.
     
  • For instance, in February 2024, Mercury Marine, a branch of Brunswick Corporation, unveiled its Joystick Steering system designed for single-engine boats at the discover boating miami international boat show. This groundbreaking technology, which works with Mercury's Verado V8, V10, and V12 outboard engines, enables intuitive, one-handed operation of throttle, shift, and steering, making low-speed maneuvers such as docking much easier. The system supports GPS and Mercury SmartCraft Connect, offering autopilot features such as Heading and Route modes by enhancing maneuverability and simplifying the learning curve for new boaters.
     
Leisure Boats Market Share By Type, 2024

Based on type, the leisure boats market is divided into motorized boats and non-motorized boats. The motorized boats segment held a major market share of 84% in 2024 and is expected to grow significantly over the forecast period.
 

  • Leisure boats are vessels mainly utilized for recreational activities like cruising, fishing and engaging in water sports. The market for these boats is fueled by an increasing consumer interest in outdoor and lifestyle pursuits, especially in coastal and lake areas. These leisure boats come in different sizes and types from small inflatables to opulent yachts and mainly include features for comfort and safety. Key market drivers include rising disposable incomes, growth in tourism, and a demand for customized, high-performance boats. The sector is adopting sustainability and digital advancements to meet changing consumer preferences.
     
  • Motorized boats constitute an essential part of the leisure boating sector, driven by inboard or outboard engines. These boats are preferred for their speed, ease of use, and versatility in both inland and coastal environments. The sub-segment includes categories such as speedboats, bowriders, cabin cruisers, and motor yachts. Motorized boats serve a wide range of users, from casual users to passionate enthusiasts, thanks to advancements in fuel efficiency, engine control, and onboard electronics. These vessels are increasingly being equipped with smart technologies, which improve navigation, docking, and the overall user experience while maintaining performance and reliability.
     
  • The motorized boat market is transforming swiftly, with a focus on sustainable and tech-driven boating alternatives. Producers are rolling out hybrid and electric-powered models aimed at decreasing emissions and maintenance costs. Features such as joystick docking, built-in GPS, and mobile monitoring apps enhance safety and ease of use for new boaters. The growth of the rental and boat-sharing economy is broadening the segment's appeal to younger consumers who favor access rather than ownership. These elements, along with ongoing advancements in hull design and propulsion technology, are influencing the future of motorized leisure boating in markets worldwide.
     
  • For instance, in December 2024, Yanmar launched the YF12e hybrid propulsion system, showing a major trend towards sustainable marine technology. The system integrates electric motor drive with traditional engine power providing a nice experience with reduced emissions. It helps with battery recharging without the need for external power, ensuring that vital systems like air conditioning and refrigeration remain in excellent condition. Based on the propulsion system, the market is divided into diesel, gas, electric / hybrid and sail drive.
     

 The gasoline segment held a major market share of around 52% in 2024 and is expected to grow significantly over the forecast period.
 

  • Gasoline-powered propulsion systems remain essential in the leisure boating market, especially for smaller crafts like bowriders, pontoons, and personal watercraft. These systems deliver superior power-to-weight ratios, making them perfect for rapid acceleration and sport-focused boating. Gas engines tend to be more cost-effective and simpler to maintain than diesel or electric alternatives, attracting first-time buyers and seasonal enthusiasts. Their lightweight construction enhances mobility, thereby boosting their continued popularity across different regional markets.
     
  • Recent developments in gas propulsion technology are designed to boost fuel efficiency, lower emissions and prolong engine life. Contemporary gas outboards are equipped with electronic fuel injections (EFI), digital throttle controls, and integrated engine monitoring, which allow users to optimize performance and oversee usage via mobile apps. These enhancements not only optimize operations but also facilitate adherence to environmental standards set by stricter emissions regulations, especially in North America and Europe. Manufacturers strive for more sustainable solutions, cleaner-burning gas engines are being engineered to connect traditional and electric propulsion systems.
     
  • Gas propulsion remains a popular choice in areas with strong fuel distribution networks and a tradition of recreational boating, such as the United States and Australia. The rising interest in boat clubs and rental services is boosting the demand for gas-powered boats, attributed to their lower initial costs and familiar maintenance needs. While there is a worldwide shift towards hybrid and electric alternatives, gas engines are evolving by integrating more sustainable fuel blends and recyclable components. This evolution ensures their relevance in a transforming market that emphasizes performance, affordability and environmental responsibility.
     
