Europe Telehandler Tire Market

Europe Telehandler Tire Market Size

The Europe telehandler tire market was valued at USD 765.3 million in 2024 and is projected to grow at a CAGR of 4.5% between 2025 and 2034. The construction evolution is having a positive impact on telehandler tire sales in Europe. The Federation of European Construction Industry published that the European construction market also encountered a growth of 2.3% in 2023 due to investment in infrastructural projects such as roads and bridges. Increased construction activities have, in turn, heightened the demand for telehandler tires.

The report by the European Commission about green policies stated that electric telehandlers’ use within the scope of urban construction projects rose in 2024 owing to strict emission policies enforced across Europe. This change towards electrification opens up a range of possibilities for marketing and advertising specialized telehandler tires that manage unique torque traits.

The construction industry itself accounts for almost 10% of the EU GDP as per Cartan Trade’s, an insurance company reports. Specialized telehandlers are vital to rental fleets due to their value and multifunctional capability, and their usage in turn complete value chain processes.

The IoT innovation and advanced monitoring technologies are changing telehandler tire management for the better. The smart systems are coming to be standard in modern telehandler operations across Europe. These intelligent systems are getting incorporated into newer telescopic handler models, straddling the fine line of becoming a legal requirement and true market demand.

Europe Telehandler Tire Market Trends

• In its June 2024 report, Eurostat Construction Production outlined that the EU experienced a 1.4% growth in construction, with civil engineering also marking an increase of 1.1%. This increase in construction activity is directly proportional to the heightened supply and demand for telehandlers of all kinds and purposes which, in turn, will ramp up the telehandler tire market. 
  
• The rental segment remains strong as businesses spend less on capital investment, especially concerning seasonal construction. The European Federation of Building and Woodworkers (EFBWW) data on the construction sector stated that in 2023, there was a 3.2% increase in employment in Europe for the sector due to increased availability of construction services and enhanced rental equipment.
  
• Advanced tire tracking and management systems using IoT technology now provide instantaneous tire pressure, temperature, tread wear, and load measurements. Such advancements enable telehandler operators to better manage tire optimization, maintenance schedules, and extension of life that will reduce costs and improve safety across numerous work sites.
  
• Users in the agriculture sector are increasingly utilizing telehandlers for their multifunctionality, thus creating the need for specialized tires that can work on various terrains. In response, manufacturers are designing tires that work best in soft field conditions as well as rough farm yard and road surfaces.
  

Trump Administration Tariffs

• The trump administration tariff could lead to potential supply chain disruptions and impact the availability of raw materials needed for tire production, raising costs for European manufacturers. 
  
• Agreements for trade and import tariffs on rubber and steel may impact the competitive stance and pricing tactics in the European market for telehandler tires. 
  
• Tire production cost and aspects dealing with environmental market access are influenced by non-harmonized eco-policies by Euro region member states pertaining to territorial environmental laws. 
  
• There is a shift in the European telehandler tire market due to the reorientation towards the domestic market whereby manufacturers are setting up production plants closer to the market to deal with the import dependency issue.
  

Europe Telehandler Tire Market Analysis

Learn more about the key segments shaping this market

Download Free PDF

Based on tire, the market is segmented into radial, solid, bias, and others. In 2024, the radial segment held a market revenue of over USD 400 million and is expected to cross USD 600 million by 2034.

• The radial type tires has took over the telehandler tire market with an ability to over-carry loads and let out heat while standing the heat and wear under pressure. The additional benefits to radial tires is that the cords are mounted at 90 degrees to the wheels which provides traction as well as reduces fuel expense by not straining the tires.
  
• In March 2025, Continental added the TeleMaster V.ply pneumatic tire to its portfolio, which was designed in partnership with JLG, bringing improved stability and comfort for telehandler use. Also, the TeleMaster Clean Non-Marking Solid Tire is now available globally and offers a long-lasting non-marking option that is ideal for sensitive job sites. With these additions, Continental now offers a total of eight TeleMaster tire specifications for telehandlers. 
  
• Solid tires are becoming more common for some uses, like construction or recycling where puncture protection is essential, as they eliminate downtime related to flat tires. While these tires are beneficial, they typically provide reduced comfort and shock absorption compared to their pneumatic counterparts.
  
• In March 2024 at LogiMAT, Trelleborg Tires launched a premium full tire range, focusing on increasing resilience for material handling applications. For high-intensity applications, the Trelleborg XP900 tire offers uncompromising stability and maneuverability while loading and unloading goods in warehouses, factories, and similar locations.
  
• Bias tires continue to service specific market segments where the need for sidewall flexibility and strength far outweighs speed capabilities. These tires are built with several layers of fabric arranged at angles which provide excellent puncture resistance at a lower cost than radials beating them in price which makes them economical for operations with less demanding applications.

Learn more about the key segments shaping this market

Download Free PDF

Based on sales channel, the Europe telehandler tire market is divided into OEM and aftermarket. The aftermarket segment held a major market share of around 59% in 2024 and is expected to grow significantly over coming years.

• Telehandler aftermarket segments are now more focused on tire retreading services to help operators lower services costs and environmental impact. Advanced retreading technology enables economical solutions where performance is preserved but the lifecycle of tire carcasses is markedly extended.
  
• Due to the greater characteristic of telehandler tires and their high usage throughout Europe, the aftermarket segment leads the telehandler tire market. This segment takes advantage of telehandler’s large installed base along with accelerated tire wear in harsh construction, agriculture, and industrial servicing.
  
• OEM tire telehandler fleet operators are impacted by the new telehandler OEMs as it relies on capital expenditure cycles for construction, agriculture, and industry. European operators tend to modernize their fleet which means older telehandlers are replaced with electric and automated telehandlers, leading to the change of OEM tire specifications to these new operational needs.
  

Based on tire size, the Europe telehandler tire market is segmented into below 20 inches, 20-30 inches, above 30 inches. 20-30 inches segment crossed USD 420 million in 2024.

• The 20 inches tire segment caters to the compact telehandlers used during indoor construction and greenhouse agriculture, as well as in certain industrial sectors. This segment is expanding due to urban construction and renovation projects which highly prefer their usage due to the limited space available. 
  
• The market for 20 - 30 inches tires holds the largest share because it is used by the most popular models of telehandlers serving the construction, agriculture, and industry. The tires possess an optimal balance of load capacity, maneuverability, and versatility, hence can be used for most telehandler operations.
  
• As an example, Continental added new sizes for the TractorMaster and CompactMaster AG/EM lines, thus increasing the agricultural tire portfolio. New additions for Master series include 600/70R34 for front and 620/70R42 for rear. CompactMaster added 500/70R24 to serve more farming and industrial working needs.
  
• The above 30 inches segment serves high-capacity telehandlers used in heavy-duty applications such as large construction projects and industrial material handling. These specialized tires are designed to meet extreme load capacities and operational stress encountered in the harshest environments.
  

Based on application, the Europe telehandler tire market is segmented into rental, construction & mining, agriculture, industrial. The construction & mining segment reached USD 300 million in 2024.

• The construction & mining segment maintains the lead owing to extensive telehandler usage within these industries. Construction and mining operations are very harsh environments for tires due to the presence of rough and sharp debris as well as extremely heavy loads. These factors result in the need for specially designed tires featuring advanced durability, puncture resistance, and protective shield.
  
• The rental sector is projected to expand as businesses focus more on operational agility and optimizing capital expenditures. Rental telehandlers require tough tires with broad application and user environment versatility which creates steady demand for replacement tires within this segment.
  
• In March 2025, Bridgestone introduced the 27.00R49 V-Steel Rock Deep Ultra (VRDU) aggregate tire at the Aggregate Academy & Expo/AGG1. The proprietary casing is built using kwak technology that makes use of wide belt casing and proprietary rubber blend. This enhancement improves load carrying capacity by as much as 10 percent compared to all Bridgestone tires.
  
• There is increasing demand in the agricultural segment for telehandler tires due to agricultural telehandlers needing specific tires for field and yard operations. Modern agricultural telehandlers require the ability to protect the soil when traversing fields and provide traction on the hardened surfaces around the barn. 

Looking for region specific data?

Download Free PDF

Western Europe dominated the Europe telehandler tire market with a major share of over 40% in 2024 and Germany leads the market in Western division and it is expected that sales in terms of shipment will go above 250,000 Units by 2034.

• Western Europe market is dominated by Germany because of its well developed construction industry and role as a manufacturer's center for construction and telehandler equipment. Primary demand originates from international OEMs and aftermarket telehandler tire providers because of the strong engineering legacy in the country.
  
• France's telehandler tire market receives support from the agricultural sector and new ongoing construction works within the country’s infrastructure development projects. Tire operators in France prefer to purchase premium tires which explains the possibilities for advanced technology tire suppliers.
  
• Netherlands may lack domestic manufacture but the country is a crucial telehandler tire logistical distribution hub in Europe. The Dutch ports enable tire import and distribution while the country is home to many top European tire distributors.
  

The UK telehandler tire market in Northern Europe is expected to experience significant and promising growth from 2025 to 2034.

• The UK market possesses a powerful rental sector which allows for a robust demand to service rental fleets. This also means a constant need of telehandler replacement tires with multi-functional engineering capabilities.
  
• Swedes operating telehandlers concentrate on eco-competitiveness and modern technology use. The focus on environmental responsibility increases the need for fuel-efficient tires with lower rolling resistance and longer service intervals.
  
• Telehandler applications in Finland often operate in extreme cold which requires flexible and traction retaining low temperature specialized tire compounds. Finnish forestry and construction industries grapple with difficult tire performance requirements.
  

The Spain telehandler tire market in the Southern Europe is anticipated to witness lucrative growth between 2025 and 2034.

• Recovery in Spain's construction sector is raising the demand for telehandler tires, particularly for residential and tourism infrastructure projects. Spanish operators look for the lowest cost of purchase combined with the highest versatility on tires for operational efficiency.
  
• At EIMA International in Bologna in November 2024, Faresin showcased their FS6.26, the compact telehandler with the best operational footprint for poultry houses and greenhouse gardens. It features a completely new electronically controlled, continuously variable Automotive, EcoSmart, and Creeper transmission, unparalleled in its class, and hyper-precise hydraulic fuel management systems capable of optimally delivering power while greatly minimizing fuel consumption.
  
• The Italian telehandler tire market encompasses the needs of construction, farming, and industrial activities. Italian operators tend to focus on the value, performance, and safety features of tires, paying special attention to reliability across diverse operating conditions.
  

The Poland telehandler tire market in Eastern Europe is expected to experience significant and promising growth from 2025 to 2034.

• The modern telehandlers that are accompanied by specialized tire solutions are increasingly adopted in Poland due to to the construction industry accelerating because of EU infrastructure financing. As a result, there is heightened demand for telehandler tires in Poland's expanding construction and infrastructure sectors.
  
• To gain a foothold in high-growth regions, Dieci, in March 2023, started selling telehandlers for Eastern European markets, thereby expanding its market presence in the construction and agriculture sectors of Poland and Czech Republic. 
  
• In Romania, older telehandler models are gradually being replaced, modernizing telehandler operations. This shift provides opportunities for tire designers with moderns offering better performance capabilities than older models.
  

Europe Telehandler Tire Market Share

• Top 7 companies of Europe telehandler tire industry are Michelin, Bridgestone, Continental, Yokohama Off-Highway Tires, Goodyear, Nokian Tyres, BKT, collectively hold around 85% of the market in 2024.
  
• Through innovation, particularly in creating environmentally friendly products, Michelin has captured the telehandler tire market. Their research and development expenditures are aligned with Europe’s sustainability goals, allowing them to decouple decarbonization efforts as a value-added service under exclusive supplier relations.
  
• Bridgestone is expanding its market presence with telehandler smart tire solutions that increase capital efficiency for the operators. Their technology integration provides self-initiated servicing and maximized efficiency of the tire, reduced downtime, and enhanced serviceable life, thus becoming aligned with European operators' cost-effectiveness demands.
  
• Continental is onboard with the demand gain due to advanced sensor amalgamation with close-proximity production. Their digital monitoring tools meet the EU occupational health and safety and environmental impact regulations, thus fortifying competitive advantage within the telehandler tire market.
  
