B2B Travel Market Size & Share 2026-2035

B2B Travel Market Size

The global B2B travel market was valued at USD 35.3 billion in 2025. The market is expected to grow from USD 38.1 billion in 2026 to USD 96.1 billion in 2035 at a CAGR of 10.8%, according to latest report published by Global Market Insights Inc.

To enhance service integration and gain access to more content for their clients, travel management companies (TMCs), technology providers (TPs) and distribution platforms are forming strategic partnerships. These partnerships benefit TMCs’ corporate clients by offering improved pricing structure options, increased automated systems for booking and processing travel arrangements, and superior support services for their travelers. In March 2024, American Express Global Business Travel acquired CWT in a USD 540 million transaction by combining the two companies’ existing technology capabilities and customer bases into one stronger global technology platform.

Corporate travel budgets are growing as businesses are doing in-person meetings, engagement with clients internationally. In 2025, the increase in corporate travel budgets is driving higher expenditure on airfare, lodging and managed travel services. Corporate travel budgets have grown approximately 12 to 15 % compared with 2023 in North America, reflecting stronger investment in business development, workforce mobility, and relationship-building activities.

The management systems are evolving, resulting in improved booking efficiency, compliance with corporate travel policies and increased role of corporate travel expenditures. The continued evolution of these technologies is helping TMCs to ease the trip planning process and reduce the administrative burden associated with travel management. For instance, in 2025 SAP Concur launched its Booking Agent product, an AI-powered conversational tool that automates the itinerary planning process and makes it easier for corporate travel users to book their business travel.

Corporate travelers need user-friendly booking processes, personalized recommendations and seamless support during their travels. Many businesses are mixing travel platforms to provide a more user-friendly, fully supported and easier to access solution for their employees. In 2025, Delta Air Lines launched an upgraded version of its Delta Business program, with advanced tools that help travel managers with customized, frictionless experiences and improved overall program efficiency.

B2B Travel Market Trends

Artificial Intelligence (AI) is completely revolutionizing the entire business-to-business travel process by automating booking, to personalization, to expense processes and policy compliance with all Company Travel Policy across the entire travel lifecycle. It reduces the amount of human involvement and makes the experience of travelling for all more enjoyable using predictive analytics and recommendations. In October, 2025, American Express Global Business Travel (GBT) announced strategic alliance with SAP Concur focused on AI to enhance their travel programs by the personalization of their combined global data.

Sustainability has become a key element in corporate travel policies; therefore, there is a concerted effort by corporations to track their carbon footprint when travelling, as well as to stay in eco-friendly hotels and use low-emission transport options when conducting business. Additionally, companies take ESG (Environment Social and Governance) factors into account in their travel decisions as they strive to comply with regulations while fulfilling stakeholder expectations. In May 2024 Reed & Mackay announced their partnership with Clarasight to develop Corporate Travel programs that contain detailed carbon footprint tracking capabilities.

The NDC (New Distribution Capability) from IATA is changing the way airlines distribute revenue via airlines content. Using Application Programming Interface (API) technology, they allow airlines to present their offerings in a richer manner and dynamically price their products and improve travel experience. In February 2024, Sabre enabled NDC distribution feature for SAP Concur, marking a significant milestone toward the widespread adoption of NDC across the corporate travel sector.

The use of travel and expense management (T&E) is enabling travel booking, expense reporting and payment capabilities to be combined into a single platform, allowing for improved visibility, compliance and cost controlling. T&E convergence also reduce administrative burden and improve financial accuracy for companies by providing centralized data and analytical tools to companies. On January 4, 2025, TravelPerk announced about its acquisition of Yokoy, a technology company that specializes in developing integrated travel and expense management solutions.

B2B Travel Market Analysis

Based on booking mode, the market is divided into online and offline booking. The online booking segment dominated the market, accounting for 65% in 2025 and is expected to grow at a CAGR of 11.2% through 2026 to 2035.

