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Point of Care Ultrasound Market Size
The global point of care ultrasound market was valued at USD 4.2 billion in 2025 and is projected to grow from USD 4.5 billion in 2026 to USD 8.4 billion by 2035, expanding at a CAGR of 7.2%, according to the latest report published by Global Market Insights Inc. The steady growth of the market is driven by the increasing prevalence of chronic diseases, advancements in point-of-care ultrasound technology, and a growing geriatric population base.
To get key market trends
The market grew from USD 3.6 billion in 2022 to USD 4 billion in 2024. The rising prevalence of chronic diseases, such as cardiovascular diseases, cancer, kidney disorders, and other chronic conditions, is a major driver for the POCUS market. For example, according to the World Health Organization (WHO), noncommunicable diseases (NCDs) are responsible for 41 million deaths annually, accounting for 74% of global mortality. Each year, 17 million people die from NCDs before reaching the age of 70, with 86% of these premature deaths occurring in low- and middle-income countries.
These statistics highlight that the increasing burden of NCDs, including cardiovascular diseases, cancer, kidney disorders, and other chronic conditions, is significantly driving the demand for POCUS. The ability of POCUS to provide rapid, bedside imaging for diagnosis, monitoring, and procedural guidance makes it an essential tool in managing these chronic illnesses.
Additionally, the growing geriatric population base is a significant driver for the point-of-care ultrasound market. As global demographics shift toward older age groups, the prevalence of age-related conditions such as cardiovascular diseases, cancer, kidney disorders, and musculoskeletal issues continues to rise, creating greater demand for rapid and accessible diagnostic tools.
For instance, according to the WHO, the global population aged 60 years and over is projected to increase from 1 billion in 2020 to 1.4 billion by 2030, eventually doubling to 2.1 billion by 2050. Furthermore, the number of individuals aged 80 years and older is expected to triple from 2020 to 2050, reaching 426 million. Thus, this demographic shift underscores the growing need for portable, real-time imaging solutions like POCUS, which enable timely diagnosis and monitoring of chronic and age-related conditions at the point of care.
A point-of-care ultrasound (POCUS) refers to the use of portable ultrasound devices at the patient’s bedside or point of care to obtain real-time diagnostic images and guide clinical decisions. Unlike traditional ultrasound performed in radiology departments, POCUS is typically used by the treating clinician during patient care. It enables rapid assessment, procedural guidance, and monitoring without the delays associated with conventional imaging workflows.
Point of Care Ultrasound (POCUS) Market Report Attributes
Key Takeaway
Details
Market Size & Growth
Base Year
2025
Market Size in 2025
USD 4.2 Billion
Market Size in 2026
USD 4.5 Billion
Forecast Period 2026 - 2035 CAGR
7.2%
Market Size in 2035
USD 8.4 Billion
Key Market Trends
Drivers
Impact
Increasing prevalence of chronic diseases
POCUS demand is increasing as a rapid, non-invasive diagnostic tool for cardiovascular, cancer, kidney, and respiratory conditions, leading to higher adoption in hospitals, clinics, and home care settings.
Rising demand for bedside diagnostics
The integration of POCUS in emergency and critical care settings is accelerating, improving patient outcomes and reducing reliance on centralized imaging departments.
Technological advancements in POCUS systems
Enhancements in image quality, portability, and connectivity are making POCUS more accessible and expanding its clinical applications.
Growing geriatric population base
Increases utilization of POCUS for age-related conditions such as heart failure, COPD, and musculoskeletal disorders, driving market growth globally.
Pitfalls & Challenges
Impact
High cost of POCUS devices
Limits adoption in resource-constrained settings and smaller healthcare facilities, slowing penetration in emerging markets.
Stringent regulatory scenario
Delays in product approvals and increased compliance costs are creating barriers for new entrants and slowing innovation cycles.
