Construction Equipment Rental Market Size & Share 2026-2035
Market Size by Product, by Earthmoving & Road Building Equipment, by Material Handling & Cranes, by Concrete Equipment.Download Free PDF
Report Content
Chapter 1 Methodology & Scope
1.1 Research approach
1.2 Quality Commitments
1.2.1 GMI AI policy & data integrity commitment
1.2.1.1 Source consistency protocol
1.3 Research Trail & Confidence Scoring
1.3.1 Research Trail Components
1.3.2 Scoring Components
1.4 Data Collection
1.4.1 Partial list of primary sources
1.5 Data mining sources
1.5.1 Paid sources
1.5.1.1 Sources, by region
1.6 Base estimates and calculations
1.6.1 Base year calculation for any one approach
1.7 Forecast
1.7.1 Quantified market impact analysis
1.7.1.1 Mathematical impact of growth parameters on forecast
1.8 Research transparency addendum
1.8.1 Source attribution framework
1.8.2 Quality assurance metrics
1.8.3 Our commitment to trust
Chapter 2 Executive Summary
2.1 Industry 360° synopsis
2.2 Key market trends
2.2.1 Regional
2.2.2 Product
2.2.3 Propulsion
2.2.4 Application
2.2.5 End Use
2.3 TAM Analysis, 2026-2035
2.4 CXO perspectives: Strategic imperatives
2.4.1 Key decision points for industry executives
2.4.2 Critical success factors for market players
2.5 Future outlook and strategic recommendations
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.1.1 Supplier landscape
3.1.2 Cost structure
3.1.3 Profit margin
3.1.4 Value addition at each stage
3.1.5 Vertical integration trends
3.1.6 Disruptors
3.2 Impact on forces
3.2.1 Growth drivers
3.2.1.1 Growing adoption of connected and software-defined vehicles.
3.2.1.2 Rising consumer demand for personalization and hands-free operation
3.2.1.3 Expansion of EV and autonomous vehicle segments
3.2.1.4 Increasing aftermarket and software upgrade opportunities
3.2.2 Industry pitfalls & challenges
3.2.2.1 Growing adoption of connected and software-defined vehicles.
3.2.2.2 Rising consumer demand for personalization and hands-free operation
3.2.3 Market opportunities
3.2.3.1 AI-driven predictive and generative assistants
3.2.3.2 Multimodal HMI adoption
3.2.3.3 Cloud connectivity and OTA updates
3.2.3.4 Regional adoption of intelligent cockpits
3.3 Technology trends & innovation ecosystem
3.3.1 Current technologies
3.3.2 Emerging technologies
3.4 Growth potential analysis
3.5 Regulatory landscape
3.5.1 North America
3.5.1.1 Occupational Safety and Health Administration (OSHA)
3.5.1.2 Environmental Protection Agency (EPA) Emission Standards
3.5.1.3 Transport Canada Workplace Safety & Equipment Regulations
3.5.2 Europe
3.5.2.1 EU Machinery Directive (MD) & CE Certification
3.5.2.2 EU Stage V Emission Standards
3.5.2.3 ISO 20474 (Earth-moving Machinery Safety Standards)
3.5.3 Asia-Pacific
3.5.3.1 Japan Industrial Safety & Health Act
3.5.3.2 China GB Standards for Construction Machinery
3.5.3.3 India AIS/Emission & Safety Guidelines
3.5.4 Latin America
3.5.4.1 Brazil INMETRO Certification
3.5.4.2 Colombia Ministry of Labor Safety Regulations
3.5.4.3 Argentina Construction Equipment Safety Guidelines
3.5.5 Middle East & Africa
3.5.5.1 UAE Federal Authority for Human Resources & ESMA Standards
3.5.5.2 Oman Ministry of Labor Equipment Safety Regulations
3.5.5.3 South Africa SABS Construction Equipment Standards
3.6 Porter's analysis
3.7 PESTEL analysis
3.8 Price trends
3.8.1 OEM Pricing models
3.8.2 Aftermarket pricing trends
3.8.3 Subscription purchase models
3.8.4 Regional price variations
3.9 Patent analysis
3.10 Sustainability and environmental aspects
3.10.1 Sustainable practices
3.10.2 Waste reduction strategies
3.10.3 Energy efficiency in production
3.10.4 Eco-friendly initiatives
3.10.5 Carbon footprint considerations
3.11 Asset Utilization & Fleet Productivity Benchmarking
3.12 Electrification Readiness & Transition Roadmap
3.13 Rental Penetration & Ownership Shift Analysis
3.14 Digitalization & Telematics Impact Analysis
Chapter 4 Competitive Landscape, 2025
4.1 Introduction
4.2 Company market share analysis
4.2.1 North America
4.2.2 Europe
4.2.3 Asia-Pacific
4.2.4 Latin America
4.2.5 Middle East & Africa
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
4.5 Key developments
4.5.1 Mergers & acquisitions
4.5.2 Partnerships & collaborations
4.5.3 New product launches
4.5.4 Expansion plans and funding
Chapter 5 Market Estimates & Forecast, By Product, 2022 - 2035 ($Bn, Units)
5.1 Key trends
5.2 Earthmoving & roadbuilding equipment
5.2.1 Backhoe
5.2.2 Excavator
5.2.3 Loader
5.2.4 Compaction equipment
5.2.5 Others
5.3 Material handling and cranes
5.3.1 Storage and handling equipment
5.3.2 Engineered systems
5.3.3 Industrial trucks
5.3.4 Bulk material handling equipment
5.4 Concrete equipment
5.4.1 Concrete pumps
5.4.2 Crusher
5.4.3 Transit mixers
5.4.4 Asphalt pavers
5.4.5 Batching plants
Chapter 6 Market Estimates & Forecast, By Propulsion, 2022 - 2035 ($Bn, Units)
6.1 Key trends
6.2 Diesel
6.3 CNG/LNG
6.4 Electric
Chapter 7 Market Estimates & Forecast, By Application, 2022 - 2035 ($Bn, Units)
7.1 Key trends
7.2 Residential Construction
7.3 Commercial Construction
7.4 Industrial Construction
7.5 Mining & Quarrying
Chapter 8 Market Estimates & Forecast, By End use, 2022 - 2035 ($Bn, Units)
8.1 Key trends
8.2 Construction Companies
8.3 Mining Operators
8.4 Rental Companies
8.5 Government & Municipalities
8.6 Industrial Users
Chapter 9 Market Estimates & Forecast, By Region, 2022 - 2035 ($Bn, Units)
9.1 North America
9.1.1 US
9.1.2 Canada
9.2 Europe
9.2.1 UK
9.2.2 Germany
9.2.3 France
9.2.4 Italy
9.2.5 Spain
9.2.6 Belgium
9.2.7 Netherlands
9.2.8 Sweden
9.2.9 Russia
9.3 Asia Pacific
9.3.1 China
9.3.2 India
9.3.3 Japan
9.3.4 Australia
9.3.5 Singapore
9.3.6 South Korea
9.3.7 Vietnam
9.3.8 Indonesia
9.4 Latin America
9.4.1 Brazil
9.4.2 Mexico
9.4.3 Argentina
9.5 MEA
9.5.1 South Africa
9.5.2 Saudi Arabia
9.5.3 UAE
Chapter 10 Company Profiles
10.1 Global Companies
10.1.1 Ashtead Technology (Sunbelt Rentals)
10.1.2 Capital Equipment Rental
10.1.3 Elliott Equipment Company
10.1.4 Herc Rentals
10.1.5 Hertz Equipment Rentals
10.1.6 JLG
10.1.7 John Deere Rental
10.1.8 Loxam
10.1.9 Ritchie Bros. Auctioneers
10.1.10 United Rentals
10.2 Regional Companies
10.2.1 Allmand Brothers
10.2.2 Atlas Rents
10.2.3 Bakersfield Rental
10.2.4 Maxim Crane Works
10.2.5 NESCO Rentals
10.2.6 Riwal
10.2.7 Stephenson's Rental Services
10.2.8 Sunstate Equipment
10.2.9 Toromont CAT
10.2.10 WesternOne
10.3 Emerging Companies
10.3.1 Allmand Brothers
10.3.2 Capital Equipment Rental
10.3.3 Bakersfield Rental
10.3.4 Sunstate Equipment
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Base Year: 2025
Companies covered: 24
Tables & Figures: 385
Countries covered: 25
Pages: 260
Download Free PDF
Base Year: 2025
Companies covered: 24
Tables & Figures: 385
Countries covered: 25
Pages: 260
Download Free PDF
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Preeti Wadhwani. 2026, February. Construction Equipment Rental Market Size By Product, By Propulsion, By Application, By End use, and Growth Forecast 2026-2035 (Report ID: GMI773). Global Market Insights Inc. Retrieved March 31, 2026, from https://www.gminsights.com/toc/details/construction-equipment-rental-market

Construction Equipment Rental Market
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Construction Equipment Rental Market Size
The global construction equipment rental market was estimated at USD 159.8 billion in 2025. The market is expected to grow from USD 168.7 billion in 2026 to USD 277.2 billion in 2035, at a CAGR of 5.7% according to latest report published by Global Market Insights Inc.
The construction equipment rental industry has some of its highest levels of demand for earth moving equipment, materials handling equipment and aerial lift equipment across all three major market segments such as residential, commercial and large construction. While the contractors that are the smallest and mid-sized are the most rapid adopters of rental equipment, the largest contractors are increasingly utilizing rented equipment as a method of managing their peak rental demand and specialized rental equipment needs.
This market is currently changing as companies that provide rental services are changing their business models and service levels by focusing on growing or retaining their customer base, bundling their rentals services, and offering predictable pricing. For instance, in November 2024, United Rentals launched a subscription-based rental offer for contractors that have predictable rental needs for their equipment; contractors will have simplified billing, guaranteed equipment availability, and more consistent estimating of the total costs of the rental.