• Corporate travel planners are slowly leaning towards digital booking platforms that provide them with up-to-date information about flights, hotels and prices. The use of artificial intelligence and policy checks has made online booking easier and reduced the need to employ travel agents.
• Mobile applications have become the major source of bookings in corporate travel management. Travelers want consumer-like user experience, instant approval and itinerary management using their smartphones. Mobile travel booking tools have attracted investment from many enterprises.
• Offline booking is necessary for complicated itineraries, crisis bookings and VIP travelers. The personal touch provided by travel agents, with disruption management and negotiating capabilities, makes offline booking an essential component for many organizations.
• Simple travel bookings are made through online booking channels while complicated bookings are handled offline. This model ensures cost savings while maintaining service levels.

• Traditional travel suppliers are being consolidated into integrated travel platforms by large enterprises to improve travel visibility, travel management cost control, and duty-of-care compliance. Enterprises are moving to end-to-end ecosystems that combine travel, expense and risk management, by increasing the adoption of unified global travel management systems by large multinational corporations.
• Large enterprises are rapidly adopting AI-based tools for predictive booking, fare optimization, and policy enforcement. These systems reduce travel leakage and improve decision-making efficiency. Advanced analytics also help enterprises monitor spending patterns across geographies and business units for better budget allocation.
• SMEs are moving from unmanaged booking channels to affordable, SaaS-based travel management platforms. Subscription-based models and self-service capabilities have made travel management more accessible to corporate SMEs without significant investments. This trend is sharply hitting the market for smaller start-up and mid-sized companies.
• Mobile first, cloud-based booking solutions are being adopted by SMEs at a higher rate than large enterprises because of their simple use and low price. This is driven by demand for flexible travel policies, instant travel approvals and virtual payment solutions that support cash flow efficient travel operations for businesses.

Based on service, the B2B travel market is segmented into transportation, accommodation, meetings, incentives, conferences, and exhibitions (MICE), travel insurance and other services. Accommodation segment dominates the market with 22% share in 2025, and the segment is expected to grow at a CAGR of 10.9% from 2026 to 2035.

• Travel programs are becoming more inclusive with accommodation types, moving away from the traditional hotel to serviced apartments and extended stays accommodations. This supports the needs of long-term travel for projects and teams and ensures cost-efficiency.
• AI is now extensively utilized in selecting the most appropriate hotel at competitive prices with benefits and meeting the requirements set out in the policies and compliance framework.
• The introduction of New Distribution Capability (NDC) in airlines provides for dynamic pricing models and custom bundles, which is used in corporate booking of flights with more detailed pricing information.
• ESG reporting and the need to reduce carbon footprint drive the use of railways for short-haul domestic flights in Europe and Asia by corporates.

Based on end use, the B2B travel market is segmented into financial services & consulting, technology & manufacturing, healthcare & pharmaceuticals, government & education and others. Financial services & consulting segment is expected to dominate the market with a share of 28% in 2025.

• The consulting and finance industries require high travel activity due to customer facing activities. As such, there is more emphasis on providing premium travel services, real time expense integration, and global booking systems for continued mobility of employees.
• Manufacturing and technology companies are using international travel in higher numbers to coordinate their logistics and expand their reach. This causes a lot of business travel and increased need for travel management solutions that can scale the situation.
• Travel in the healthcare industry is characterized by compliance standards, which include reporting regulations and legal requirements, among others. Therefore, there is need for travel management systems that have built-in audit capability.
• In the government and education sectors, there is emphasis on cost effectiveness and regulation requirements. The travel management system should focus on choosing cheapest flights possible, proper approval and reporting systems.

U.S. B2B travel market reached USD 11.7 billion in 2025, with a CAGR of 10% from 2026 to 2035.

• U.S. businesses are seen as being at the forefront of adopting comprehensive managed travel program solutions featuring centralization of travel procurement, policy adherence, and global agreements between suppliers. Dependence on travel management companies leads to cost efficiency and compliance within multinational corporations.
• Large U.S. cities like New York, Chicago and San Francisco are contributing greatly to the increased MICE traffic and business travel activities in the region from demand from financial institutions, consulting firms and tech giants needing regular domestic and international travel solutions.
• There is significant integration of travel applications and tools with business processes within ERP, HR and Finance systems. This creates efficient expense reconciliation and travel monitoring capabilities within large organizational ecosystems.
• Self-service travel booking applications are becoming common practice among U.S. organizations. The preference for mobile-first applications and immediate approval capabilities helps reduce dependence on travel agents.

