Bleaching Clay Market Size, Industry Analysis Report, Regional Outlook, Application Development Potential, Price Trends, Competitive Market Share & Forecast, 2021 – 2027

Report ID: GMI3437

Summary Methodology

Bleaching Clay Market size will witness exponential growth in the forecast timeframe as the product is used in refining and decolorizing edible oil, margarine, animal fats and mineral oils. Increasing consumption of edible oil owing to changing lifestyle and increasing purchasing power parity may drive the bleaching clay market demand.

Bleaching clay is a clay adsorbent which is mixed with oil under specified conditions to refine and decolorize the oil by removing coloring bodies and contaminants. The product is generally composed of three clay types attapulgite, bentonite and sepiolite.

Activated clay is manufactured from bentonite clay containing high quantity of montmorillonite. It is then processed chemically to increase it bleaching properties. Activated bleaching clay is used in decolorizing and refining of animal fats, vegetable and mineral oils and waxes owing to its high absorptive property, thereby stimulating the bleaching clay market size.

Global initiatives to promote non-conventional fuels and increasing environmental concerns may drive the biodiesel market demand. Biodiesel market size was accounted at over 115 million metric tons in 2018. Bleaching clay is used for biodiesel refining process thereby stimulating the bleaching clay market revenue.

Improving living standard, changing dietary habits and increased awareness for healthy oil has resulted in growth of edible oil market. Edible oil market size accounted at over 190 million metric tons in 2018. Bleaching clay is widely used in edible oil such as canola, soybean, palm and sunflower oil for color removal and purification, thereby stimulating the bleaching clay market demand.

Growth in automobile industry results in increasing demand for mineral oils like lubricants, insulating and rolling oil. Lubricant market accounted for USD 130 billion in 2018. Bleaching clay is used to refine mineral oils by removing contaminants like sulfuric acid, sulfonic acid and sludge. Increase in demand for mineral oils may foster the product market demand.

North American bleaching clay market, driven by Canada and the U.S. are likely to have a significant growth. A significant growth in biofuel is registered in North America owing to increased environmental awareness and government efforts. The North America biofuel and biodiesel market accounted at over USD 5.3 billion in 2018 and is expected to reach USD 7.5 billion by 2026. Bleaching clay is used to refine biofuel which may boost the regional industry growth.

Europe led by Italy, France, UK, and Germany bleaching clay market size may witness significant gains over the projected time span. W.H.O. regulations for low fat oils and increased health awareness among people results in shift in consumer preferences towards low cholesterol fried & baked food products. The product is used to refine fat, which makes the baked food products healthier, which may stimulate the regional product growth.

Asia Pacific bleaching clay market, led by China, India and Japan will see a significant growth owing to the increased demand of fried food and changing lifestyle in these countries. India oilseed production was at over 31 million tons in 2018. Rising oilseed crop yield owing to better fertilizers and subsidiaries provided by the government to promote farming activities in the region.  This may promote farming activities which may increase the usage of bleaching clay, thereby stimulating the regional industry growth.

Increasing population and growth in disposable income in countries like India and china is a key factor for the growth of automotive sector which results in increased demand of lubricants. Shell Lubricants partnered with Mahindra to sell lubricants under a new brand name Maxima, the lubricants include engine, transmission and axle oil, which may foster the regional product growth.

Global bleaching clay market is fragmented. Companies like Oil-Dri Corporation of America, BASF SE, Clariant International, Musim Mas Holdings, Ashapura Group of Companies, W Clay Industries, Taiko Group of Companies, AMC, AMCOL Specialty Minerals and Refoil Earth are the key players of this market. Clariant international limited has launched 5 new tonsil bleaching earth units for purification support for edible oil, mineral oil and biofuels.

By Type, 2014-2025 (Tons) (USD Million)

  • Fuller’s earth
  • Activated bleaching earth

By Application, 2014-2025 (Tons) (USD Million)

  • Edible oil and fat refining
  • Mineral oil and lubricants refining
  • Biofuel refining

By End-Use, 2014-2025 (Tons) (USD Million)

  • Food industry
  • Automotive industry
  • Cosmetics
  • Others

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Russia
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Malaysia
    • Thailand
  • Latin America
    • Brazil
    • Argentina
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Company Profiles:

  • Oil-Dri Corporation of America
  • Clariant International ltd.
  • Musim Mas Holdings
  • Ashapura Group of Companies
  • W Clay Industries
  • Taiko Group of Companies.
  • AMCOL Specialty Minerals
  • Refoil Earth Pvt. Ltd


What Information does this report contain?

Historical data coverage: 2016 to 2020; Growth Projections: 2021 to 2027.
Expert analysis: industry, governing, innovation and technological trends; factors impacting development; drawbacks, SWOT.
6-7 year performance forecasts: major segments covering applications, top products and geographies.
Competitive landscape reporting: market leaders and important players, competencies and capacities of these companies in terms of production as well as sustainability and prospects.

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