Authors:
Preeti Wadhwani, Aishvarya Ambekar
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B2B Travel Market Size & Share 2026-2035
Report ID: GMI10314
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Published Date: May 2026
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B2B Travel Market
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B2B Travel Market Key Takeaways
Market Leader: Amex GBT led with over 10% market share in 2025.
Leading Players: Top 5 players in this market include Amex GBT, BCD Travel, FCM Travel, Navan, SAP Concur, which collectively held a market share of 33% in 2025.
B2B Travel Market Size
The global B2B travel market was valued at USD 35.3 billion in 2025. The market is expected to grow from USD 38.1 billion in 2026 to USD 96.1 billion in 2035 at a CAGR of 10.8%, according to latest report published by Global Market Insights Inc.
To enhance service integration and gain access to more content for their clients, travel management companies (TMCs), technology providers (TPs) and distribution platforms are forming strategic partnerships. These partnerships benefit TMCs’ corporate clients by offering improved pricing structure options, increased automated systems for booking and processing travel arrangements, and superior support services for their travelers. In March 2024, American Express Global Business Travel acquired CWT in a USD 540 million transaction by combining the two companies’ existing technology capabilities and customer bases into one stronger global technology platform.
Corporate travel budgets are growing as businesses are doing in-person meetings, engagement with clients internationally. In 2025, the increase in corporate travel budgets is driving higher expenditure on airfare, lodging and managed travel services. Corporate travel budgets have grown approximately 12 to 15 % compared with 2023 in North America, reflecting stronger investment in business development, workforce mobility, and relationship-building activities.
The management systems are evolving, resulting in improved booking efficiency, compliance with corporate travel policies and increased role of corporate travel expenditures. The continued evolution of these technologies is helping TMCs to ease the trip planning process and reduce the administrative burden associated with travel management. For instance, in 2025 SAP Concur launched its Booking Agent product, an AI-powered conversational tool that automates the itinerary planning process and makes it easier for corporate travel users to book their business travel.
Corporate travelers need user-friendly booking processes, personalized recommendations and seamless support during their travels. Many businesses are mixing travel platforms to provide a more user-friendly, fully supported and easier to access solution for their employees. In 2025, Delta Air Lines launched an upgraded version of its Delta Business program, with advanced tools that help travel managers with customized, frictionless experiences and improved overall program efficiency.
B2B Travel Market Trends
Artificial Intelligence (AI) is completely revolutionizing the entire business-to-business travel process by automating booking, to personalization, to expense processes and policy compliance with all Company Travel Policy across the entire travel lifecycle. It reduces the amount of human involvement and makes the experience of travelling for all more enjoyable using predictive analytics and recommendations. In October, 2025, American Express Global Business Travel (GBT) announced strategic alliance with SAP Concur focused on AI to enhance their travel programs by the personalization of their combined global data.
Sustainability has become a key element in corporate travel policies; therefore, there is a concerted effort by corporations to track their carbon footprint when travelling, as well as to stay in eco-friendly hotels and use low-emission transport options when conducting business. Additionally, companies take ESG (Environment Social and Governance) factors into account in their travel decisions as they strive to comply with regulations while fulfilling stakeholder expectations. In May 2024 Reed & Mackay announced their partnership with Clarasight to develop Corporate Travel programs that contain detailed carbon footprint tracking capabilities.
The NDC (New Distribution Capability) from IATA is changing the way airlines distribute revenue via airlines content. Using Application Programming Interface (API) technology, they allow airlines to present their offerings in a richer manner and dynamically price their products and improve travel experience. In February 2024, Sabre enabled NDC distribution feature for SAP Concur, marking a significant milestone toward the widespread adoption of NDC across the corporate travel sector.
The use of travel and expense management (T&E) is enabling travel booking, expense reporting and payment capabilities to be combined into a single platform, allowing for improved visibility, compliance and cost controlling. T&E convergence also reduce administrative burden and improve financial accuracy for companies by providing centralized data and analytical tools to companies. On January 4, 2025, TravelPerk announced about its acquisition of Yokoy, a technology company that specializes in developing integrated travel and expense management solutions.
B2B Travel Market Analysis
Based on booking mode, the market is divided into online and offline booking. The online booking segment dominated the market, accounting for 65% in 2025 and is expected to grow at a CAGR of 11.2% through 2026 to 2035.
Based on service, the B2B travel market is segmented into transportation, accommodation, meetings, incentives, conferences, and exhibitions (MICE), travel insurance and other services. Accommodation segment dominates the market with 22% share in 2025, and the segment is expected to grow at a CAGR of 10.9% from 2026 to 2035.
Based on end use, the B2B travel market is segmented into financial services & consulting, technology & manufacturing, healthcare & pharmaceuticals, government & education and others. Financial services & consulting segment is expected to dominate the market with a share of 28% in 2025.
U.S. B2B travel market reached USD 11.7 billion in 2025, with a CAGR of 10% from 2026 to 2035.
North America dominated the B2B travel market with a market size of USD 13.4 billion in 2025.
Europe B2B travel market accounted for a share of 28.8% and generated revenue of USD 10.2 billion in 2025.
