Automotive Electronics Control Unit (ECU) Market Size By Application (Powertrain, Chassis Electronics, Safety & Security, Entertainment, Communication & Navigation), Industry Outlook Report, Regional Analysis, Application Potential, Price Trends, Competitive Market Share & Forecast, 2016 – 2023
Published Date: March 2016 | 104 Pages | Report ID: GMI109 Report Format: PDF
Automotive ECU Market size in 2015 was over USD 32 billion, it is further projected to grow at 7% CAGR from 2016 to 2023.
China Automotive ECU Market size, by application, 2012-2023 (USD Billion)
Incorporation of several electronic technologies in an automobile for various additional functionalities such as advanced control, safety, security, infotainment and communication will drive the automotive ECU market size.
Technological upgrades in hardware and software, and their operational prioritization has presented major challenges for Tier 1 manufacturers and suppliers in the industry. Rising complexities in operation and control for the users are expected to pose a major hindrance to the automotive ECU market growth. Low flexibility in redesigning or reusing microcontrollers has resulted in more complexities. which will negatively affect the industry revenue.
Automotive ECU Market, By Application
Safety applications led the overall automotive ECU market share, the segment was valued at USD 9 billion in 2015. These consist of airbags, anti-theft systems, pre-crash safety, keyless entry, and TPMS. Increasing concerns for passenger safety, and mandatory regulations are expected to augment the overall industry demand.
Features offered such as map views, distance and functions for voice prompts, and schematic pictographs will enhance the convenience of the driver and passengers and give impetus to the automotive ECU market share in the communication and navigation sector.
Automotive ECU Market, By Region
Asia Pacific accounted for a significant percentage of the automotive ECU market share in 2015, and will continue to lead the revenue, at 7.2% CAGR from 2016 to 2023. High automobile production in the region, rising safety standards, and fuel economy concerns are the key driving factors in the price-sensitive region. Presence of high growth such as China, India and Japan will also provide a stabilized growth platform for the industry.
Europe automotive ECU market size was valued at over USD 8 billion in 2015. Government mandates regarding installation of AEBS for effective passenger, drivers, and children safety will support the regional demand.
Regulatory mandates for the incorporation of advanced safety systems will provide potential growth avenues over the forecast timeframe. For instance, the National Highway Traffic Safety Administration (NHTSA) in the U.S. issued notice of proposed rulemaking (NPRM) to mandate V2V (vehicle to vehicle) communications. Similar regulations in Europe and China to mandate the use of electronic systems for advanced safety will drive the automotive ECU market size from 2016 to 2023.
Competitive Market Share
Key players contributing to automotive ECU market share are Johnson Controls, ZF TRW, Robert Bosch, Delphi, Denso, and Continental. Other participants include Lear Corp., Faurecia, Aisin Seiki, and Hyundai. Mergers and acquisitions are the key strategies adopted by participants in order to improve their product base. High initial investment is likely to pose a potential barrier for new entrants. However, the industry is already characterized by the presence of large number of local as well as international participants across the globe.
Improving lifestyle, rise in demand for automobiles along with luxury vehicles will drive the automotive ECU market share from 2016 to 2023. With the additional automated system incorporation with every passing year, the industry is expected witness significant growth. Rising interest regarding green technologies has surge the demand for electric vehicles, energy efficient automobiles, and eco-driver assist systems.
Automotive ECU Industry Background
The global automotive ECU market is driven by innovation and technological advancements. Companies invest immensely in R&D operations to offer differentiated solutions to gain business share for different types and classes of vehicles.
Global average number of ECUs utilized per vehicle has witnessed considerable increase over the years. An increased number of features in the average car, along with evolving consumer dynamics and preferences may present potential growth prospects for new market entrants. The burgeoning ADAS industry on account of increased safety concerns will also lead to increased consumption in the coming years.
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