Amaranth Market Size & Share 2025 to 2034
Market Size by Product, Nature, Application Analysis, Share, Growth Forecast.
Report ID: GMI3836
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Published Date: November 2024
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Report Format: PDF
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Authors:
Kiran Pulidindi, Kunal Ahuja
Amaranth Market Size
The global amaranth market size was valued at USD 9.3 billion in 2024 and is estimated to grow at a CAGR of over 18.1% from 2025 to 2034.
Amaranth Market Key Takeaways
Market Size & Growth
Key Market Drivers
Challenges
In recent years, autoimmune disorders, including Celiac disease, have seen a rise in prevalence. Celiac disease, which affects individuals with a hereditary predisposition, impacts approximately 1% of the global population, translating to around 2 billion people in the U.S., as reported by the National Institute of Diabetes and Digestive and Kidney Diseases. For those with Celiac disease, gluten consumption poses a threat to their small intestine. This underscores the critical demand for gluten-free, nutritious foods, which in turn, is poised to boost the amaranth market share.
Due to its rich nutritional profile, health benefits, and gluten-free nature, amaranth flour finds extensive use in various bakery and confectionery products, as well as in numerous regional delicacies. With a growing consumer shift towards natural and plant-based alternatives, the demand for amaranth and its derivatives is projected to see substantial growth in the coming years.
Amaranth Market Trends
Amaranth is witnessing a surge in demand, driven by a consumer shift towards plant-based, gluten-free, and nutrient-rich foods. As ancient grains gain traction, amaranth stands out for its high protein, fiber content, and essential amino acids, making it a staple in health-focused diets. The market is further buoyed by a growing preference for sustainable and non-GMO ingredients, with amaranth emerging as a green alternative. Its versatility is evident as amaranth finds its way into snacks, cereals, and dietary supplements. Moreover, the organic and functional food sectors are increasingly adopting amaranth, broadening its reach across various markets.
Amaranth Market Analysis
The amaranth industry is growing quickly due to more people wanting plant-based, gluten-free, and nutritious foods. New products like amaranth snacks, cereals, and flour are becoming popular as healthier options to traditional grains. Better food processing and new product recipes are making amaranth more versatile, leading to its use in functional foods and dietary supplements. The organic food sector is also adopting amaranth, boosting its market presence. The future looks bright for the market, with ongoing trends towards plant-based diets and sustainable ingredients driving growth.
The amaranth oil segment held over USD 6.1 billion in 2024, and it is anticipated to expand 17.7% of CAGR during 2025 to 2034. The demand for amaranth oil is increasing because of its health benefits and versatility. It is rich in essential fatty acids like omega-6 and omega-9, which support heart health, reduce inflammation, and improve skin health.
Amaranth oil also contains squalene, a natural antioxidant, making it popular in cosmetics and personal care products. As more consumers look for plant-based, sustainable, and functional oils, amaranth oil is becoming more popular in the food, beauty, and wellness industries. Its growing use in cooking, skincare, and dietary supplements is driving this demand.
The amaranth market from organic segment size dominated around USD 8.6 billion in 2024 and gained 17.7% CAGR from 2025 to 2034. Consumers are increasingly choosing healthier and sustainable food options, boosting the demand for organic amaranth. This rise is due to greater health awareness and environmental concerns.
Organic amaranth is rich in nutrients, including high-quality protein, fiber, and essential minerals, making it popular for plant-based and gluten-free diets. Its use in various food products like snacks, cereals, and flour, along with interest in ancient grains, is growing its market. Additionally, eco-friendly farming practices and certifications are attracting environmentally conscious consumers, driving further growth.
The food & beverage segment reached USD 4.1 billion in 2024 and gained 17.5% CAGR through 2034. The surging food and beverage industry is propelling the amaranth market's growth, driven by consumers' increasing preference for nutritious, gluten-free, and plant-based options. With its rich protein, fiber, and mineral profile, amaranth is becoming a sought-after ingredient in health-centric products such as snacks, cereals, and energy bars.
As the appetite for functional foods and ancient grains grows, amaranth finds its way into diverse offerings, from baked goods to plant-based protein items. Its adaptability in formulations, combined with heightened consumer awareness of its health advantages, is amplifying amaranth's footprint in the dynamic food and beverage landscape.
The U.S. amaranth market size accounted for USD 1.8 billion in 2024 and projected to expand at a 18% CAGR during the forecasts period. Several new trends are shaping the market in the U.S. One major trend is the focus on sustainable and eco-friendly farming. Amaranth is a drought-resistant crop that needs fewer pesticides and fertilizers, making it a good fit for these practices.
The rise of e-commerce platforms has also made amaranth products more available to more people. There is growing interest in using amaranth for alternative proteins, with manufacturers adding it to plant-based meat substitutes. Additionally, more people are meal prepping and cooking at home, which has increased the use of amaranth in flour and baking mixes, driving market demand.
Amaranth Market Share
The amaranth industry has many players involved in growing, processing, and selling amaranth products. Arrowhead Mills and Bob’s Red Mill Natural Foods are well-known brands that offer organic amaranth flour and grains, meeting the demand for gluten-free and healthy foods. Ardent Mills and Archer Daniels Midland Company (ADM) supply high-quality amaranth ingredients for food and industrial uses, using their large distribution networks and research skills. Apollo Agro Industries and A.G. Industries focus on growing and processing amaranth for food and animal feed, using their farming expertise.
Kilaru Naturals, Nature Bio-Foods, and Proderna Biotech are focusing on organic and sustainable farming to meet the growing demand for eco-friendly and natural products. NOW Foods and Organic Products India are key players in the health and wellness sector, offering amaranth-based supplements and functional foods. Pure India Foods focuses on organic and natural amaranth products, while Nature Bio-Foods strengthens its market presence with certifications that appeal to health-conscious consumers. These companies are driving growth through innovation, sustainability, and meeting the demand for plant-based, nutrient-rich foods.
Amaranth Market Companies
Major players operating in the amaranth industry are:
Amaranth Industry News
This amaranth market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) & volume (Kilo Tons) from 2021 to 2034, for the following segments:
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Market, By Product
Market, By Nature
Market, By Application
The above information is provided for the following regions and countries:
Research methodology, data sources & validation process
This report draws on a structured research process built around direct industry conversations, proprietary modelling, and rigorous cross-validation and not just desk research.
Our 6-step research process
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Data mining is a key part of our research process, contributing nearly 20% to the overall methodology. It involves analysing market structure, identifying industry trends, and assessing macroeconomic factors through revenue share analysis of major players. Relevant data is collected from both paid and unpaid sources to build a reliable database. This information is then integrated to support primary research and market sizing, with validation from key stakeholders such as distributors, manufacturers, and associations.
4. Market sizing
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✓ Competitive dynamics and market entry/exit expectations
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