Opportunities:
Impact
Growing healthcare expansion in emerging economies
Opens new markets for affordable, portable POCUS devices, particularly in rural and remote areas, fueling global market growth.
Market Leaders (2025)
Market Leaders
GE Healthcare
22% market share
Top Players
Canon Medical Systems
Siemens Healthineers
Koninklijke Philips
Fujifilm
GE Healthcare
Collective Market Share 55%
Competitive Edge
GE Healthcare is a global leader in point of care ultrasound (POCUS), offering advanced portable ultrasound systems designed for rapid bedside imaging. The company focuses on innovation through AI-driven image interpretation, wireless connectivity, and workflow integration, enabling clinicians to make faster and more accurate decisions in emergency, critical care, and primary care settings.
Canon Medical Systems is recognized for its cutting-edge ultrasound technology that combines high-resolution imaging with user-friendly interfaces for point-of-care applications. The company emphasizes reliability and diagnostic accuracy, integrating advanced features such as real-time image optimization and ergonomic designs.
Siemens Healthineers is a key player in the POCUS market, leveraging its expertise in imaging and digital health to deliver portable ultrasound systems with superior image quality and AI-enhanced capabilities. The company prioritizes connectivity and workflow efficiency, enabling seamless integration with electronic health records and telemedicine platforms.
Regional Insights
Largest Market
North America
Fastest Growing Market
Asia Pacific
Emerging Countries
India, China, Brazil, Mexico, South Africa
Future outlook
POCUS systems are being integrated with digital health ecosystems and cloud-based platforms, enabling real-time image sharing, remote consultations, and improved workflow efficiency.
AI-driven interpretation capabilities are advancing, providing automated measurements, anomaly detection, and decision support to enhance diagnostic accuracy and reduce operator dependency.
What are the growth opportunities in this market?
Point of Care Ultrasound Market Trends
Technological innovations in POCUS devices are driving market growth by enhancing portability, speed, and ease of use. These advancements have transformed bedside diagnostics, enabling real-time imaging in diverse clinical settings such as emergency medicine, critical care, and resource-limited environments, while improving functionality, accuracy, and accessibility.
Modern devices have transitioned from bulky machines to lightweight, handheld systems that provide unmatched portability and ease of use. Many of these devices integrate seamlessly with smartphones or tablets, enabling diagnostic imaging in environments such as ambulances and remote clinics. This mobility ensures timely and accurate imaging, significantly enhancing patient care in critical situations.
For instance, GE Vscan Air, a wireless, pocket-sized ultrasound device that delivers high-quality, whole-body imaging. Built for early assessments and ongoing treatment monitoring, it combines seamless wireless connectivity with exceptional portability, bringing advanced diagnostic capabilities to virtually any setting.
In addition, advances in transducer design and signal processing have greatly improved image resolution in portable POCUS devices. Modern systems now offer advanced modalities such as doppler, elastography, and even 3D/4D imaging, expanding their use from basic assessments to comprehensive diagnostic applications.
For instance, Philips Lumify, a portable ultrasound solution that transforms your smart device into a powerful imaging tool. It delivers high-quality images and supports advanced modalities such as doppler, enabling accurate and efficient point-of-care diagnostics.
Furthermore, modern POCUS systems provide seamless integration with hospital EHR platforms, enabling clinicians to upload images and reports directly into patient records. This connectivity improves workflow efficiency, reduces documentation errors, and continues to drive market growth.
Point of Care Ultrasound Market Analysis
Learn more about the key segments shaping this market
Based on type, the market is segmented into diagnostic devices and therapeutic devices. The diagnostic devices segment was valued at USD 2.7 billion in 2025 and held a significant market share of 62.8%.
POCUS devices are a critical component of diagnostic imaging infrastructure, primarily used for real-time assessments in emergency medicine, critical care, and outpatient settings. These devices allow clinicians to visualize organs, tissues, and vascular structures instantly, supporting rapid clinical decisions and life-saving interventions at the bedside.
Modern POCUS systems are highly portable and user-friendly, featuring handheld designs that connect to smart devices. With wireless connectivity, AI-assisted interpretation, and cloud integration, these devices provide improved image quality and workflow efficiency for point-of-care diagnostics.
For example, Canon Medical Systems’ Viamo c100 is a compact, fully mobile ultrasound system designed for point-of-care use. Its intelligent monitor automatically adjusts brightness to ambient light conditions, ensuring optimal visibility at all times and enhancing diagnostic accuracy in any clinical environment.
Additionally, the rising demand for rapid diagnostics, increasing emergency and ICU admissions, and the global expansion of healthcare infrastructure are driving the adoption of advanced POCUS devices. These innovations are fueling market growth by improving accessibility and enabling high-quality imaging in diverse clinical environments.
Based on portability, the point of care ultrasound market is segmented into trolley based devices and handheld devices. The trolley based devices segment was valued at USD 2.7 billion in 2025.
Trolley-based POCUS systems are an essential part of diagnostic imaging infrastructure in hospitals and large healthcare facilities. These systems are designed to provide high-performance imaging for point-of-care applications while offering mobility within clinical environments.
For instance, GE Venue Go is a compact, trolley-mounted ultrasound system offering advanced imaging, AI-driven tools, and a large touchscreen interface. Its mobility and high performance make it ideal for point-of-care use in emergency rooms, ICUs, and operating theaters.
In addition, trolley-based POCUS devices provide comprehensive imaging with mobility, supporting cardiac, abdominal, obstetric, and vascular assessments. Their robust design and larger screens deliver superior visualization, making them ideal for complex diagnostics and guided interventions.
Furthermore, modern trolley-based POCUS systems feature high-resolution imaging, multiple transducer options, advanced modalities, touchscreen interfaces, and EHR connectivity, enhancing workflow efficiency and diagnostic accuracy.
Based on application, the point of care ultrasound market is segmented into emergency medicine, cardiology, obstetrics and gynecology, urology, vascular surgery, musculoskeletal, and other applications. The obstetrics and gynecology segment was valued at USD 938.4 million in 2025.
POCUS has become an essential tool in obstetrics and gynecology, providing real-time imaging at the bedside to support rapid clinical decision-making. Unlike traditional ultrasound performed in radiology departments, POCUS enables immediate assessment during routine prenatal visits, emergency situations, and labor management.
In obstetrics, POCUS is widely used for early pregnancy assessment, including confirmation of intrauterine pregnancy, evaluation of fetal viability, and detection of ectopic pregnancies. During later stages, it assists in monitoring fetal growth, amniotic fluid volume, placental position, and fetal presentation, which are crucial for planning delivery.
For example, Philips Lumify is a portable, smartphone-based ultrasound solution that delivers high-quality imaging with exceptional mobility. Designed for point-of-care use, it is particularly suited for prenatal assessments and emergency obstetric care.
Additionally, the integration of POCUS in obstetrics and gynecology enhances patient safety, reduces time to diagnosis, and minimizes the need for costly imaging referrals. Its ability to provide immediate answers at the point of care improves workflow efficiency and patient satisfaction.
Learn more about the key segments shaping this market
Based on end use, the POCUS market is segmented into hospitals, clinics, maternity centers, ambulatory surgical centers, and other end users. The hospitals segment held a significant market share of 30.6% in 2025.
Hospitals dominate the market due to their extensive need for rapid, bedside imaging across multiple departments, including emergency rooms, ICUs, operating theaters, and general wards.
POCUS devices are essential for real-time diagnostic assessments, guiding interventions, and improving patient outcomes in critical care, trauma, and surgical settings. Their ability to provide instant visualization of organs and tissues makes them indispensable for life-saving decisions.
Furthermore, rising surgical volumes, increasing ICU admissions, and the growing prevalence of chronic conditions such as cardiovascular and respiratory diseases are driving demand for advanced POCUS systems. Modern hospitals are also shifting from traditional imaging workflows to portable, digitally integrated solutions equipped with wireless connectivity, AI-assisted interpretation, and seamless EHR integration for real-time data sharing and collaborative care.
Thus, these innovations enhance operational efficiency, reduce delays in diagnosis, and improve patient safety, collectively fueling market growth.
Looking for region specific data?
North America Point of Care Ultrasound Market
The North America region accounted for 42.5% of the global point of care ultrasound market in 2024. The market in North America is experiencing robust expansion, driven by the region’s advanced healthcare infrastructure and technological advancements.
The U.S. market was valued at USD 1.4 billion and USD 1.5 billion in 2022 and 2023, respectively. In 2025 the market size increased to USD 1.7 billion from USD 1.6 billion in 2024.
The growth is primarily attributed to the increasing prevalence of chronic diseases, which drives the need for rapid and accurate diagnostic imaging.
According to the CDC, the rising incidence of conditions such as cancer highlights the importance of timely diagnostics. POCUS enables real-time visualization of organs and tissues, supporting early detection and monitoring of critical conditions at the bedside. Its portability and efficiency make it ideal for managing large patient volumes in emergency and critical care settings.
The U.S. leads in both the usage and development of POCUS technologies due to its advanced healthcare infrastructure, high diagnostic testing volumes, and continuous investment in imaging innovation. Hospitals and diagnostic centers collaborate with leading manufacturers to integrate AI-powered interpretation, wireless connectivity, and cloud-based data sharing, ensuring better patient care and operational efficiency.
Europe Point of Care Ultrasound Market
Europe market accounted for USD 1.1 billion in 2025 and is anticipated to show lucrative growth over the forecast period.
The European POCUS market is poised for robust growth, driven by advanced healthcare infrastructure and significant investments in hospital modernization. The increasing demand for portable, high-quality imaging solutions across critical care, emergency, and surgical settings is accelerating adoption in the region.
Additionally, European governments are making substantial investments in healthcare infrastructure, further promoting the integration of advanced diagnostic technologies. For example, EU member countries have allocated over USD 11.7 billion (EUR 10 billion) for healthcare modernization between 2021 and 2027, creating strong opportunities for POCUS deployment in hospitals and clinics.
Germany's point of care ultrasound market is projected to experience steady growth between 2026 and 2035.
The growing aging population is a key driver for the adoption of POCUS in Germany. According to Statista, in 2024, individuals aged 40–59 represented the largest age group, totalling approximately 22.3 million people, while those aged 65 and older accounted for around 19 million. This demographic trend increases the prevalence of chronic and acute conditions, fueling demand for rapid, bedside diagnostic imaging.
Germany is emerging as a significant market for POCUS, supported by its advanced healthcare infrastructure, strong clinical expertise, and increasing adoption of portable ultrasound systems for emergency, critical care, and outpatient settings.
Public-private initiatives and investments in hospital modernization further support the integration of innovative POCUS technologies, including AI-assisted interpretation and wireless connectivity, ensuring improved diagnostic capabilities for conditions such as cardiovascular disease, respiratory disorders, and trauma cases.
Asia Pacific Point of Care Ultrasound Market
The Asia Pacific region is projected to show a lucrative growth of about 7.7% during the forecast period.
The point-of-care ultrasound market in the Asia Pacific region is experiencing rapid growth, driven by the increasing prevalence of chronic diseases, a growing emphasis on early diagnosis, and continuous advancements in portable ultrasound technology.
Countries such as China, India, and Japan are increasingly adopting POCUS solutions due to the rising demand for real-time diagnostic capabilities and improved accessibility to healthcare services.
Additionally, the surge in the number of hospitals, emergency care facilities, and diagnostic centers, combined with supportive government initiatives aimed at strengthening point-of-care diagnostics, is significantly contributing to the growth of the POCUS market in the region.
China point of care ultrasound market is poised to witness lucrative growth between 2026 - 2035.
China's rapidly aging population is driving a growing need for regular health monitoring.
For instance, according to WHO estimates (2019), approximately 254 million people aged 65 and above were living in China. This number is projected to increase significantly, with around 402 million individuals expected to be over 60 by 2040.
This demographic is particularly vulnerable to chronic conditions such as cardiovascular diseases, cancer, and neurological disorders. Thus, there is a rising demand for advanced solutions like POCUS devices. These portable systems provide real-time imaging, enable early detection of complications, and support continuous monitoring, facilitating proactive disease management and driving substantial market growth in China.
Latin America Point of Care Ultrasound Market
Brazil is experiencing significant growth in the market
The growth of the POCUS market in Brazil is strongly driven by technological advancements and the introduction of innovative portable ultrasound devices, along with the rising prevalence of chronic diseases in the country.
Healthcare facilities and emergency care settings in Brazil are increasingly adopting POCUS systems that provide faster, more accurate, and real-time imaging compared to traditional diagnostic methods.
Further, technological innovations are accelerating the growth of Brazil’s POCUS market by enhancing diagnostic speed, accuracy, and efficiency. With the increasing integration of AI-powered imaging and cloud-enabled platforms, Brazil is strengthening its point-of-care diagnostic capabilities and supporting personalized medicine, ensuring sustained market expansion.
Middle East and Africa Point of Care Ultrasound Market
Saudi Arabia is steadily increasing its research and development expenditure, particularly in healthcare. The government and private sector are investing heavily in modernizing healthcare infrastructure and fostering innovation in diagnostic imaging and point-of-care technologies.
These initiatives create a strong foundation for adopting advanced solutions such as POCUS, which provides real-time imaging for rapid diagnosis and improved patient management in clinical and emergency settings.
Further, high research and development spending accelerates advancements in personalized medicine, oncology, and critical care, all of which benefit from portable ultrasound systems that enable accurate bedside imaging and support timely clinical decisions.
Point of Care Ultrasound Market Share
The top five players in the point-of-care ultrasound market, including Canon Medical Systems, Siemens Healthineers, Koninklijke Philips , Fujifilm , GE Healthcare, collectively hold 55% of the global market. These companies continue to strengthen their positions through innovation, regulatory compliance, and strategic collaborations. Leading players are investing heavily in research and development to introduce next-generation POCUS systems with enhanced imaging quality, portability, and AI-driven diagnostic capabilities.
GE Healthcare maintains a strong position in the POCUS segment by offering advanced handheld and portable ultrasound solutions designed for emergency care, critical care, and remote settings. The company focuses on developing AI-powered imaging technologies and cloud-based connectivity platforms to enable real-time image sharing, teleconsultation, and workflow optimization. GE Healthcare is also investing in ergonomic designs and intuitive user interfaces to improve clinician efficiency and patient outcomes.
Manufacturers are adopting value-based pricing strategies to penetrate cost-sensitive markets, particularly in emerging economies. Leading players are addressing clinical needs by launching compact, handheld ultrasound devices and AI-assisted imaging platforms, ensuring reliability and convenience for both hospital and home-care settings. These advancements aim to enhance diagnostic accuracy and accessibility, supporting better management of acute and chronic conditions.
Emerging trends in the POCUS market include the integration of smart monitoring systems and telehealth platforms for remote diagnostics, as well as the development of AI-driven image interpretation tools to assist clinicians in rapid decision-making. There is also a growing focus on eco-friendly device designs and energy-efficient technologies to reduce environmental impact.
Point of Care Ultrasound Market Companies
Few of the prominent players operating in the POCUS industry include:
GE HealthCare is a global leader in medical imaging and diagnostic solutions, maintaining a strong presence in the POCUS segment. The company provides advanced portable ultrasound systems, including the Vscan Air and Venue series, designed for rapid bedside imaging in emergency, critical care, and primary care settings.
Philips Healthcare is a leading innovator in diagnostic imaging, offering versatile POCUS solutions such as Lumify, a smartphone-based ultrasound system that combines portability with advanced imaging capabilities.
Fujifilm Sonosite is recognized as a pioneer in handheld and portable ultrasound technology. The company’s POCUS portfolio includes rugged, lightweight systems like the Sonosite PX and M-Turbo, engineered for point-of-care applications in emergency medicine, anesthesia, and critical care.
Point of Care Ultrasound Market News:
In October 2025, GE HealthCare introduced AI-enabled and digital enhancements to its Venue POCUS systems, designed to improve diagnostic confidence and workflow efficiency. This advancement strengthens GE’s market leadership by providing cutting-edge technology that reduces operator variability, accelerates clinical decision-making, and supports premium pricing strategies.
In November 2025, FUJIFILM Sonosite announced the launch of Sonosite MT, the latest evolution in its portable ultrasound systems. This innovation reinforces the company’s leadership in the POCUS market by offering advanced portability and improved imaging capabilities, catering to emergency and critical care settings.
The point of care ultrasound market research report includes an in-depth coverage of the industry with estimates and forecast in terms of revenue in USD Million and from 2022 - 2035 for the following segments:
to Buy Section of this Report
Market, By Type
Diagnostic devices
Therapeutic devices
Market, By Portability
Trolley based devices
Handheld devices
Market, By Application
Emergency medicine
Cardiology
Obstetrics and gynecology
Urology
Vascular surgery
Musculoskeletal
Other applications
Market, By End Use
Hospitals
Clinics
Maternity centers
Ambulatory surgical centers (ASCs)
Other end use
The above information is provided for the following regions and countries:
North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Netherlands
Asia Pacific
China
India
Japan
Australia
South Korea
Latin America
Brazil
Mexico
Argentina
Middle East and Africa
Saudi Arabia
South Africa
UAE
Author: Mariam Faizullabhoy , Gauri Wani
Frequently Asked Question(FAQ) :
Who are the key players in the global point-of-care ultrasound market?+
Prominent players include Butterfly Network, Canon Medical Systems, Clarius Mobile Health, Chison Medical Imaging, Esaote SpA, Fujifilm, Fukuda Denshi, BenQ Medical Technology, GE Healthcare, Koninklijke Philips, Shenzhen Mindray, and Siemens Healthineers.
What are the key trends in the global point-of-care ultrasound industry?+
Key trends include the development of portable and handheld devices, integration with smartphones and tablets, and the increasing adoption of real-time imaging in diverse clinical settings such as emergency medicine and critical care.
Which end-user segment held the largest market share in 2025?+
The hospitals segment held a significant market share of 30.6% in 2025.
Which region led the global point-of-care ultrasound market in 2024?+
North America accounted for 42.5% of the global market in 2024, driven by advanced healthcare infrastructure and technological advancements.
What was the valuation of the obstetrics and gynecology segment in 2025?+
The obstetrics and gynecology segment was valued at USD 938.4 million in 2025.
What was the valuation of the diagnostic devices segment in 2025?+
The diagnostic devices segment was valued at USD 2.7 billion in 2025, accounting for a significant 62.8% market share.
What was the valuation of the trolley-based devices segment in 2025?+
The trolley-based devices segment was valued at USD 2.7 billion in 2025.
What was the market size of the point-of-care ultrasound market in 2025?+
The market size was valued at USD 4.2 billion in 2025, with a CAGR of 7.2% expected through 2035, driven by the increasing prevalence of chronic diseases, advancements in ultrasound technology, and a growing geriatric population.
What is the projected value of the global point-of-care ultrasound market by 2035?+
The market is expected to reach USD 8.4 billion by 2035, supported by technological innovations and the rising demand for portable diagnostic solutions.