  • For instance, in May 2024, Yamaha Marine Indonesia, part of PT Karya Bahari Abadi, launched three new outboard engines during the deep & extreme Indonesia exhibition. The F300F and F450A models are aimed at the leisure boating industry, providing outstanding performance and fuel efficiency. These gas-powered engines are crafted to address the rising need for trustworthy and environmentally friendly propulsion systems within Indonesia's recreational boating market. The launch emphasizes Yamaha's commitment to innovation and sustainability in marine technology, fostering cleaner oceans and enhancing the user experience across the dynamic boating scene in Southeast Asia.
     

Based on application, the market is divided into recreational boating, fishing, tourism & rentals and sports & racing. The recreational boating segment held a major market share and is expected to grow significantly over the forecast period.
 

  • The leisure boat market classifies vessels according to their main uses, which encompass recreational, commercial, fishing and sports activities. This classification enables manufacturers and marketers to modify designs, features and technologies to meet the unique needs of users. Recreational purposes dominate the market, driven by a heightened interest in water-related leisure pursuits, vacations and lifestyle choices. The demand is intensified by growing disposable incomes, urban growth close to water bodies, and an increase in tourism. Enhancements in safety and comfort have made boating more accessible to a diverse array of users worldwide.
     
  • Recreational boating involves the use of boats for pleasure, relaxation, and entertainment, including cruising, fishing, water sports, and day trips. It covers a wide variety of boats such as speedboats, cabin cruisers, yachts, and pontoon boats. Recreational boaters seek vessels that offer comfort, ease of use, and aesthetic appeal. This sub-segment is influenced by seasonal trends, regional water bodies, and lifestyle changes. Boat manufacturers are concentrating on innovation to create vessels that are fuel-efficient, low-maintenance, and fitted with advanced safety systems, attracting families, enthusiasts and adventure seekers.
     
  • The recreational boating sector is undergoing growth because of increased leisure time and the heightened interest in outdoor activities. Rental and sharing models are enhancing market access, appealing to a younger demographic. Environmental challenges are elevating the demand for electric and hybrid boats within this niche. Digital integration, which includes GPS and mobile applications for managing and maintaining boats, is elevating the user experience.
     
  • For instance, in April 2025, Garmin released its Q2 marine software update, which is intended to improve safety and ease of use for recreational boating enthusiasts. This update increases GPS accuracy and adds advanced features like AIS safety message notifications, helping boaters navigate complex areas with floating debris or protected regions. It also improves how navigation aids are displayed and streamlines gauge controls for a smoother experience. These upgrades clearly speak to younger, tech-savvy boaters who want connected, eco-friendly options. By doing this, Garmin is supporting the shift toward electric and hybrid boats while keeping sustainability front and center.
     
U.S. Leisure Boats Market Size, 2022-2034, (USD Billion)

North America dominated leisure boats market with a share of over 41% in 2024 and U.S. leads the market in the region.
 

  • The United States possesses a significant portion of the global leisure boats industry, attributed to its vast coastline, many lakes, and a robust boating culture. High disposable incomes and easy access to recreational water areas promote both boat ownership and rental services. During the summer months, seasonal boating leads to a heightened demand for different kinds of vessels, such as speedboats, yachts and cabin cruisers. Furthermore, the existence of supportive infrastructure, including marinas, boat clubs and rental services, contributes to the expansion of the market.
     
  • Boat manufacturers in the United States are swiftly embracing innovative technologies such as GPS navigation, hybrid propulsion, and digital monitoring systems to address the needs of modern consumers. The surge in environmental awareness among the American public has led to an increase in demand for electric and hybrid leisure boats, consistent with governmental strategies to reduce emissions. Companies are directing investments into research to create quieter and more efficient vessels. Progress in boat-sharing platforms and rental services is targeting younger consumers who value access over ownership, significantly broadening the market's potential.
     
  • Despite robust growth, the U.S. leisure boats market faces challenges such as stringent environmental regulations and fluctuating fuel prices, which impact operational costs. The unpredictability of weather and seasonal constraints impact boating activities in certain areas, these obstacles create opportunities for advancements in sustainable boating technologies and investments in infrastructure. Coastal states like Florida, California, and Texas present considerable growth opportunities due to their pleasant climates and active boating communities.
     
  • For instance, in January 2025, Brunswick Corporation introduced its "boating intelligence" initiative at the consumer electronics show (CES) held in Las Vegas. This all-encompassing strategy enhances Brunswick's ACES (autonomous, connected, electrified, and shared) framework by incorporating artificial intelligence into its marine offerings. The initiative is designed to provide simpler, safer, smarter, and more sustainable boating experiences. Notable features presented included an AI-driven co-captain that offers assisted navigation, safety monitoring, and autonomous maneuvers, along with an engaging flite board eFoil simulator.
     

