Dental Preventive Supplies Market Size is set to gain momentum from 2022 to 2028, owing to the mounting concerns regarding oral health, high prevalence of tooth decay, and gum diseases. Children, adults, and aged individuals can leverage the advantages of preventive dental care, whereby extractions, fillings, and other procedures can be avoided. Even the geriatric population and people who do not have teeth can benefit from these products as they prevent dental stomatitis, mouth cancer, and other oral conditions.
As the global prevalence of dental caries and periodontal conditions increases, the focus toward dental health has been growing. Governments of numerous nations including India, Malaysia, Japan, Australia, Nigeria, and the U.K., are implementing programs for improving the oral health literacy (ORL) rate amongst the population. Unilever, Colgate, 3M, Johnson & Johnson, P&G, Dentsply Sirona, and Zenyum are some top preventive dental supplies manufacturers across the globe.
Thanks to the innovation of new products, the dental care space has been transforming into a part of beauty and lifestyle product line. New brands and startups are giving these products a novel spin. For instance, natural oral care brand Tooth Chews, owned by an Australian dentist, launched an eco-friendly fluoridated tablet toothpaste during 2020. Several Australia-based companies are diversifying themselves in the arena by launching fluoride-free toothpastes. In 2020, Georgia Geminder introduced a non-toxic toothpaste, that went on to gain recognition on social media.
By 2028, the mouthwash segment is likely to command a substantial portion of the dental preventive supplies market share. Antiseptic and antibacterial products are gaining attention of consumers as some studies reveal the potential of these products in fighting the coronavirus variants. Fluoride-based mouthwashes are expected to pick up pace across the preventive oral care industry, owing to their role in preventing tooth decay and strengthening enamel. Dentists across the globe recommend the use of these products for reducing cavities amongst pediatric patients.
Asia Pacific dental preventive supplies market size is proliferating steadily, as the demand for teeth whitening products is on the rise. Influenced by western trends, the millennials and generation Z are showing considerable inclination toward the adoption of vegan and sustainable oral care products. Thanks to the changing dietary patterns, the incidence of cavities is rising at an alarming rate, influencing the dental preventive toothpaste market. For example, according to the 2020 data published by the borgenproject.org, nearly 85-90% of adults as well as 60-80% of children in India suffer from dental cavities.
Amidst the COVID-19 induced lockdowns, patients across the world had to postpone appointments with their dentists, except for urgent and emergency treatments. As dental clinics had to be shut to contain the spread of infection, people had been relying on dental care products such as mouthwashes, toothpastes, dental desensitizers, and dental floss, for maintaining optimal oral hygiene.
Individuals are investing in teeth whitening products, as they are growing more concerned about their facial aesthetics due to enhanced social media presence. Customers are purchasing high-end toothpastes for individual use rather than family use, deeming it more hygienic to own a separate tube. Thus, the pandemic is re-emphasizing the need for better oral care across the globe, favoring the dental preventive supplies market forecast.
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