North America dominated the B2B travel market with a market size of USD 13.4 billion in 2025.

• North America is undergoing an evolution towards integrated travel and expense platforms for seamless bookings, payments, analytics, and risk management purposes. Enterprise clients seek integrated platforms for enhanced transparency and visibility in cost savings. The wide adoption rates of SAP Concur and Amex GBT products are driving convergence in corporate travel solutions across Fortune 500 companies.
• In North American, Enterprise AI is revolutionizing how corporate travel management happens within enterprises. Corporations can leverage AI in predicting prices, making reservations, and enforcing company policies. Companies utilize advanced analytics tools to manage travel budgets effectively and increase decision-making efficiency, particularly those from the financial services and technology industries.
• Corporate travel practices in North America have evolved towards carbon tracking and environmental, social, and governance (ESG) reporting. Increased responsibility over Scope 3 emissions has made corporations take up travel-related actions like using railways instead of flights and carbon offset programs.

Europe B2B travel market accounted for a share of 28.8% and generated revenue of USD 10.2 billion in 2025.

• The European companies consider carbon reduction and compliance with the principles of ESG when planning their travel. Many businesses introduce carbon budgeting practices and favor rail transportation for their business trips within the region.
• In Europe, it is observed that intra-European rail travel is well-developed with the availability of high-speed rail lines. European organizations choose trains as a means of transport for short business trips for the sake of cost effectiveness and lower emissions.
• European businesses conduct activities across several countries, which require an advanced travel management system capable of operating in different languages, currencies and adhering to various regulations.
• European companies use the tender procedure while choosing travel management solutions. The focus areas include the need to reduce costs and improve sustainability and negotiating skills.

Germany dominates the B2B travel market, showcasing strong growth potential, with a CAGR of 10.9% from 2026 to 2035.

• Germany boasts a powerful manufacturing industry, which causes high corporate travel needs for logistics coordination, factory tours, and business expansion abroad. The big manufacturers have stable travel needs internationally.
• German companies often travel due to international trade relations and export operations. The nature of business travel for German companies implies close connections with international partners.
• German businesses lead the way in introducing carbon budgeting and other sustainable practices. Companies prioritize rail and low-emission transport options aligned with national ESG goals.
• Germany is experiencing strong adoption of airline NDC distribution models, enabling access to dynamic fares and bundled offerings through corporate travel platforms, improving pricing transparency and efficiency.

The Asia Pacific B2B travel market is anticipated to grow at the highest CAGR of 12.8% from 2026 to 2035 and generated revenue of USD 7.9 billion in 2025.

• APAC represents the most dynamic market because of increasing corporate travel in India, China, and Southeast Asian countries fueled by growing economy and globalization.
• There is unequal penetration of digital in APAC because of well-developed markets with sophisticated technology solutions such as Japan and Singapore, and emerging markets that shift to e-travel booking quickly.
• The number of corporate travelers in intra-Asian destinations increases fast because of the emergence of international trade agreements, supply chains and global expansion of companies.
• E-travel booking platforms have become more localized, introducing local payment methods, languages, and culturally appropriate services that meet the needs of a particular country.
• APAC is the fastest-growing region because of increasing corporate travel in India, China, and Southeast Asian countries fueled by growing economy and globalization.

China B2B travel market is estimated to grow with a CAGR of 13.8% from 2026 to 2035.

• China’s growth in domestic travel due to business within the country is being fueled through national sales operations, infrastructure creation, and regional expansion into various provinces.
• The Belt and Road initiative is boosting travel needs internationally for Chinese companies expanding their activities of trade, infrastructure creation, and investment in Asia, Africa, and Europe.
• The Chinese corporate travel environment is heavily influenced by mobile booking solutions incorporating payment systems such as Alipay, WeChat Pay, and super app booking solutions.
• Small and medium-sized enterprises in China have moved away from unstructured booking channels to travel management platforms.