The leisure boats market in the Germany is expected to experience significant and promising growth from 2025 to 2034.
 

  • Germany's recreational boating sector thrives due to a strong marine manufacturing industry recognized for its engineering prowess and precision. Leading firms like Bavaria Yachts and Hanse Yachts are at the forefront of creating technologically sophisticated and visually attractive vessels. The nation's focus on research and innovation fosters the advancement of environmentally friendly propulsion systems and intelligent boating technologies. Germany's capabilities in automation and sustainable practices position it as a center for both conventional boat enthusiasts and tech-savvy consumers, solidifying its dominance in the European leisure marine market.
     
  • Germany is home to a comprehensive system of rivers, lakes and canals, including the Rhine, Elbe, and the Mecklenburg Lake District, establishing a robust foundation for domestic recreational boating. The surge in interest in inland tourism and short vacations has resulted in greater demand for rental boats, houseboats, and day cruisers. Support from the government for regional waterway tourism, along with boating-friendly policies.
     
  • The recreational boating industry in Germany is undergoing a gradual transformation because of environmental regulations designed to minimize emissions and protect natural waterways. Limitations on fuel consumption and marina waste management are compelling manufacturers to develop electric and hybrid vessels. The German government's emphasis on sustainability aligns with consumer preferences, especially among younger boating aficionados. Initiatives that advocate for eco-friendly marinas and low-emission zones are catalyzing a change in the boating industry.
     
  • For instance, in April 2024, the German electric propulsion leader Torqeedo GmbH joined forces with Eichberger Schiffservice GmbH to create a fully integrated electric propulsion system for a luxury houseboat demonstrator called "kingfisher." This partnership includes solar panels and a fuel cell from argo-anleg, facilitating multi-day, zero-emission trips on Germany's inland waterways. This project adheres to Germany's environmental standards focused on decreasing emissions and preserving natural waterways, highlighting a growing consumer preference for sustainable boating solutions. Torqeedo's focus on eco-conscious innovation places it at the leading edge of Europe's movement towards sustainable recreational boating.
     

The leisure boats market in the China is expected to experience significant and promising growth from 2025 to 2034.
 

  • The leisure boat market in China is on the rise, fueled by substantial investments in coastal infrastructure and waterfront tourism. Cities along the coast, such as Sanya, Xiamen, and Qingdao, are creating marinas, yacht clubs, and hosting boating festivals to enhance recreational marine activities. Tourism strategies led by the government, including the emphasis on the 'maritime economy' in the 14th Five-Year Plan, are driving up the demand for leisure marine services. These initiatives are attracting affluent consumers who are keen on yachting and coastal travel, positioning China as a significant player in the global leisure boating market.
     
  • An expanding group of Chinese leisure boat manufacturers, such as Sunbird Yachts and Far East Boats, is enhancing local production and decreasing reliance on imports, these firms are focusing on quality, customization, and innovative design to attract domestic customers. The incorporation of smart technologies and enhanced production efficiency is aiding in bridging the gap with international competitors. The improvement of boatbuilding methods in China is offering middle- and upper-income consumers a wider selection of motorboats, cruisers and sailing vessels that meet local tastes.
     
  • China's growing population of wealthy individuals and urban middle class is fueling the demand for luxury recreational pursuits, especially boating, with a shift in lifestyles towards health, leisure and outdoor activities, the ownership or rental of a leisure boat is becoming more recognized as a status symbol and a sign of contemporary living. Lakes and inland waterways, such as taihu lake and the yangtze river basin, are becoming popular destinations for boating. Boating is becoming more popular for corporate hospitality and family recreation, reflecting a broader cultural acceptance and market readiness for lifestyle-focused marine activities.
     
  • For instance, in December 2024, Heysea Yachts, a leading yacht manufacturer from China, presented its newest luxury models at the boating sanya 2024 exhibition, emphasizing the rising interest in recreational boating among wealthy individuals and the urban middle class in China. The event showcased the growing trend of boating as a sign of status and a representation of contemporary living in China. Prominent inland waterways like taihu lake and the yangtze river basin are increasingly becoming popular spots for boating enthusiasts.
     

The leisure boats market in the Brazil is expected to experience significant and promising growth from 2025 to 2034.
 

  • Brazil's vast coastline and many rivers provide significant opportunities for recreational boating. Cities along the coast, including Rio de Janeiro, São Paulo and Florianópolis, function as centers for boating culture and marine tourism, while the Amazon River and Pantanal wetlands appeal to niche recreational boating and eco-tourism enthusiasts. The rising middle class is progressively engaging in water-related leisure activities, aided by the expansion of marina facilities and boat rental options. This developing boating culture stimulates the demand for different types of vessels, ranging from small motorboats to premium yachts.
     
  • Brazil's recreational boating sector is witnessing remarkable expansion, fueled by a growing domestic boat manufacturing industry featuring brands such as Schaefer yachts and Fibra fort. These firms are dedicated to creating affordable and resilient boats tailored to local demands. government programs designed to assist small and medium enterprises (SMEs) within the marine sector are fostering innovation and increasing export opportunities.
     
  • Environmental issues and regulatory actions are progressively impacting Brazil's recreational boating industry. Initiatives aimed at safeguarding delicate ecosystems, including mangrove and freshwater environments, are prompting boat manufacturers and operators to embrace environmentally friendly technologies and practices. The emergence of electric and hybrid propulsion systems is attracting interest, although it remains in the nascent phase compared to global frontrunners, both public and private entities are channeling investments into sustainable marina projects and awareness initiatives, ensuring that the expansion of leisure boating aligns with environmental conservation goals.
     
  • For instance, in October 2023, Hidrovias Do Brasil took delivery of two cutting-edge diesel-electric pusher tugs, named as HB MAPARÁ and HB DOURADA, designed by Robert Allan and manufactured by Uzmar shipyard in Turkey, these vessels are tailored to push significant barge convoys along the amazon river system. They utilize diesel-electric propulsion systems that boost efficiency and minimize emissions. This effort is consistent with Brazil's environmental regulations that aim to protect sensitive ecosystems and indicates a larger industry movement towards sustainable practices in the leisure boating sector.
     

Leisure Boats Market Share

  • Top 7 companies of leisure boats industry are Azimut Benetti Group, Brunswick Corporation, Ferretti Group, Groupe Beneteau, MasterCraft, Princess Yachts and Sunseeker hold around 14% of the market in 2024.  
     
  • The Azimut Benetti Group is renowned for its opulent yachts that combine Italian craftsmanship with cutting-edge design. The company emphasizes sustainable technologies like hybrid propulsion systems, aiming to reduce environmental impact while providing outstanding performance and comfort for discerning boaters worldwide.
     
  • Brunswick Corporation is at the forefront of recreational boating, offering a wide range of products that include electric outboards, high-performance boats and marine accessories. Their commitment to innovation and sustainability meets the changing consumer demands for environmentally friendly and technologically boosting options.
     
  • The Ferretti Group is a prominent yacht manufacturer famous for its stylish design and innovative technology. The company focuses on sustainable development through strategic acquisitions and investments in hybrid and electric propulsion, striving to enhance the boating experience while lessening its environmental footprint.
     
  • Groupe Beneteau stands as a worldwide leader in the production of sailboats and motorboats, emphasizing innovation, sustainability and customer satisfaction. The company dedicates resources to eco-friendly materials and electric propulsion systems to comply with rising environmental regulations and the growing consumer preference for more sustainable leisure boating alternatives.
     
  • MasterCraft manufactures high-performance motorboats that are notably popular among watersports lovers. Celebrated for their refined design and top-notch engineering, these boats are also evolving towards a more sustainable future. The company is dedicated to minimizing emissions and supporting eco-conscious boating while maintaining enjoyment and performance.
     
  • Princess Yachts is dedicated to fusing luxury with innovation. The brand is making remarkable advancements in electric and hybrid technologies, continually centering comfort and quality in all designs. Their commitment to sustainability appeals to boaters who seek a luxurious experience that is also eco-friendly.
     
  • Sunseeker is known for designing sophisticated, high-performance yachts that draw attention and deliver outstanding performance. The company has started incorporating hybrid engines and sustainable materials, showcasing stylish vessels that also respect environmental concerns.
     

Leisure Boats Market Companies

Major players operating in the leisure boats industry include:

  • Azimut Benetti Group
  • Boston Whaler
  • Brunswick Corporation
  • Ferretti Group
  • Groupe Beneteau
  • MasterCraft
  • Princess Yachts
  • Sea Ray
  • Sunseeker
  • Viking Yachts
     

Numerous leading companies in the leisure boating market are acknowledged for their emphasis on luxury, craftsmanship and innovation. These businesses are committed to producing high-end yachts and superyachts, tailored for wealthy clients seeking extravagant experiences on the water. Their designs merge traditional aesthetics with state-of-the-art technology, featuring hybrid propulsion, intelligent navigation systems and completely customizable interiors. Operating on a global scale, they serve both private purchasers and charter services, playing a crucial role in the prestigious segment of the market. Their ongoing innovation establishes standards in design, comfort and marine engineering.
 

A group of established manufacturers has built a reputation for durable, family-friendly, and high-performance motorboats. These firms focus on functionality, safety and versatility, offering models for fishing, water sports, and coastal cruising. These firms provide features such as joystick controls, real-time engine diagnostics and cutting-edge hull designs, attracting both leisure users and beginner boaters, their solid presence in the ownership and rental sectors enhances boating accessibility while guaranteeing high reliability and user-friendliness.
 

A distinctive collection of manufacturers distinguishes itself by merging performance with lifestyle offerings. Known for their sports boats and wake-surfing designs, these companies appeal to younger demographics and water sports fans. They lead the way in advancements related to hull efficiency, digital dashboards, and eco-friendly propulsion systems, catering to the evolving consumer demands for sustainability and technological integration. These brands frequently set pace in marketing and design trends, influencing customer expectations in the dynamic leisure boating industry. Their impact goes beyond just product offerings, creating experiences that build brand loyalty and community through events, clubs, and online platforms.
 

Leisure Boats Industry News

  • In March 2025, the Ferretti Group, a renowned Italian yacht maker, disclosed its strategy for considerable growth through acquisitions and a share repurchase program. CEO Alberto Galassi characterized 2025 as "the year of opportunities," underlining the company's objective to enhance its operations.
     
  • In November 2024, Sunseeker International was acquisitioned by Orienta Capital Partners and Lionheart Capital, Sunseeker International began a new chapter. This deal signifies the conclusion of over ten years under the ownership of China’s Dalian Wanda Group and indicates strategies aimed at elevating sales while keeping operations based in Poole, UK.
     
  • In September 2024, Seadeck 7 was launched by Azimut Benetti Group, featuring a hybrid-electric design powered by Volvo Penta's innovative propulsion system. This release is a key moment in the company’s euro 160 million plan to cut CO₂ emissions and enhance efficiency, reflecting its serious commitment to sustainable luxury boating.
     
  • In January 2024, Brunswick Corporation significantly impacted the boating industry by introducing 15 innovative products within its varied brand portfolio. These new additions highlight Brunswick's dedication to market leadership through the combination of innovation and eco-friendly solutions, addressing the growing demand for more intelligent and sustainable boating experiences.
     

leisure boats market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue (USD Billion) and volume (units) from 2021 to 2034, for the following segments:

Market, By Boat

  • Sailing boats
    • Sailboats
    • Catamarans
  • Motorboats
    • Speedboats
    • Cabin cruisers
    • Bowriders
    • Yachts
    • Pontoon
    • Deck boat
    • Center console boat
  • Jet skis
  • Wave runners
  • Inflatable boats

Market, By Type

  • Motorized boats
  • Non-motorized boats

Market, By Propulsion System

  • Diesel
  • Gasoline
  • Electric / hybrid
  • Sail drive

Market, By Application

  • Recreational boating
  • Fishing
  • Tourism & rentals
  • Sports & racing

Market, By End Use

  • Individual consumers
  • Commercial rental companies
  • Charter operators
  • Tourism & hospitality sector

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Russia
    • Nordics
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Malaysia
    • Singapore
    • ANZ
    • Southeast Asia
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • MEA
    • South Africa
    • UAE
    • Saudi Arabia

 

Authors: Preeti Wadhwani, Satyam Jaiswal
Frequently Asked Question(FAQ) :
Who are the key players in leisure boats industry?
Some of the major players in the industry include Azimut Benetti Group, Boston Whaler, Brunswick Corporation, Ferretti Group, Groupe Beneteau, MasterCraft, Princess Yachts, Sea Ray, Sunseeker, and Viking Yachts.
How much is the U.S. leisure boats market worth in 2024?
What is the size of motorboats segment in the leisure boats industry?
How big is the leisure boats market?
Leisure Boats Market Scope
  • Leisure Boats Market Size
  • Leisure Boats Market Trends
  • Leisure Boats Market Analysis
  • Leisure Boats Market Share
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    Base Year: 2024

    Companies covered: 20

    Tables & Figures: 230

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