• Yokohama is venturing on growth by strategic brand mixing in addition to scaling their production capabilities. The focus is towards mid-tier operators in the Eastern and Southern Europe that provide low-cost, multi-functional telehandler tires for various applications.
  
• Goodyear is repositioning itself within Europe's construction equipment tire market by developing telehandler-specific designs with increased sidewall protection and multi-terrain capability. The company is blending global R&D with local design requirements, especially in France, Spain, and Italy, where rental companies need a middle ground between tire life and upfront cost.
  
• BKT is capturing more market share in the European telehandler tire segment by supplying high-durability tires at low prices through an extensive dealer network. BKT's investments on radial tire capital expansion in India is the untapped Europe construction and agricultural market. BKT is becoming more popular with small contractors and cooperatives focused on their value per hour operational expenses.
  

Europe Telehandler Tire Market Companies

Major players operating in the Europe telehandler tire industry include:

• Apollo Tyres
• BKT
• Bridgestone
• Continental
• Goodyear
• Michelin
• Mitas
• Nokian Tyres
• Trelleborg Wheel Systems
• Yokohama Off-Highway Tires
  

The telehandler industry within Europe is being addressed by leading companies through innovation in tire construction, materials and other supplementary services. One of the most prominent areas of development includes the design of tires intended for electric telehandlers as they pose weight distribution, torque delivery, and continuous operation challenges unlike conventional models.

The market is seeing a stronger thrust towards sustainability as leading producers shift towards eco-friendly practices and advent of green products. Such innovations include the introduction of new tires which have less rolling resistance and contribute tremendously to fuel consumption, and complete recycling of spent tires. Such actions fulfill the overarching environmental goals not only of European telehandler operators, but also suppliant the needs of purchasers who prioritize green engines.

Europe Telehandler Tire Industry News

• In March 2025 the Continental TeleMaster portfolio was expanded with the new TeleMaster V.ply pneumatic tire designed, together with JLG, to offer better stability and comfort for telehandler use. Alongside this expansion, the TeleMaster Clean Non-Marking Solid Tire has also been introduced to the global market, providing clients with a non-marking, durable, solid tire appropriate for sensitive job sites. These innovations increase the number of telehandler tire specifications under TeleMaster to eight. 
  
• In August 2024, Galaxy Giraffe ND Severe-Duty Solid Tire for telehandlers was launched by Yokohama Off-Highway Tires (YOHT), the parent company of ATG. This tire features a unique non-directional block pattern optimal for ride quality and manipulation as well as traction. Additionally, it is constructed out of a solid material that cannot be punctured, giving it a longer lifespan on the job. 
  
• In March 2024, Trelleborg Tires launched a new premium full tire range which addresses the material handling resilience at LogiMAT 2024. Trelleborg XP900 tires are specially crafted for ultra-high demand workloads. They deliver outstanding stability and maneuverability of the cargo while loading and unloading in warehouses, factories, and others.
  
• In April 2023 BKT strengthened their offering in the compact equipment sector by introducing the company’s first rubber track for compact track loaders (CTL), the MULTIFORCE BK T91 industrial track, adding it to the company’s growing catalog. It is specifically designed for extreme durability and efficiency in material handling tasks. 
  

The Europe telehandler tire market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue ($Mn/Bn) and shipment (Units) from 2021 to 2034, for the following segments:

Click here to Buy Section of this Report

Market, By Tire

• Radial
• Solid
• Bias
• Others

Market, By Tire Size

• Below 20 inches
• 20-30 inches
• Above 30 inches

Market, By Sales Channel

• OEM
• Aftermarket

Market, By Application

• Rental
• Construction & mining
• Agriculture
• Industrial

The above information is provided for the following regional divisions and countries:

• Western Europe
  • Germany
  • Austria
  • France
  • Switzerland
  • Belgium
  • Luxembourg
  • Netherlands
  • Portugal 
• Eastern Europe
  • Poland
  • Romania
  • Czech Republic
  • Slovenia
  • Hungary
  • Bulgaria
• Northern Europe
  • UK
  • Denmark
  • Sweden
  • Finland
  • Norway
• Southern Europe
  • Italy
  • Spain
  • Greece