Post-Harvest Treatment Market size is expected to garner appreciable gains over 2021-2027 driven by increasing consumer interest in organic products due to renewed focus on health and wellbeing. With increasing health consciousness, consumers are incorporating more fruits and vegetables into their daily diets in the form of salads, juices, soups, and others. This, in turn, has led to an increased demand for fresh, exotic, and organic fruits & vegetables with no wax coating products.
The rise in consumer awareness regarding different postharvest methods will augment the post-harvest treatment industry forecast. These methods are applied to reduce spoilage, delay senescence, and enhance the appearance and marketability of fruits and vegetables. Postharvest techniques help in preserving, conserving, and improving the quality of agricultural commodities after harvest, readying them for processing, packaging, storage, distribution, and marketing. These techniques will certainly experience robust demand in the future as food & agriculture ramp up to feed the ever-growing world population.
In terms of the application, the post-harvest treatment market share from vegetables will expand substantially through 2027. Increased health concerns are constantly driving new changes in the eating patterns of consumers. Health and immunity are a major priority for consumers today, which is why many individuals are looking to increase the share of veggies in their daily diet. Consumption of vegetable salads is on the rise, especially among obese and overweight individuals aiming to cut down weight. High-quality vegetables providing high nutritional value will continue to be in demand in the forthcoming years.
From a geographical perspective, North America post-harvest treatment industry size is anticipated to witness steady growth between 2021 and 2027. The regional growth can be associated with the widespread prevalence of lifestyle diseases such as diabetes, cardiovascular problems, and heart disease. Obesity and unhealthy weight levels are key causes for these health problems and a variety of other diseases.
According to WHO, fruits and vegetables are essential components of a healthy, balanced diet. Including fruits and veggies as part of the daily diet can reduce the risk of numerous non-communicable diseases (NCDs) including cardiovascular disorders and certain types of cancer. Increasing consumer awareness regarding these facts will bolster North America post-harvest treatment market outlook.
Bayer, Decco, DuPont, Pace International, AgroFresh Solutions, Inc., FMC Corporation, Fomesa Fruitech, Nufarm, John Bean Technologies (FMC Technologies), Syngenta (ChemChina, Cnac Saturn B.V.), and Xeda International are some of the prominent players in the post-harvest treatment market. Companies are placing their focus on developing innovative postharvest solutions to bring high-quality fruits and vegetables to the market. For example:
Acquisitions and partnerships are also among the common approaches taken by industry participants to advance their growth and expansion plans. In September 2020, for instance, Decco Postharvest had completed the acquisition of Chile-based IngeAgro, SA and its FullCover Ultralow-volume Electrostatic Application technology. Currently, the technology is widely used in Latin America in avocado, grape, and blueberry packinghouses where water-based postharvest techniques cannot be used.
Disruptions in the agriculture sector due to the COVID-19 crisis are affecting the post-harvest treatment industry forecast. The pandemic had created numerous challenges for the food & agriculture sector, including supply chain uncertainty and shortage of workforce. Due to the pandemic, a large number of countries are experiencing growing levels of acute food insecurity, according to the World Bank.
The abovementioned factors highlight the need for increased agricultural production as well as effective preservation of harvested commodities. The constantly increasing global food demand and the growing trend of healthier eating among consumers amid the pandemic will drive the post-harvest treatment market forward during 2021-2027.
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The above information has been provided for the following regions and countries: