Car Care Products Market Size & Share 2021 to 2027
Market Size by Product (Wax & Cleaning, Glaze & Coating), by Body Part (Interior, Exterior), by Application (DIY, DIFM), by Distribution Channel (Online, Offline), Industry Analysis Report, Regional Outlook, Application Growth Potential, Price Trends, Competitive Market Share & Forecast.
Report ID: GMI4957
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Published Date: February 2021
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Report Format: PDF
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Authors:
Preeti Wadhwani, Aishvarya Ambekar
Car Care Products Market Size
Car Care Products Market size surpassed USD 11.6 billion in 2020 and will grow at a CAGR of 2.6% between 2021 and 2027. Rising inclination toward routine car maintenance will bolster the industry growth.
Car care products include a variety of chemicals and associated accessories used to clean interior and exterior components to enhance vehicle aesthetics. These products consist of car shampoo, car foam, car wax, car polish, glaze, microfiber cloth, brush, ice scrapper, etc. They significantly improve the appearance of cars and offer superior experience to passengers & drivers.
Increasing importance and rising awareness regarding regular car maintenance of vehicles will drive the car care products market demand. Improvement in car appearance, reduction in major breakdowns, and superior vehicle performance are some of the key reasons behind the rising importance of vehicle maintenance in recent times. Regular maintenance helps in maintaining vehicles’ efficiency for a long period of time. Additionally, it can significantly mitigate the risk of costly repairs in the future.
Rising population, increasing disposable income, and changing customer demographics will positively influence the car sales in the upcoming years. New vehicle owners display more proactiveness toward regular cleaning and maintenance of vehicle. The necessity to avoid costly repairs in future will influence the car maintenance activities paradigm. These maintenance activities will significantly aid in improving higher resale value for a car.
The coronavirus pandemic has hugely affected many industry verticals due to temporary lockdown measures. This has created a tremendous strain on the automotive sector while sending shockwaves through the supply-demand dynamics. The automotive service sector also felt the negative implications of lockdown as most of the transportation activities were halted. Moreover, the lockdown led to the temporary shutdown of car wash & auto detailing facilities. This has generated significant loss for the automotive service sector during the past few months, however, the market will gain momentum in 2021 as the COVID-19 situation normalizes.
Car Care Products Market Analysis
Wax and cleaning car care products market is set to cross USD 10.5 billion by 2027. The products include car shampoo, car wax, car polish, car soap, etc. Car shampoo, cleaners and compounds are widely used to remove dirt, bird droppings, road tar, tree sap, and other contaminants. Car polish helps to remove the imperfections in the clear coat that cause the paint to look dull.
Car waxes offer a layer of protection against the environment, but they also provide the deep and vivid shine that makes a car stand out. These waxes are available in cream, paste, and liquid forms and are made of synthetic or natural ingredients. Interior car care products are used to clean dashboard, carpet, upholstery, etc. These products are used to prevent rust and eliminate odor.
Exterior car cleaning products segment is likely to witness above 2.5% CAGR through 2027 as these are used for thorough cleaning of exterior body parts, polishing, full deep gloss, tire & wheel care, glass cleaning, etc. Exterior washing generally involves the use of car shampoo, clay bar, etc., to remove the dirt and loosen stubborn impurities. Exterior plastic parts including side mirrors, door sills, etc., and rubber parts require proper maintenance to protect from soiling.
Exterior cleaning includes preventing body trim care components from becoming worn, damaged, and dirty, which downgrade car’s appearance and may interfere with proper vehicle operation. Wheels and tires being the dirtiest parts of a car are susceptible to mud, dirt, ice, brake dust, etc. These wheels and tires are cleaned with a wash detergent solution, and sometimes a special cleaner is used for removing heavy deposits on wheels. Polishing and waxing car care products are used to restore a car’s appearance and prevent brake dust from adhering to the wheel’s surface.
In 2020, Do-It-Yourself (DIY) segment is poised to account for more than 70% of the car care products market share. Car care products require less guidance from auto professionals and customers are capable of using these products on their own. Unlike car wash and auto detailing service providers, these products are used on majority basis by car owners during regular cleaning of cars.
Online selling segment in car care products market is projected to expand at 3% CAGR through 2027. The segment has gained immense popularity as these channels offer convenience to consumers as a variety of products are available at a single platform and consumers are being able to shop at any time. These selling models significantly save time and money of consumers. Customers can easily compare prices and specifications of different products.
Asia Pacific car care products market revenue is predicted to generate around USD 3.5 billion by 2027 owing to large number of vehicle owners. The rapidly growing population, rising spending propensity of people, and changing customer demographics will contribute to the growth of the regional automotive sector. However, supportive government policies by various governments will accelerate automotive sector growth.
Car Care Products Market Share
The key players in car care products market include
These manufacturers are adopting product differentiation & development, expansion of sales & distribution network, and strategic partnerships & collaborations to gain advantage over competitors.
This market research report on car care products includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD million from 2017 to 2027, for the following segments:
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Market, By Product
Market, By Body Part
Market, By Application
Market, By Distribution Channel
The above information is provided on a regional and country basis for the following:
Research methodology, data sources & validation process
This report draws on a structured research process built around direct industry conversations, proprietary modelling, and rigorous cross-validation and not just desk research.
Our 6-step research process
1. Research design & analyst oversight
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Data mining is a key part of our research process, contributing nearly 20% to the overall methodology. It involves analysing market structure, identifying industry trends, and assessing macroeconomic factors through revenue share analysis of major players. Relevant data is collected from both paid and unpaid sources to build a reliable database. This information is then integrated to support primary research and market sizing, with validation from key stakeholders such as distributors, manufacturers, and associations.
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