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Body Shapewear Market - By Product Type, By Control Type, By Control Area, By Price Range, By Fabric, By Gender, By Distribution Channel Analysis, Share, Growth Forecast, 2024 - 2032
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Body Shapewear Market
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Premium Report Details
Base Year: 2023
Companies covered: 20
Tables & Figures: 300
Countries covered: 23
Pages: 310
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Body Shapewear Market Size
The global body shapewear market size was estimated at USD 4.21 billion in 2023 and is anticipated to grow at a 9.28% CAGR from 2024 to 2032. Body shapewear is an undergarment made from stretchy materials such as spandex, nylon, and elastane. These garments shape the body and enhance its appearance by providing support and contouring to create a streamlined silhouette.
The market has grown due to changes in consumer preferences. Government agencies and health organizations around the world recognize the significance of body confidence and wellness, which impacts the market. A report by the U.S. According to the Department of Health and Human Services, about 70% of adults in the United States are overweight or obese. There is, thus, a rising interest in products that give consumers confidence about their appearance, such as body shapewear.
Furthermore, in many countries, body image initiatives have been initiated to promote positive self-esteem and discourage the harmful effects of unrealistic beauty standards. This has spurred the narrative surrounding shapewear to evolve beyond comfort and self-confidence to moving away from modifying one's own shape.
Most materials they are now using in shapewear can be recycled, or those are broken down and don't produce waste. The shapewear market is evolving with health programs, environmental rules, and changing needs of customers. Customers now require products that fit all body types, feel comfortable, and help protect the environment.
Body Shapewear Market Trends
Body Shapewear Market Analysis
On the basis of product type, the market can be divided into shaping bodysuits, shaping bra, shaping leggings shaping briefs and panties, waist cinchers, thigh shapers shaping camisoles and others.
Based on distribution channels, the body shapewear market is differentiated into online and offline platforms. Offline sales are crucial channels, especially for the customers considering the shopping experience in person.
In terms of the country, the U.S. dominates with an overall North America body shapewear market and valued at USD 980 million in 2023 and is estimated to grow at a CAGR of 10% from 2024 to 2032.
North America: North America has dominated the overall body shapewear market with the 30.28% share and expected to reach 31.5% by 2032. The growth is largely propelled by the rising preference for figure-enhancing garments across by working professionals, celebrities, and individuals seeking comfort and style.
Europe: The Europe body shapewear market with a market share of around 18.6% in 2023 and anticipated to grow with a CAGR of 10% from 2024 to 2032.
Asia Pacific: The Asia Pacific body shapewear market with a market share of 23.7% in 2023 and anticipated to grow with a CAGR of around 10.4% from 2024 to 2032. The market across the Asia Pacific region is spurred by a shifting fashion trend, growing disposable incomes, and increasing awareness of body positivity.
Body Shapewear Market Share
In 2023, the top 5 companies of market are Nike, Puma, Jockey International, SPANX LLC and Maidenform holding around 12%-15% of the market.
Body Shapewear Market Companies
Major players operating in the body shapewear industry are:
Body Shapewear Industry News
This body shapewear market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) & volume (Thousand Units) from 2021 to 2032, for the following segments:
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Market, By Product Type
Market, By Control Type
Market, By Control Area
Market, By Price Range
Market, By Fabric
Market, By Gender
Market, By Distribution Channel
The above information is provided for the following regions and countries: