Feminine hygiene products Market Size, Industry Analysis Report, Regional Outlook (U.S., Canada, Germany, UK, France, Italy, Spain, Japan, China, India, Mexico,), Application Development Potential, Price Trends, Competitive Market Share & Forecast, 2020 – 2026
Report ID: GMI2693
Global Feminine hygiene products Market size shall experience significant market growth in upcoming years. The product consists of different products such as sanitary pads, tampons, panty liners and shields, internal cleansers & sprays and disposable razors & blades. Female use these products to maintain the overall personal hygiene and are also called as menstrual care products. More products like deodorizing agents such as douche, deodorants, feminine powders, feminine soaps, feminine wipes and internal cleaners are also considered as feminine hygiene products.
Sanitary pads and panty liners are manufactured from a wide variety of synthetic as well as natural raw materials. It has superabsorbent polymer layers which are impermeable to liquids. Sanitary pads and tampons are the majorly used feminine hygiene products and are anticipated to grow at significant rate globally. Rising concern for menstrual hygiene and increasing disposable income should fuel the feminine hygiene products market demand.
Growing awareness about side effects of irritants, dyes, and harmful chemicals found in sanitary napkins or tampons adversely affecting the product demand. Leading manufactures are coming with some of best solution to this problem such as use of organic material such as organic cotton in manufacturing. This factor leads to growing demand for products made from natural products and driving the feminine hygiene products market growth.
Increasing social concern and consumers awareness about environmental pollution by disposal of these products such as sanitary napkins, tampon and pantry liners resulted in demand for easily disposable and biodegradable products. Moreover, in order to avoid negative impacts on the environment due to disposal of menstrual products, manufactures are coming up with biodegradable, compostable, and eco-friendly sanitary products. These factors driving the feminine hygiene products market share positively.
Governments are also taking initiative to educate women about importance of menstrual hygiene and use of sanitary pads especially in rural areas. Product advertisement, easy availability of products in stores and increased number of working women are factors propelling the feminine hygiene products
Improved living standards and rising number of working women led to increased product demand such as douche, deodorants, feminine powders, feminine soaps, feminine wipes and internal cleaners and sprays. Women are becoming more concern for their personal and menstrual hygiene this should boost the feminine hygiene products market growth in upcoming years.
North America market led by U.S. and Canada is anticipated to show fastest market growth in upcoming years. In developed countries such as U.S. and Canada there is greater awareness among female population about the use of menstrual hygiene products with large presence of supermarkets are driving the market growth. Increasing demand for innovative products such as tampons and internal cleaners & sprays is high in developed regions in North America these factors drives the feminine hygiene products market value in this region.
Europe feminine hygiene market is driven by Germany and UK is also showing fastest market growth for feminine hyenine products. Improving per capita income, rising number of working women and growing concern for menstrual hygiene all these factors are driving the market growth. More awareness about products and easy availability of sanitary napkins in supermarkets and stores are promoting the product usage.
Asia pacific led by China and India is emerging as largest market for female hygiene products globally. Increased population and growing awareness regarding use of sanitary napkins resulted in increased adoption of products in countries such as India and China. Moreover, governments are also taking initiative to educate people about use of female hygiene products, various product advertisements are making people more aware about product usage. All these should fuel the feminine hygiene products market in this region.
The primary market players in Feminine hygiene products industry include Procter & Gamble, Energizer Holdings, Inc., Edgewell Personal Care, Unicharm Corporation, Kimberly-Clark Corporation, Lil-Lets Group Ltd., Glenmark Pharmaceuticals, Biochemix Healthcare Private Limited, and Hengan International Group Co. Ltd.
By Product Type, 2015-2026 (Tons) (USD Million)
• Sanitary pads
• Internal cleaners & sprays
• Panty liners & shields
• Disposable razors & blades
By Distribution Channel, 2015-2026 (Tons) (USD Million)
• Supermarkets & hypermarkets
• Specialty stores (drug stores, pharmacies & beauty stores)
• Convenience stores
• Dollar stores
• Online & others
The above information is provided for the following regions and countries:
• North America
• Asia Pacific
• South Korea
• Latin America
• Middle East & Africa
• South Africa
• Saudi Arabia
• Procter & Gamble
• Energizer Holdings, Inc.
• Edgewell Personal Care
• Unicharm Corporation
• Kimberly-Clark Corporation
• Lil-Lets Group Ltd.
• Glenmark Pharmaceuticals
• Biochemix Healthcare Private Limited
• Hengan International Group Co. Ltd.
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