Germany dominates the B2B travel market, showcasing strong growth potential, with a CAGR of 10.9% from 2026 to 2035.
The Asia Pacific B2B travel market is anticipated to grow at the highest CAGR of 12.8% from 2026 to 2035 and generated revenue of USD 7.9 billion in 2025.
China B2B travel market is estimated to grow with a CAGR of 13.8% from 2026 to 2035.
Latin America B2B travel market shows lucrative growth over the forecast period.
Brazil B2B travel market is estimated to grow with a CAGR of 12.4% from 2026 to 2035 and reach USD 3.1 billion in 2035.
Middle East and Africa B2B travel market accounted for USD 1.1 billion in 2025 and is anticipated to show lucrative growth over the forecast period.
UAE market is expected to experience substantial growth in the Middle East and Africa B2B travel market, with a CAGR of 11.5% from 2026 to 2035.
B2B Travel Market Share
B2B Travel Market Companies
Major players operating in the B2B travel industry are:
10% market share
Collective market share in 2025 is 33%
B2B Travel Industry News
The B2B travel market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue ($ Mn/Bn), volume (number of trips/bookings) from 2022 to 2035, for the following segments:
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Market, By Service
Market, By Booking mode
Market, By Enterprise size
Market, By End use
The above information is provided for the following regions and countries:
Table of Contents
Chapter 1 Methodology
Chapter 2 Executive Summary
Chapter 3 Industry Insights
Chapter 4 Competitive Landscape, 2025
Chapter 5 Market Estimates & Forecast, By Service, 2022 - 2035 ($Mn,number of trips)
Chapter 6 Market Estimates & Forecast, By Booking mode, 2022 - 2035 ($Mn, number of bookings)
Chapter 7 Market Estimates & Forecast, By Enterprise size, 2022 - 2035 ($Mn,number of trips)
Chapter 8 Market Estimates & Forecast, By End use, 2022 - 2035 ($Mn,number of trips)
Chapter 9 Market Estimates & Forecast, By Region, 2022 - 2035 ($Mn,number of trips)
Chapter 10 Company Profiles
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The companies listed in this report are a curated selection - not the full competitive universe.
Our market revenue calculations use a bottom-up methodology that accounts for all players across all regions - including manufacturers, distributors, and specialists not individually profiled. The profiles section spotlights strategically significant players; it does not define the scope of our market sizing.
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Research methodology, data sources & validation process
This report draws on a structured research process built around direct industry conversations, proprietary modelling, and rigorous cross-validation and not just desk research.
Our 6-step research process
1. Research design & analyst oversight
At GMI, our research methodology is built on a foundation of human expertise, rigorous validation, and complete transparency. Every insight, trend analysis, and forecast in our reports is developed by experienced analysts who understand the nuances of your market.
Our approach integrates extensive primary research through direct engagement with industry participants and experts, complemented by comprehensive secondary research from verified global sources. We apply quantified impact analysis to deliver dependable forecasts, while maintaining complete traceability from original data sources to final insights.
2. Primary research
Primary research forms the backbone of our methodology, contributing nearly 80% to overall insights. It involves direct engagement with industry participants to ensure accuracy and depth in analysis. Our structured interview program covers regional and global markets, with inputs from C-suite executives, directors, and subject matter experts. These interactions provide strategic, operational, and technical perspectives, enabling well-rounded insights and reliable market forecasts.
3. Data mining & market analysis
Data mining is a key part of our research process, contributing nearly 20% to the overall methodology. It involves analysing market structure, identifying industry trends, and assessing macroeconomic factors through revenue share analysis of major players. Relevant data is collected from both paid and unpaid sources to build a reliable database. This information is then integrated to support primary research and market sizing, with validation from key stakeholders such as distributors, manufacturers, and associations.
4. Market sizing
Our market sizing is built on a bottom-up approach, starting with company revenue data gathered directly through primary interviews, alongside production volume figures from manufacturers and installation or deployment statistics. These inputs are then pieced together across regional markets to arrive at a global estimate that stays grounded in actual industry activity.
5. Forecast model & key assumptions
Every forecast includes explicit documentation of:
✓ Key growth drivers and their assumed impact
✓ Restraining factors and mitigation scenarios
✓ Regulatory assumptions and policy change risk
✓ Technology adoption curve parameter
✓ Macroeconomic assumptions (GDP growth, inflation, currency)
✓ Competitive dynamics and market entry/exit expectations
6. Validation & quality assurance
The final stages involve human validation, where domain experts manually review filtered data to identify nuances and contextual errors that automated systems might miss. This expert review adds a critical layer of quality assurance, ensuring data aligns with research objectives and domain-specific standards.
Our triple-layer validation process ensures maximum data reliability:
✓ Statistical Validation
✓ Expert Validation
✓ Market Reality Check
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Verified data sources
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Industry databases
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GMI archive
13,000+ published studies across 30+ industry verticals
Trade data
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Parameters studied & evaluated
Every data point in this report is validated through primary interviews, true bottom-up modelling, and rigorous cross-checks. Read about our research process →