The COVID-19 pandemic caused temporary disruption but ultimately strengthened the construction equipment rental industry. Project delays and lower rental usage, especially for commercial and industrial construction, were caused by COVID-related lockdowns, labor shortages, and supply chain issues throughout 2020. At the same time, as capital budgets tightened and ownership risk increased, many contractors began shifting from purchasing equipment to renting it on an accelerated schedule, which is continuing to accelerate the asset-light model’s development. The post-pandemic recovery was primarily driven by government stimulus programs and increased infrastructure spending.
In North America, there is a strong rental ecosystem, support from high levels of infrastructure spending, and large amounts of commercial construction have resulted in this region growing to account for more than 50% of the global construction equipment rental market. Additionally, due to the number of new entrants into the market seeking to expand through the renting of equipment, competition is intensifying, and fleets are diversifying. For example, in October 2025, equipment manufacturers with Chinese-based parent companies, including LGMG, LiuGong, and Sany, made notable inroads into the U.S. market by emphasizing equipment rentals, using rental fleets as a low-barrier strategy to build brand visibility, customer trust, and localized distribution in a highly competitive market.
The rapid growth of the Asia-Pacific region’s construction equipment rental market is being driven by urbanization, improvements in infrastructure, and a gradual shift from equipment ownership to equipment rentals. Rental providers are increasingly introducing electric and compact equipment to support urban and indoor construction needs. For instance, In September 2025, Kita Machinery Industry advanced Japan’s construction sector by renting electric excavators nationwide, including the ECR25 Electric, which is clean, quiet, and environmentally considerate solutions.
Construction Equipment Rental Market Trends
Rental companies are expanding their fleets to meet the needs of specific construction industries such as renewable energy, tunneling and large infrastructure projects. As a result, equipment rental companies are offering purpose-built equipment to access high-value contracts tied to specific projects and develop loyal customers. The expansion of focused fleet growth further illustrates the trend of focused fleet growth to meet the demands of new construction industries.
For example, in February 2025 Herc Rentals began providing specialty rental equipment for businesses involved in renewable energy, especially for companies that build solar farms or install wind turbines. In addition to many types of specialty equipment like all-terrain cranes, heavy forklifts and pile driving equipment, Herc has created a division dedicated to providing specialized equipment for projects in the renewable energy field.
Consolidation and strategic mergers are allowing rental companies to grow their market share and improve their density of branches within a geographic area, thus expanding their service area for rentals in prime markets. This will allow for quick delivery times, improved fleet utilization, and more responsive local relationships with customers.
In December 2024 Loxam completed the acquisition of a regional rental company in Spain with thirty-five branch locations, thus growing its presence in the Iberian Peninsula by eleven branches. This type of acquisition represents the continuing trend of regional consolidation to create market dominance and operational efficiencies, particularly among rental companies operating in the European and Asian Pacific regions of the world.
With sustainability quickly becoming a popular topic in the industry, many rental companies have begun adding electric, hybrid and low-emission equipment to their offerings to meet contractor demand and stay compliant with the new regulations regarding equipment emissions. The fact that these types of machines are quieter and cleaner than their diesel counterparts make them even more appealing to contractors working on construction sites located in urban areas or areas where environmental sensitivity is a concern.
In addition to ensuring they meet Environmental, Social & Governance ("ESG") requirements for their fleets, offering eco-friendly machinery provides rental companies with a means of differentiating themselves from their competitors in an increasingly competitive marketplace. Given that most contractors are now selecting rental companies that can provide them with sustainable equipment options without sacrificing on performance; this creates a strong incentive for rental companies to expand the number of green machines they have in their fleets.
Construction Equipment Rental Market Analysis
Based on product, the market is divided into earthmoving & roadbuilding equipment, material handling and cranes, and concrete equipment. Earthmoving & roadbuilding equipment segment dominated the market accounting by 57% in 2025 and is expected to grow at a CAGR of 4.9% from 2026 to 2035.
Based on propulsion, the construction equipment rental market is categorized into Diesel, CNG/LNG, and Electric. Diesel segments dominated the market with 93% share in 2025, and the segment is expected to grow at a CAGR of 5.2% between 2026 to 2035.
Based on application, the market is divided into residential construction, commercial construction, industrial construction, and mining & quarrying. Commercial construction dominates the market and was valued at USD 68 billion in 2025.
US dominated North America construction equipment rental market with revenue of USD 75.6 billion in 2025.
China construction equipment rental market will grow tremendously with CAGR of 9.5% between 2026 and 2035.
The Europe construction equipment rental market in Germany will experience robust growth during 2026-2035.
The Brazil will experience robust growth of 6.6% between 2026 and 2035.
UAE construction equipment rental market will grow tremendously with CAGR of 6.3% between 2026 and 2035.
Construction Equipment Rental Market Share
The top 5 companies in the market are United Rentals, Ashtead Technology, Herc Rentals, Loxam, and H&E Equipment. These companies hold around 25% of the market share in 2025.
Construction Equipment Rental Market Companies
Major players operating in the construction equipment rental industry include:
Construction Equipment Rental Industry News
The construction equipment rental market research report includes in-depth coverage of the industry with estimates & revenue ($Bn) and volume (Units) from 2022 to 2035, for the following segments:
Market By Product
Market By Propulsion
Market By Application
Market By End use
The above information is provided for the following regions and countries: