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Butylated Hydroxytoluene (BHT) Market Size By Application (Food, Animal Feed [Poultry, Swine, Fish Feed, Cattle], Lubricating & Specialty Oils, Rubber, Personal Care & Cosmetics, Industrial Fats, Oils, & Fatty Acids, Printing Inks & Coatings, Food Packaging), Industry Analysis Report, Regional Outlook, Application Potential, Price Trend, Competitive Market Share & Forecast, 2019 – 2026

  • Report ID: GMI3217
  • Published Date: Nov 2020
  • Report Format: PDF

Industry Trends

Global butylated hydroxytoluene market size was over USD 250 million in 2019 and is estimated to grow over 6.0% CAGR between 2020 and 2026. Growing personal care industry owing to rising consumer’s concern towards their look & personality and rising Concern regarding water pollution and trend of wastewater recycle propel BHT market growth.

Butylated hydroxytoluene is widely used in cosmetic and personal care products as an antioxidant and a stabilizing agent. It aids in maintaining the properties and performance of products such as odor, color, and texture, as they are exposed to air and prone to oxidation. Additionally, the global cosmetic business is valued at USD 14 billion in 2019 and expected to reach over USD 18 billion in 2026.

Butylated Hydroxytoluene Market Outlook
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Hench, wide usage of butylated hydroxytoluene in the cosmetic and personal care industry and continuous growth of cosmetic industry anticipated to raise the butylated hydroxyanisole market demand in the coming years.

Expansion of R&D infrastructure and increased investment in research activities enables manufactures to focus more on product development activities and formulate improved products of better quality to sustain the increasing competition in the butylated hydroxytoluene market growth. For instance, in July 2020, Kemin Industries started the construction of a new quality control laboratory (QC lab) at its global headquarters in Iowa. This new QC lab will be constructed on a 15,000 sq. feet area and will showcase Kemin's advanced analytical capabilities.

The construction of the new QC and R&D lab would enable the company to conduct research in various business units of the company and enhance its innovation capabilities. Additionally, key players focusing on acquiring other small market players to expand their product portfolio and regional presence.

The stringent regulations laid down by governing bodies of different regions on the use of butylated hydroxytoluene in food industry are likely to restrain the growth of the butylated hydroxytoluene market to some extent during the forecast period. For instance, antioxidants like BHA should be used by food processing companies as prescribed by FDA. Additionally, the packaging of food products should mention amount used of these antioxidants on labels.

These strict regulations to be followed by the food manufacturers to produce different food products with BHT may pose a challenge for food manufacturers and likely to decline the growth of the butylated hydroxytoluene market during the forecast period. 

The outbreak of COVID-19 pandemic has led to destruction in the supply chain due to the global lockdown in several countries. Where rise in the prices of petroleum sources, and thus para cresol, which is a raw material for manufacturing BHT. This may eventually result in price rise of BHT products. Besides Awareness regarding worker safety and security norms are posing additional challenges to resuming normal operations by manufacturing industries However, the reopening of various countries in May 2020 such as the U.S., Italy and China has restored production & retail operations.

Rising trend of ready-to-eat and processed food anticipated to fuel the BHT market growth in the food and beverage industry

Butylated Hydroxytoluene Market by Food Application

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The butylated hydroxytoluene market is segmented by application into food, animal feed (poultry, swine, cattle, fish feed), personal care & cosmetics, lubricating & specialty oils, rubber, industrial fat, oil & fatty acids, food packaging, printing inks and coatings and others. Food application accounted for a market revenue of USD 58.58 Million in 2019.

BHT is widely used in the food industry as an antioxidant in order to prevent spoilage and maintain the freshness of food items. It is used in a wide range of products which include bakery, potato chips, sausages, cereals, chewing gums, dried meat and various other foods containing fats and oils.

Moreover, growing working population and increased consumer purchasing power across the globe has led to the rise in demand for processed foods and ready-to-eat food products, which is a major factor augmenting the growth of butylated hydroxytoluene market during the forecast period. Rapid industrialization leading to rise in production activities, changing consumer lifestyles, and growing demand for processed foods are some of the major factors driving the BHT business across the globe during the forecast period.

Rising poultry consumption and pet parenting trend in U.S led to accelerate the market in North America region

Butylated Hydroxytoluene Market by Region

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North America region is anticipated to show high growth pace in the forthcoming years and may depict a CAGR of 6.5% in the global butylated hydroxytoluene market. There is continuous rise in the consumption of poultry products in the developed countries such as U.S and Canada. For instance, according to USDA the per capital consumption of poultry products in U.S is 112.5 Pounds in 2019 and expected to reach 113.6 Pounds by the end of 2020.

Rise in pet parenting in U.S, as according to the 2019-2020 National Pet Owners Survey conducted by the American Pet Products Association (APPA) it is found that 67% of U.S. households, or about 85 million families, own a pet and it is rising over the period of time. These factors accelerate the butylated hydroxytoluene market revenue in the North America region as it is predominantly used in animal feed in order to protect animal feed against lipid peroxidation. It has applications in manufacturing feed for poultry, swine, fish feed, and cattle.

Acquisition and partnership among industry participants to accelerate industrial competitiveness

Key players operating in the butylated hydroxytoluene industry are SI Group, Oxiris, Eastman Chemical Company, Sasol, Lanxess, Kemin Industries, KH Chemicals, Sinofi Ingredients, Cayman Chemical, Akrochem Corporation, Ratnagiri Chemicals Pvt Ltd., and Spectrum Chemical Manufacturing Corp. are some other players, this wide presence of players make market more competitive and moderately fragmented in nature.

In October 2018, SK Capital Partners acquired SI Group.  The acquisition involves combination of operations of SI Group with those of Addivant, an SK Capital portfolio company engaged in the business of specialty additives. SK Capital Partners is a company engaged in business of specialty materials, chemicals and pharmaceutical products.

In September 2020, Eastman Chemical Company entered a distribution partnership with DKSH Business Unit Performance Materials for distribution of its products in the Asia Pacific region. This partnership would enable the company to provide better services to its customers in Asia Pacific.

In June 2020, Kemin Industries entered into a distribution partnership with DKSH Business Unit Performance Materials for distribution of its products in Vietnam, Myanmar and Cambodia. This distribution partnership would enable the company to expand its existing client base in South East Asia.

The global butylated hydroxytoluene market report includes in-depth coverage of the industry with estimates & forecast in terms of volume in Tons & revenue in USD Million from 2015 to 2026 for the following segments

By Application

  • Food
  • Animal Feed 
  • Poultry
  • Swine
  • Fish Feed
  • Cattle
  • Lubricating & Specialty Oils
  • Rubber
  • Personal Care & Cosmetics
  • Industrial Fats, Oils & Fatty Acids
  • Printing Inks and Coatings
  • Food packaging
  • Others

By Region

  • North America 
    • U.S
    • Canada
    • Mexico 
  • Europe 
    • Germany
    • France
    • UK
    • Spain
    • Netherland
    • Italy
    • Russia 
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Malaysia
    • Thailand 
  • Latin America
    • Brazil 
  • Middle East and Africa
    • Saudi Arabia
    • UAE
    • South Africa


Authors: Kunal Ahuja, Sarita Bayas

Frequently Asked Questions (FAQ) :

The global butylated hydroxytoluene industry revenue surpassed USD 250 million in 2019 and with the growing personal care industry, it is expected to grow at over 6.0% CAGR through 2026 owing to the rising consumer’s concern towards their look & personality.

The food application in the global butylated hydroxytoluene market was valued at USD 58.58 Million in 2019 and is anticipated to grow substantially in the coming years due to its rising usage as an antioxidant to prevent spoilage and maintain the freshness of food items.

Owing to the continuous rise in the consumption of poultry products in the US, the North America butylated hydroxytoluene industry size is projected to expand at 6.5% through 2026.

Due to the broad use of butylated hydroxytoluene in the cosmetic and personal care industry, the market is set to witness notable growth. In 2019, the global cosmetic business accounted for USD 14 billion and is estimated to reach more than USD 18 billion in 2026.

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Premium Report Details

  • Base Year: 2019
  • Companies covered: 12
  • Tables & Figures: 198
  • Countries covered: 21
  • Pages: 230

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