Latin America B2B travel market shows lucrative growth over the forecast period.

• Latin America is moving from unorganized methods of travel bookings to organized corporate travel programs.
• Online booking portals and mobile travel booking platforms are being increasingly adopted, taking place of the conventional booking system using travel agents.
• Financial instability and foreign currency fluctuation impact corporate travel expenditure budgets, which is why firms are adopting more dynamic budgeting techniques.
• Growing international business integration within LATAM nations is resulting in greater business trips within the region, particularly between Brazil, Mexico, Chile, and Colombia.
   

Brazil B2B travel market is estimated to grow with a CAGR of 12.4% from 2026 to 2035 and reach USD 3.1 billion in 2035.

• A big economy like Brazil creates demand for substantial internal corporate travel, notably for trips to São Paulo and Rio de Janeiro.
• Brazilian organizations are engaging in overseas expansion, hence increased travel to other markets for investment, partnerships, and other activities.
• Organizations are now embracing professional travel management solutions as they seek better financial control and booking processes.
• Corporate travel through online platforms is on the increase in Brazil at the expense of traditional booking platforms.

Middle East and Africa B2B travel market accounted for USD 1.1 billion in 2025 and is anticipated to show lucrative growth over the forecast period.

• In MEA, there has been rapid growth in business travel due to increased diversification and foreign investments in infrastructural development projects in the region. In addition to this, there has been an increase in demand for business travel among energy, construction, and financial sectors. There has also been the adoption of technology platforms for business bookings.
• Countries such as Dubai, Abu Dhabi, and Johannesburg are organizing global conventions, exhibitions, and other major corporate functions. Such activities have increased high-valued business travel, demand for hotels, and business travel in this region.
• Digitalization has been gaining momentum in this region. Especially in the Gulf states, there have been many organizations utilizing AI-based travel solutions, mobile booking tools, and integrated expense management.
• In Africa, there has been a disparity in adoption due to the lack of infrastructure development there. There are increased considerations regarding geopolitical risks, terrorism, and other travel risks. For that matter, many companies have been focusing on duty of care platforms for travelers' protection and travel risk management software.

UAE market is expected to experience substantial growth in the Middle East and Africa B2B travel market, with a CAGR of 11.5% from 2026 to 2035.

• The UAE is a top-performing nation in terms of MICE tourism with international conferences and summits held in Dubai and Abu Dhabi. It is an active event market with guaranteed continuous demands for corporate travel, hotel bookings and flights. Thus, the country acts as a transit zone for the movement of business travelers from different parts of the world.
• UAE serves as headquarters of multinational enterprises dealing with businesses within Middle Eastern region and beyond, especially in Africa and Southern Asian nations. As a result, there are numerous executive-level travels that benefit from the advanced aviation connectivity, good government policies and infrastructural facilities for cross-border corporate operations.
• In terms of technology, the nation is taking giant steps toward smart travels characterized by AI booking, biometric identification in airports and overall digital travel platforms. In addition, government-backed initiatives of digital transformation have greatly increased efficiencies in travel, enhanced corporate mobility and facilitated integration between different airlines and corporate travel management systems.
• UAE has witnessed huge investments in premium travel services. The high income of expatriates working in the country and multinational executives traveling there make many companies focus on executive flights, luxury hotels and personalized concierge services.

B2B Travel Market Share

• The top 7 companies in the market are Amex GBT, BCD Travel, SAP Concur, FCM Travel, Navan, CTM and TravelPerk contributing 26% of the market in 2025.
• Amex GBT is a global market leader with a significant enterprise footprint and travel tech platforms such as Neo and Egencia. The company's 2025 merger with CWT helped improve its scale and client portfolio. Competitive advantages include global operations, SAP Concur partnership, and AI-based travel solutions for large organizations.
• BCD Travel is an independently owned global TMC having a significant presence in North America, Europe, and APAC. Competitive advantages include TripSource technology, sustainability initiatives, and localized services. BCD's independence allows it to implement a long-term strategic focus, strong client retention rate, and personalized corporate travel services.
• SAP Concur is a leading solution provider of travel and expense management software as a service (SaaS). SAP Concur offers end-to-end integration of travel bookings and expense reporting within ERP systems. Its competitive advantages include expense automation, artificial intelligence assistants, and integration with enterprise software.
• FCM Travel belongs to the Flight Centre Travel Group. The company specializes in mid-market corporate travel with tailored and flexible travel services. FCM combines a solid regional presence, including APAC, with scalable technology platforms. Its growth drivers are RFP wins, sustainability initiatives, and North American expansion.
• Navan is a digital-native corporate travel platform integrating travel booking, expense management, and corporate cards. It targets SMB and mid-market firms with AI-powered, mobile-first solutions. Competitive advantages include user experience, automation, and rapid international expansion, supported by strong growth and profitability momentum.
• CTM is an Australian-based global TMC with strong APAC leadership and growing presence in North America and Europe. It focuses on proprietary technology, cost efficiency, and acquisitions-leading expansion. CTM emphasizes service quality, client retention, and scalable corporate travel solutions across diverse industries.
• TravelPerk is a fast-growing SME-focused travel platform offering integrated booking, expense, and compliance solutions. It differentiates through self-service UX, transparent pricing, and AI-driven automation. Growth is fueled by acquisitions like AmTrav and Yokoy, strong funding, and rapid expansion in Europe and the US.

B2B Travel Market Companies

Major players operating in the B2B travel industry are:

• Amex GBT
• BCD Travel
• Christopherson Business Travel
• CTM (Corporate Travel Management)
• Direct Travel
• FCM Travel
• JTB Business Travel
• Maritz Global Events
• Navan 
• SAP Concur
• TravelPerk 

• Competitive dynamics are developing via mergers and acquisitions, strategic alliances, technological advancement, and entrance of pure software-based travel providers competing with traditional TMC models. Success drivers will increase focus on technology platform strength, AI applications, distribution of NDC content, sustainability offerings, and integrated travel and expenses management rather than just transactional services and discounts.
• Market concentration will be increasing through strategic acquisitions such as Amex GBT acquiring CWT, TravelPerk acquiring Yokoy and AmTrav, and other smaller deals. Consolidation trends will continue during the entire forecast period, while some level of fragmentation will remain, as even very large TMC providers serve only a certain part of the market.

B2B Travel Industry News

• In October 2025, Amex GBT and SAP Concur formed a strategic alliance to co-develop an integrated travel, expense, and payments platform. The partnership enables AI-driven personalization, unified workflows, and enhanced data integration, improving compliance, booking efficiency, and end-to-end corporate travel management.
• In August 2025, Amex GBT completed its USD 540 million acquisition of CWT after regulatory approvals. The merger created the world’s largest TMC, delivering expected synergies and expanding technology capabilities, global client reach, and strengthening platforms like Neo, Egencia, and Select.
• In April 2025, Sabre sold its Hospitality Solutions business to TPG for USD 1.1 billion to focus on core travel distribution and GDS operations. The move supports investment in NDC, corporate travel technology, and data-driven travel ecosystem expansion.
• In January 2025, TravelPerk raised USD 200 million in Series E funding and acquired Yokoy to strengthen its integrated travel and expense platform. The move supports US expansion, AI development, and mid-market growth, with the company exceeding USD 200 million revenue and EBITDA break even.

The B2B travel market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue ($ Mn/Bn) from 2022 to 2035, for the following segments:

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Market, By Service

• Transportation
• Accommodation
• Meetings, Incentives, Conferences, and Exhibitions (MICE)
• Travel insurance
• Other
  • Visa services
  • Concierge services
  • Travel consulting

Market, By Booking mode

• Online booking
• Offline booking

Market, By Enterprise size

• Large enterprises
• SMEs

Market, By End use

• Financial services & consulting
• Technology & manufacturing
• Healthcare & pharmaceuticals
• Government & education
• Others

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • Vietnam
  • Indonesia
• Latin America
  • Brazil
  • Mexico
  • Argentina
• MEA
  • South Africa
  • Saudi Arabia
  • UAE